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August 1, 2011
PRSA's Leads on Continuing PR Education
We all need to keep reasonably current with a field — PR — that's changing with our rapidly evolving communication styles. The Public Relations Society of America (PRSA) lists "10 Ways To Continue Your Public Relations Education On a Budget."

The list starts with attending webinars, PRSA's and others, a communication mode that didn't exist not so long ago. Then there's taking a class at a community college, attending events and conferences (though this may not be so budget friendly), finding a mentor, and reading industry journals.

Surfing the Web under "public relations" can also be like a walk across a college campus, we've found. Keep learning! (We wouldn't dub low-budget learning as "lean learning," though [PRSA's term]). All learning is what you make of it. There's a world of inspiration in the society's ten suggestions.

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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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