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May 14, 2012
Washington's Truly a 'Second Tier' PR Market Now
We generally don't cover PR's corporate scene, but we can't help taking note of Thomas B. Edsall's piece in The New York Times on WPP, the London-based conglomerate that's been buying up Washington's PR firms and turning lobbyists there from "backslappers" into the "man in a gray flannel suit." Lobbyists used to be "personally vested in the institution of government," Edsall writes, now they're vested in "bottom-line corporate goals."

"In fact," he adds in a chilling observation, "one could say that the more legislative dysfunction, the more billable hours." This can't be a trend befitting a thriving national polity. Especially when, to WPP, "Washington," says Edsall, "is a profitable second tier market, a city subordinate to the glitter and cash of New York, London, Paris and Buenos Aires.

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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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