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Title: SEM Manager
Location: San Francisco, CA

We are seeking an SEM/PPC expert with 3+ years of experience in full-time SEM campaign management, optimization, and reporting with a proven record of excellence in delivery, quality, and performance. The Manager will work to develop, manage, optimize and report on paid search campaigns. In this role, the primary goals will be to own & manage all tasks of campaign management, as well as manage & build a small team of PPC campaign management team.

Required Skills and Expertise

  • 3+ years managing paid search campaigns
  • Campaign set-up: keyword development, ad copy creation & testing, account set-up and restricting, bid and budget management
  • Expertise in bid and budget management of large volume of campaigns
  • AB Testing: actively work to test keywords, ad copy, & landing pages, beta and 3rd party vendor tool testing.
  • Must be capable of communicating with clients whether through email or via the phone with minimal oversight with to cultivate a strong working relationship.
  • Experience in managing paid search campaigns across multiple clients
  • Experience in building a team from scratch(preferred)
  • Familiarity with trafficking, tracking, and attribution (preferred)
  • Experience working in a search platform (DoubleClick for Search preferred)
  • Google AdWords Certified - Advanced (preferred)
  • Experience with paid search platforms like Marin, Kenshoo, DS3 is a plus (preferred)

Core competencies

  • Passionate: You are committed to delivering world-class client service
  • Accountable: You care about the company’s success and issue resolution
  • Meticulous: You have a keen eye for detail, you know that details matter
  • Communication: You can communicate a message clearly and concisely
  • Team Player: Strong focus on collaboration and relationship management across multiple departments
  • Location: San Francisco

The Scoop
Primary Industry: Marketing - Digital
Secondary Industry: Advertising - Media
Career Level: Early Career (1+ yrs experience)
Job Status: Full Time
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San Francisco, CA

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