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March 4, 2010
Warren Buffett on Crisis Communications

We'll keep this brief. There's no choice, actually. That's the way Warren Buffett put it when he discussed  crisis communication on CNBC Wednesday morning. 

Asked about Toyota's crisis communications, Buffett responded with these best crisis practices: "Get it right; get it fast; get it out; and get it over."

It's a memorable mantra indeed. Keep it in your wallets. 

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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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