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January 19, 2010
Social Media Training for Novice PR Users

Marketwire, the Toronto and Los Angeles-based press release distribution service, offers free downloads of social media training modules, dubbed "SM 10X30" (two tracks, 10 workouts, 30 minutes each). The training is intended for PR professionals anxious to get up to speed with social media.

There's a "Basic Training Track" for those who need social media basics, and a "Core Conditioning Track" for intermediate social media users. Marketwire says the training is aimed at "pain points faced by PR professionals each day." It looks worth investigating for the social media novices among us.   

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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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