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FROM THE FRONTLINES
Bookmark and Share   Subscribe to the From the Frontlines RSS Feed September 12, 2009
The Year of Living Anxiously
 

Last year, when the economy officially began its downward spiral, it may have seemed to many that the sky was falling. Not me, I took it in stride. I’m from Detroit. I’m indigenous to poor economic climates.

I mention this because it helps me to set the backdrop on my first experience interviewing with a major advertising agency. It was the Fall of 2004. I had recently graduated from Michigan State University’s College of Communications with a degree in Advertising, and I was eager to make my mark on the industry.

However, Michigan was well ahead of the recession-curve in 2004. The Big 3, though not nearly as bad off as they are today, were in the midst of dealing with the legacy costs of their employees, sliding market share and growing concerns over the quality of their product. Therefore, it wasn’t surprising when plants began shutting down or decreasing shifts. And as anyone in this industry will tell you, when companies are forced to trim budgets, one of the first things to get cut or mitigated is marketing and advertising. The Detroit communications industry has traditionally been driven by their automotive clients and, suffices to say, there weren’t many agency jobs to be had.

But I was lucky. A friend of mine was a copywriter at a well-known agency and referred me for a traffic position. I was brought in and interviewed by several people, including an SVP. I remember that the job paid $18,000 annually. I can’t put into words how badly I wanted that $18K.

It turns out that I did well in my interview. So well, in fact, that they felt me more worthy of an account position and wanted me to come in to interview for a spot on one of their largest accounts. (This one paid a whopping $24,000. I would be rich!)

I put all my due diligence into preparing for this interview. I felt extremely confident that I could get this job, especially when I found out that (purely by coincidence) I would be interviewing with a fraternity brother’s wife. I remember I picked out what I was going to wear several days in advance and had it hanging on my door, waiting for Go Time.

The morning of the interview, an hour and a half before I was scheduled to arrive, coffee in hand while reviewing my notes, I received a call. “We’re sorry, but we’ll have to reschedule.” I was bummed, but not terribly worried. These were busy people, to be sure.

So I waited.

And waited.

A week passed and I gave the HR contact a call. Voicemail.

Another week passed. I called again. Voicemail.

After a month, I attempted one, final call. Voicemail.

I never received a response, let alone an explanation. I officially gave up and tried to move on with my job search, but to no avail. It was 6 months later when I received a message from the agency’s HR person that I had previously been in contact with. I’ll never forget it because she called me while I was taking the GRE; Grad school had become a novel idea after months of being unemployed. “We have an opening here that I think you would be perfect for. I hope that you are still available to come in to interview.”

It was on a Friday afternoon that she had called. I responded first thing that Monday morning. Voicemail.

I waited several days and called again. Voicemail.

Two weeks later, I called again. Voicemail.

I’ve never heard from her since.

To this day, I wonder if I was being maliciously messed with. I used to imagine the HR person playing my eager voicemails on speakerphone to a cackling and hooting crowd. That probably wasn’t the case, but I have yet to come up with a better explanation.

From time to time I’ll wonder “What if?” It took me another full year before I found employment with an agency. What if I had landed that position back in 2004? It would’ve given me invaluable experience almost immediately out of school, and may have opened many doors that have been closed to me over the years.

But really, I’m glad it happened. In the time that I spent in limbo between school and agency-life, I developed a hunger that has served me well as a professional. When something is denied you for so long, once you get it you only want to make the best of it. Also, I had other experiences during that time, like freelancing on political campaigns, and I wouldn’t trade those escapades for anything.

Most of all, I look back and I am proud that I persevered. I speak with fellow MSU communications alumni from time to time and I remain one the few who actually works in communications. I knew what I was good at, and I knew what I had a passion for. This long, frustrating and anxiety-ridden experience only served to fuel that passion.

To all those just out of school and looking for work in this dismal economy, I implore you to persevere and follow your dreams. After sending you resume/portfolio to every agency in the biz and not receiving a response, there will be times when you’ll wonder if you should give up. You’ll question if working in an industry that isn’t known for generous salaries is worth it. You’ll ponder these notions and more. All I can say to you is that for me, I wouldn’t want to be doing else.


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Comments
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jeff (kansas city) on 17 Sep 2009 at 4:01 pm

Cool article, man. It reminds me of when I graduated in 2003 and got an interview with a company I wanted to work for. I interviewed once, and was told they thought I would be great for the position, but there were no openings yet.

I called once a week for two months, always leaving a voicemail for the person who interviewed me, checking about openings.

I was called back by HR after 2 months, and scheduled a second interview. I didn't know if the interview went well or not, but I was asked by the interviewer if I could start the next Monday and I said "YES!" I left the interview and said "See you Monday"

I didn't hear anything back that week, and got the distinct impression that I didn't really get the job. But I decided to go in ready to work anyway. The receptionist seemed confused and called back to the Art Department. "The position has been filled" she said.

I went back to work at the pizza place, but got a call two days later by HR and was offered the job.

Morale of the story? I don't really know, other than get a foot in the door, be polite, and bug the #$@ out of them until you get an answer.

Thank!

Tommy Wo (Big D) on 15 Sep 2009 at 6:17 pm

A starting salary of $18,000/year in 2004? I made that much in my first agency gig way back in 1993. Combine their crappy starting salary with the way you were treated during the interview process and thank your lucky stars that you weren't hired by that agency.

Bill (NJ) on 15 Sep 2009 at 10:35 am

Thanks for sharing and inspring!

wendy (bay city, mi) on 14 Sep 2009 at 1:41 pm

Thanks, Justin, for the information and especially the motivation.

I live in highly unemployed mid-Michigan and my husband has been unemployed for 10 months from an auto manufacturing company. He worked in skilled trades and even though he worked in a different industry than you, he recently experienced a simiar experience after interviewing with a large manufacturing company at their newly built local plant. All resumes were directed through a local personnel agency, and after completing and passing a written test, he proceeded to the interview process, thinking he interviewed well with two separate managers, each saying the company would be making a decision for the position the following week. The personnel agency told my husband that they sent him to the interview, telling the employer that my husband was the \"best applicant for the position\". Well, the following week has come and gone, after several unanswered calls to the personnel agency, and over two months later, last week my husband finally reached the personnel agency and was told that they still have not heard from the employer but they seem to think the position has been filled!

In my mind this is just completely incompetent. I would expect any prospective employer, especially a large employer, to at least send a form letter to all those interviewed that the position has been filled. Why would a company do this?

I\'m sorry to hear that you were also given the run around but I\'m really glad to know that this does happen to others! I guess we\'ll have to just remain optimistic and continue to persevere. Thanks!

chuck (greenville, sc) on 12 Sep 2009 at 9:21 am

nice article, justin.

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Justin Celko is a Digital Communications Professional based in Chicago, IL. Follow him on Twitter.



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