College newspapers, too, are feeling the pinch of change. How will that affect the training and perspectives of tomorrow’s journalists? This isn’t a question of immediate moment for PR folks, but it’s part of looking ahead into how journalistic relationships may evolve.
Kent State University’s student newspaper, the Daily Kent Stater, will drop “daily” next fall and appear on newsprint only three days a week, Crain’s Cleveland Business notes
, and the student papers at Columbia University, the University of Nebraska and Oklahoma State University are among those that have announced similar plans. But, of course, KentWired.com
, Kent State’s digital paper, will have “fresh daily content”.
This, from the campus level, is further reason for keeping your eye on how digital disciplines — however they may differ from print — are changing the practice of journalism and, potentially, PR’s relationship to its founding scene.