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October 10, 2011
Pitching Journalists Via Social Media
 
The PR Builder blog has a post that's worth special attention. It's a brief one, but raises the question of how best to pitch journalists via social media. This is an aspect of media relations that we haven't seen treated very widely, but that can be key to building media contacts as social media build (or builds?) prominence. The post also introduces us, at least, to the The Online Journalism Review, for which we're grateful.

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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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