We're grateful to Ashley Wirthlin on her Public Relations blog for a great list of links to 55 Web press-release distribution sites from I-Newswire to Fast Pitch Networking. (We won't link to just these two because you really should consider the entire list. It surely took time to compile.)
See what's available on the 'net and what meets your needs for getting your word out. Ashley indicates that her 55 sites are free.
"In addition to doing your homework and sending your press release to some important folks," she writes, "try posting your press release to some free press-release distribution sites. It can increase traffic to your blog or company Web site and your "search-ability" when you have more content to show up in search engine results. Below, find some sites that can help you with that press-release distribution for free."
Ashley adds: "While the following sites will all distribute your press release for you, there are other sites that can help to get your press release featured on Google News, though those sites all require more of a commitment, such as money."
Money always seems to enter the picture at some point, right?
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.