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July 5, 2012
Launch.it For Do-It-Yourself Online PR
Here's a new site worth spending some time on and getting to know. Launch.it is a free site for announcing and self-promoting new products and services. PR Newswire and its fee-for-service counterparts are likely to shudder as Launch.it perks along. It looks like a sort of Pinterest-for-PR site. In fact, Brian Cohen, Launch.it's co-founder with his son, Trace, was Pinterest's first investor, says The New York Times

The Cohens anticipate making money from Launch.it by means noted in The Times Small Business story. We wish them well. But for now, we're interested simply in learning our way around the site. (On behalf of our Flack Me readers, we wish that whoever took the Cohen's Times' photo had paid more heed to photography's exposure rules.) 

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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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