Launching your own PR practice, going into relational marketing for yourself, can be both satisfying and daunting. William J. Comcowich, founder, president and CEO of CyberAlert media monitoring service, explains why that's so with his post, 14 Truths about Starting Your Own PR Business, on Business2Community. Being in business on your own, you may have heard, can be a rocky road. True, for some of the reasons Bill Comcowich lists. Yet he's "delighted" with his own success.
His first advisory: "Start-up costs are usually substantially higher than expected," for such things as corporate or LLC filing fees and liability insurance. Don't leave your home office, he's advising, without them.
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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