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January 12, 2010
Could You Defuse This Confrontation in Paradise?

Here's a practical exercise in public and community relations. How would you counsel Dan de Vaul, a ranch owner in San Luis Obispo, CA, who houses scores of homeless people as well as his neighbors and San Luis Obispo county officials who say he's doing good works illegally? Apparently, he is. 

De Vaul's situation is one of those that can fester while hostilities build. Is there a better way? Could PR sensitivities get it on a better track? Those are the questions raised in this video via The New York Times on a paradise of land on the California coast.  

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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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