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Company:

HexaGroup

Title: Digital Marketing Specialist
Location: Anywhere





Company Description


HexaGroup is a B2B digital marketing agency for businesses serious about optimizing their growth. We are Inbound and ABM specialists and have built our reputation around our team spirit and strong processes.  We are a member of BBN The World #1 B2B Agency 


Job Description

HexaGroup is currently looking for a Digital Marketing Specialist to join our growing team. In this role, you will be involved in the Marketing strategy and development of a wide range of content for agency clients.
 

Responsibilities

 

  • Prepares marketing and advertising strategies, plans, and objectives for our clients
  • Implements marketing and advertising campaigns
  • Prepares marketing reports by collecting, analyzing, and summarizing sales data.
  • Prepares and coordinates content development and marketing services as defined in the marketing strategy:
    • Website content development
    • Blog writing, editing and publishing
    • Social media marketing and monitoring
    • Search engine optimization (SEO)
    • Premium content creation including e-books, whitepapers, case studies and infographics
    • Website updates and optimizations
    • Email marketing planning, publishing and monitoring
    • Lead management
    • Marketing automation
    • Paid advertising management including social media advertising, Google ads, and other paid advertising initiative
  • Plans and organizes promotional presentations; updating calendars.


Qualifications


Required Skills

 

  • 2-5 years of relevant experience in various marketing roles
  • A minimum of two years of exposure to a marketing automation platform: Hubspot, Marketo or Pardot
  • Excellent copy-writing skills
  • Phenomenal communication skills – both written, verbal and non-verbal
  • Knowledge of on-page SEO techniques best practices
  • An understanding and use of social media for business
  • Experience successfully working in fast–paced, process and deadline driven, entrepreneurial environments with minimal guidance
  • Ability to manage and prioritize multiple projects
  • High energy level, self-motivated, and demonstrates initiative
  • Four-year university degree: Communication, Marketing or Journalism specialization preferred but comparable years of experience in marketing acceptable.


Additional Information


All your information will be kept confidential according to EEO guidelines.



The Scoop
Industry: Marketing - Digital
Job Status: Full Time
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