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March 6, 2014
Women Are Powering Social Media
 
Who are you relating to when using social media? More than likely, it will be women. Alex Hillsberg and David Adelman, from FinancesOnline.com, provide an infographic with data from Pew, Nielsen and others showing that women are the majority users of social media. More women are getting their news from, and interacting with, social media than men and, in fact, "Women Are The Real Power Behind Social Media." It's important to know with some assurance who you're likely to be reaching on whatever media you're using. On social media, women "are leading the way." 

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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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