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The Automotive Marketing Group

Title: Media Buyer
Location: Baton Rouge, LA

Employer Description

The Automotive Marketing Group is currently looking for an experienced Media Buyer/Planner. We are seeking a highly-skilled onsite professional who is detail-oriented and has strong negotiating and time management skills. The ideal candidate will have a broad foundation in media buying and planning along with the experience that will make them comfortable in navigating an increasingly complex media landscape


Responsibilities Include:

· Research and analyze media opportunities and make recommendations based on client objectives and optimal ability to target intended audience

· Plan, negotiate, and buy media schedules

· Maintain media buys and perform monthly billing reconciliation, securing credits or makegoods as necessary

· Perform radio and television post-analyses and secure underdelivery weight as necessary

· Manage workload and work proactively to juggle various tasks in order to meet deadlines

· Assist in development of client presentations and preparation for meetings

· Stay abreast of industry trends and strategies


Desired Experience & Background:

· Four-year college degree in advertising or marketing preferred

· 2-5 years of broadcast media buying experience in an agency setting

· Comprehensive understanding of media planning and buying principles, techniques and terminology

· Strong negotiation skills and ability to develop working relationships with vendors

· Highly organized, analytical and detail oriented

· Strong verbal and written communications skills

· Professional and positive, team-player attitude

· Self-motivated and self-directed

· Must have thorough understanding of Nielsen ratings and methodology

· Strong Excel skills preferred, experience with Strata media buying software a plus


· Competitive salary based on experience

· Fully stocked kitchen with snacks and drinks galore

· Great co-workers and a fun work environment

· Relaxed dress code

· 401K Matching

· Health Insurance Benefits/ Vacation and Sick Days

This position is full-time with benefits. It is on site and not a telecommute job.

No phone calls please. Equal Opportunity Employer.

The Scoop
Industry: Advertising - Media
Career Level: Mid Level Career (5+ yrs experience)
Job Status: Full Time
Salary Range: $45,000 - $55,000
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Baton Rouge, LA

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70809, Within 50 miles of 70809

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Advertising - Media

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