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June 21, 2006
Let’s All Give Up Right Now and Be Miserable (Special thanks to Abe)

Let’s imagine.

Let’s imagine you’re traveling between two cities.

Let’s imagine your starting point city is Las Vegas.

Let’s imagine your ending destination is Los Angeles.

(My apologies for putting you into either of these crazy places).

Now, are you sure you can drive a car between those two cities?


Now imagine you start driving west and you get as far as Barstow.

You stop and say, “This sucks. This is too hard. This feels impossible. I’ll never make it to L.A.”

Can you imagine saying that?

No. You know the road, that it takes around five long, hot hours to get there.

Okay then.

Now, think with me.

How many times do we have a goal or desire in mind and when we taste a setback or disappointment, or a long series of zero results from massive efforts, we stop and say “This sucks. This is too hard. This feels impossible. I’ll never get_____________.”

It’s like getting to Barstow and turning back.

What? You say, “I can see the roadmap. The time and distance are well-know. But my goals are not so well-drawn and tested.”


But how do we know that we have given up to despair just before we reach our desire or goal?

What if our answer was one more phone call or e-mail away?

What if the Universe’s wish was our command?

What if all we had to do was keep moving forward, driving to Los Angeles, or keep talking, listening, communicating calling, writing, sending to our wants and dreams?

Does it feel good to stop and despair, to give up, to feel that way?

What if those low points of despair keep taking us back to start on our journeys?

My recommendation? Do what feels good and create your own reality. Tell yourself you’re gonna make it, you’re gonna get there.

Because if you say you won’t make it, you’re right. And if you say you will, make it. you’re right.

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As a strategist, writer, designer, producer, director, actor, musician, performer, teacher, trainer and speaker, creative marketing was a potentially ideal career for Paul. Yet after years of winning dozens of global creativity awards with various agencies, Paul gave up the awards pursuit and became a professional human being.

Paul launched the1101experiment in 2001, focusing on bringing top-level strategy, creativity and multi-dimensional success to global brands, but with an added emphasis on positive ethical and social opportunities. Paul's thinking has been published worldwide and has predicted many global cultural shifts long before they happened. 
Paul leads a mastermind network of friends, colleagues and multi-talented professionals from around the world who are strategists, writers, artists, web, social and interactive specialists, who are involved on all client work.
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