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April 23, 2013
Fall in Love With Your Work
Have you ever really looked at your beautiful hands and fingers? Or really studied that elegant keyboard we Mac users have?
Have you really, really ogled the stark beauty of Helvetica, the perfection of each character lovingly crafted by Max Miedinger and Eduard Hoffmann?
Do you ever marvel at the learned dexterity of your mouse/stylus/trackpad skills?
Do you love your amazing mind?
Yes, love.
When your work is love, when you love your work, when you love yourself, your world changes. People sense the glow in your face, the sparkle in your eyes, the spring in your step and the beauty of your work.
So, assuming you already recognize the value of love in your work, what do you do if you either are underemployed, or worse, slaving away at a place that doesn't inspire you?
You love you. You look in your mirror and smile and hug that human being who is so talented, gifted and beautiful. Maybe jump up and down a few times if you're able and return to your screens with a new energy.
Even if your current task is typing the same thing over and over into little boxes and saving files three ways and at two sizes with a simple character change each time and uploading, saving, uploading all day long, day after day...there's a way for you, too.
Love the fact that a computer or mobile device is doing something magical. Love the fact that somehow 1s and 0s are flying through the air and traveling across the globe from your workstation and magically becoming your work again on the other end. Think of the people who will see this work, even if only for a brief moment, and send them love.
Love your potential and love what you're going to do tomorrow, love your dreams, love your life, and love your career goals (you do have very specific career goals, don't you?) and keep on keeping on...loving and loving and loving.
Now, a serious, solemn promise: Do exactly what I'm suggesting and you'll feel better. You'll also have a brighter, richer future ahead. Because you'll be a person that others simply love having around, and especially love paying, hiring, promoting, and talking about.
Think this is crazy stupid talk? I understand.
But then, I'm sure if you grumble and complain your way through each day and loathe the work you have in front of you, your life must be idyllic and rich.
Come on... let's love ourselves and every moment and pixel of the work we do. Try it for a day, or a week, and let me know how it works out for you. I do it and I love...well, I love everything.
I wish you love, too.
Check out my agency's free World-Changing Ideas (posted nearly every day) at http://the1101experimentblog.org.

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As a strategist, writer, designer, producer, director, actor, musician, performer, teacher, trainer and speaker, creative marketing was a potentially ideal career for Paul. Yet after years of winning dozens of global creativity awards with various agencies, Paul gave up the awards pursuit and became a professional human being.

Paul launched the1101experiment in 2001, focusing on bringing top-level strategy, creativity and multi-dimensional success to global brands, but with an added emphasis on positive ethical and social opportunities. Paul's thinking has been published worldwide and has predicted many global cultural shifts long before they happened. 
Paul leads a mastermind network of friends, colleagues and multi-talented professionals from around the world who are strategists, writers, artists, web, social and interactive specialists, who are involved on all client work.
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