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April 27, 2012
Go. Do. Learn. Then Hit the Beach.
The year is finally winding down. Yes, I do still think of “the year” as defined by the school calendar, even oh-so-many years after having left school. Old habits die hard. The weather is warming up, the garden is beckoning, and the nightmare of putting on a bathing suit again (I stay far away from mirrors!) is rapidly approaching. Before that, there are a few events of interest you may want to check out:

AdAge — Social Engagement Conference

May 9 – NYC Hilton

The Social Engagement/Social TV Conference is a revolutionary cross-disciplinary event that will gather together the best minds from the media, social-analytics, brand and agency worlds. Topics include the state of art in social listening, moving beyond data-crunching to glean actionable insights from social listening, and best practices for brands engaging through Social TV and beyond.

Word of Mouth Crash Course

May 10 – Austin, TX

The Word of Mouth Crash Course is a mix of intense training, a rock show, and a family reunion. Learn from the legends who are leading the word of mouth movement in an array of classes including How to Create Buzzworthy Topics, How to Get Great Reviews, How to Deal with Negative Word of Mouth, and much more.

Internet Week – New York

May 14 to 21 – Various venues

Hundreds of events make this week-long event a citywide festival celebrating everything Internet. There are classes and seminars, award ceremonies and displays, and parties, parties, parties! Considering the very impressive speakers/contributors list the $40 Pass is a real bargain.

2012 CLIO Awards

May 15 – American Museum of Natural History, New York

One of the oldest and most prestigious competitions in advertising, design, interactive, and public relations annual awards party will be hosted by Joan Rivers. This year also marks the second year of the CLIO Awards partnership with Facebook to present a Facebook Integrated Media category. Fancy party, fancy dress, and if you go we would love to hear about it!

Blogworld and New Media Expo

June 6 & 7 – Javits Center, NYC

BlogWorld is a must-attend social media event, hosting thousands of attendees from 50+ countries, with more than 200 speakers. This is their second year in New York and they are planning three days of cutting-edge conference sessions and eye-opening keynotes. 2012 attendees will also find a thriving tradeshow and great evening networking mixers. This is the only industry-wide event bringing the global community of content creators and publishers together all under one roof.

Social Media Conference

June 21 & 22 – Beverly Hills, CA

Social Media Conference is the largest expo that investigates social media and strategy, including strategic communications. Some of the topics explored: social networks and social media, mobile technologies, legal, venture capital funding, military strategy, leaked information, business planning, wireless/mobile technology, and new technologies. There’s a pre-event scheduled for June 20 for newbies to the social media industry.

Hopefully, bathing suits are not required!

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Rhonda Wenner is a Very Old Advertising Person who has been there, done that, and seen quite a bit.
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