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Friday's Bad-@ss Job

Digital Marketing Strategist

URAC, Washington, DC  20005

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Advertising’s Biggest Bowl is Too Mushy

View from the Cheap Seats | Dan Goldgeier
January 29, 2015

Just as we can never predict the outcome of the game itself, I wish we’d get back to more of the mystique of Super Bowl advertising.

Happe Hour - A Weekly Digital Marketing & Media Comic Strip
Helping Busy Accountants Relate Digitally

Helping Busy Accountants Relate Digitally

Doug Bedell
January 29, 2015

We’re coming into a period – income tax time – when accounting will be on lots of minds, and accountants themselves will be taking a beady-eyed look at possibly everything but social media. Relationally, that could be a mistake. Savvy accounting firms are realizing that a well-executed Web pre...

Putting a New Spin on Skip

Putting a New Spin on Skip

Ric Corns
January 29, 2015

Direct Marketing news has a fascinating post about a new way for users to interact with video advertisements. Instead of simply clicking the ‘Skip Ad’ button, as most of us are accustomed to, PK4 Media is proposing an alternative solution: the user drags the brand message to a section of the...

Twitter Launches New Features

Twitter Launches New Features

Jennifer Graber
January 29, 2015

Twitter’s first year as a publicly traded company was somewhat of a roller coaster ride. This, understandably, caused some concern amongst investors. The company’s unsteady year spurred it into action. The social media site developed and released new features as a way to soothe the business mind...

Early Access to Promoted Pins on Pinterest

Early Access to Promoted Pins on Pinterest

Cindy Wendland
January 29, 2015

One of our clients received an email from Pinterest saying it was “Time to Shine." They were selected to get early access to Promoted Pins — Pinterest’s new advertising vehicle that launched in January. The email message encouraged the business to shine now in their advertising before Promoted...