|Digital Media Planner & Buyer||Wildfire,LLC
||Winston Salem NC 05/22/2018 At Wildfire, our strategy team is structured to oversee all communications planning, consumer insights, research, strategic planning, and social/digital strategy projects. We believe that bringing disciplines together into a tight-knit, efficient group leads to a more holistic approach to the process and drives truly effective and breakthrough work. As part of that team, the Digital Media Planner/Buyer helps plan, execute, and report on campaigns across all digital media channels. Youll report to the Chief Strategy Officer and support a wide variety of Clients across categories and budget levels. This is a client-facing as well as analytical role, and you will be regularly presenting to and communicating with Clients on campaign results. We are looking for someone who is passionate about new and emerging digital media channels, targeting opportunities, and innovative approaches. The right candidate will be comfortable planning, executing, and reporting on campaigns. In addition, this position would occasionally manage third-party media vendors and lead the charge for researching insights and opportunities for Client challenges. Responsibilities: * Develop a deep and comprehensive understanding of Clients businesses, and marketing objectives, as it pertains to digital media. * Author and present digital media plans and campaign reports for Clients. Analyze performance metrics within Google Analytics, AdWords, Facebook Ad Manager, etc. Be able to clearly identify KPIs, articulate why those were chosen for the specific campaign objective, how they are measured, and provide monthly/quarterly/annual reporting to the team (both internal and Client) on successes and failures. * Execute and monitor all digital media campaigns. Comfortably analyze results based on campaign KPIs and identify/suggestion opportunities for optimizations to better reach Client objectives. * Monitor status of all digital media project progressiontracks timelines and coordinates resources for development of creative assets according to media plans with Account Managers and creative team. Keep account team (and Clients) abreast of digital media flighting and creative rotations, changes in targeting strategies or opportunities throughout campaigns, updates in creative digital platform ad specs, etc. * Oversee and manage an Assistant Media Planner. * Coordinate media authorizations/invoices and accurately track Clients media budgets and expenses by channel. Maintain budget reconciliation reports, using Agencys systems and procedures. * Become an expert in utilizing and analyzing Agency research resources/tools and business-related data provided by Client. * Proactively self-educate regarding new digital, social, and cultural media opportunities/channels to better Clients businesses. * Provide expert digital media expertise and recommendations to the new business team during pitches and proposal development for digital media projects. * Partner with agencys Account Managers and Director of Strategy to write case studies on successful digital media campaigns. Requirements: * Demonstrate excellent analytical and lateral thinking. * Strong understanding of how to evaluate digital media plans over time, track campaign performance, and optimize within digital media channels. * Experience with Google AdWords and Google Analytics, Facebook/Twitter/LinkedIn ad platforms, and/or other digital media buying & analysis platforms. * Familiarity with programmatic buying, geo-fencing, native advertising, look-alike targeting, Facebook pixel targeting, and other digital targeting approaches and opportunities. * Significant ability to utilize Google Analytics and other analytic platforms to evaluate media effectiveness, build audiences, and set up/ensure proper tracking of campaign conversions. * Strong understanding of paid search/PPC advertising (predominantly Google and Bing). * Possess outstanding organizational skills and handles multiple tasks simultaneously. * Exhibit initiative, problem-solving mentality and decision-making ability. * Passion for learning and strong sense of curiosity. * Outstanding organizational skills and ability to handle multiple tasks simultaneously. * Ability to derive insights and opportunities from media performance data. * Ability to comfortably speak about digital media channels and tactics at both a technical level as well as a Client-friendly approach. * Ability to work within a team and independently as needed. * Experience in Microsoft Word, Excel, Powerpoint, Outlook. * Experience with social listening, MRI, CommScore, PRIZM, SEM Rush, Keyword Planner, Google Data Studio, Google Tag Manager and/or other media and research tools a plus. * Google Adwords or Analytics certification a plus. * 5+ years advertising agency experience, with at least 3 years in digital media planning/buying.|
|Digital Content Specialist||United Federation of Teachers
||Bowling Green NY 05/25/2018 The United Federation of Teachers, a 185,000-member union of New York City public school educators and other professionals, seeks an energetic, self-motivated producer of digital content who is committed to public education and the labor movement to work as part of the unions close-knit digital communications team. The UFT takes pride in keeping our diverse membership informed about their rights and benefits as well as the unions events, workshops and campaigns. The Digital Content Specialist is a member of the team that puts together and sends out this information to members as well as to public school parents. The UFT is a staunch defender of public education. We work in a fast-paced, demanding environment where everyone pulls together to get the work done. Responsibilities: * create, copy-edit, format and send event notices, newsletters and information updates via email to targeted lists of UFT members; * create online registration forms and member surveys; * post and maintain content to the unions website such as the events calendar; * proofreading; * serve communications needs of UFTs borough offices, departments and smaller chapters; * other digital communications tasks as assigned by the department director. Qualifications: * Superior writing skills; * An eagerness to learn new digital skills and use them to promote the unions mission; * Ability to create clear and succinct email messages and newsletters, sometimes working from the drafts of staffers or elected reps who are not professional writers; * Excellent spelling, grammar and punctuation; * Strong interpersonal skills, since the job involves managing the needs of employees across many departments; * Strong organizational skills, with a keen attention to detail and accuracy; * Ability to work effectively under deadlines and juggle several assignments simultaneously; * Ability to work collaboratively as part of the digital communications team; * Knowledge of or interest in education policy and the labor movement; * Working knowledge of HTML strongly preferred; * Working knowledge of Excel, Dreamweaver, Adobe Photoshop, Wufoo or Survey Monkey, and website content management systems a plus but not required; * Ability to proof written Spanish a plus but not required; * Must be available twice a month on Fridays to format and send the unions important weekly update to chapter leaders and stay late if necessary; Experience/Education Bachelors degree required, preferably in communications or liberal arts, plus at least one year of experience working with online content in a professional environment. Salary: $43,000-$50,000, depending on experience. Excellent benefits. Equal opportunity employer. Resume, a writing sample and cover letter may be sent to Deidre McFadyen, the UFT Member Communications Department director, at firstname.lastname@example.org No phone calls please.|
|HR Director||Landor Associates
||New York NY 05/24/2018 Explore.Innovate.Inspire.Activate.At Landor, thats how we approach Talent Management. We are currently seeking an HR Director to join our New York office. Could this be you? About us Landor builds some of the worlds most iconic and agile brands. Our global team of strategic experts and creative explorers solve complex business and brand challenges in unexpected ways. Landor exists to help brands compete in an ever-changing and highly competitive world. To continue to create award winning work, we must recruit, retain and inspire the best and most innovative talent in the industry. Thats where you come in. The role You will direct and provide a commercially focused talent management and advisory service across the whole range of our people activities, delivering against both strategic and operational objectives. You will lead on attracting the most talented people in the industry, working alongside our internal Talent Acquisition team. You will create, develop and manage our people retention programs focusing on innovative succession planning and development initiatives. You will be digitally saving ensuring our HR systems and management information remain relevant and impactful for the business. What were looking for A HR director who is able to communicate across a variety of levels driving change and fostering agility amongst our people whilst translating HR to support the commercial objectives of the business. You will be a seasoned HR generalist with a passion for talent acquisition, development and internal communications. You will need to be a strong communicator who understands how to connect people and teams. A genuine team-orchestrator and player that is an energetic, proactive contributor and leader. Your specialty is in culture and community-building. To learn more about Landor and why you need to join us, click here.www.landor.com.|
|Senior Account Manager, Brand Ma...||Ramey
||Jackson MS 05/23/2018 Company Overview Ramey is a full-service marketing solutions company that works with many of the worlds top organizations. For 32 years, The Ramey Agency has specialized in helping high-end and high performance clients take their brands up. We are proud of our culture of innovation and our Southern roots. And we are delighted to have helped some of the most admired brands of our time. Job Overview Ramey is looking to add a Senior Account Executive or Account Supervisor to our account management team. This position will work on one of our high-profile accounts. This primary role of this position will be responsible for the relationship between the agency and client. She or he will be responsible for developing in-depth understanding of the client's brands and marketing goals and guiding the developmentand execution of marketing strategies and programs.Under the direction of a Group Account Director, and with a team approach, this person has overall responsibility for guiding the direction and development of tightly integrated, solutions-based marketing approaches to the challenges faced by our clients with the objective of producing outstanding work and profitable agency-client relationships. Education and Experience: * 5-8 years with professional advertising or marketing account management experience, preferably on the agency side * 4-year college degree in Adverting/Marketing Communications, Business or related field * Established track record in retail and/or telecom account management experience * Broadcast production experience - managing details for large-scale TV production * Well versed in media - message rotation, trafficking, digital media (Google DCM) * Experienced in managing budgets and billing * Experienced in developing marketing communications plans * Experienced in leading other team members * Digital experience in a strategic or account service role is a plus Skills and Requirements: * Strong computer skills - efficient in Microsoft Word, Excel and PowerPoint * Excellent organizational skills and the ability to adapt to deadlines, new assignments and situations quickly * Solid verbal, presentation and written communication skills * Strong attention to detailwith a high degree of accuracy * Manage and track timelines, scopes of work and budgets Roles and Responsibilities: * Client Relationship Management build, protect, grow * Strong decision-making and critical thinking skills based in agency, client and industry knowledge * Understand clients business including industry and segment brands, product knowledge, competitive analysis, sales forecast and market challenges * Creative, strategic thinker with the ability to provide feedback on creative work, as well as effectively develop a strong agency POV * Ability to work with internal teams and Clients to set measurable campaign objectives and KPIs and report on success metrics * Self-starter * Passion about the business and not satisfied with status quo - always striving to find new ways to improve/grow assigned client/business * Ability to manage time, adhere to strict and aggressive timelines, and work well under pressure * Demonstrate the ability to communicate clearly, openly, honestly and with integrity|
|Marketing Specialist||City of Buena Park/Visit Buena Park Bureau Division
||Buena Park CA 05/23/2018 ARE YOU INTERESTED IN WORKING IN THE TOUR AND TRAVEL INDUSTRY? YOUR OPPORTUNITY AWAITS YOU IN BUENA PARK! Visit Buena Park, the City of Buena Parks tourism bureau is dedicated to offering first class customer service to visitors and groups traveling to Buena Park. We strive to promote the Buena Park/Orange County brand as well as develop and support destination marketing programs and initiatives. Visit Buena Parks mission is to become a recognized travel destination and increase visitors and overnight hotel stays to economically impact the city. Visit Buena Park is seeking an experienced Marketing Specialist to research, execute and monitor all aspects of digital marketing and ensure that results align with the organizations goals. This position ensures the accuracy and updates all digital content including the destination site VisitBuenaPark.com, third-party sites, events and business listings as well as implements the organizations display advertisements, pay-per-click, social media campaigns, promotions and search engine optimization. The Marketing Specialist will implement a comprehensive search engine marketing strategy to grow organic and paid reach and collects and reports all-digital campaign metrics along with suggested changes to increase engagement, and works in collaboration with the creative agency for digital graphics and video content used in online advertisement. THE IDEAL CANDIDATE The ideal candidate must possess strong written and oral communication skills, high level of organizational skills, and be creative, passionate, and innovative. Significant digital advertising and marketing experience is a must. Relevant experience and skills include: * Creating Reports from Google Analytics * Developing Google AdWord Campaigns * Knowledgeable in using Google Search Council to improve Search Engine Optimization ranking * Experience in managing a six-figure social media marketing budget, pay-per-click and display ad budget * Experience in building website landing pages using a Content Management System * Experience with working with public relations and advertising agencies * Proven success in executing multi-platform marketing campaigns to drive engagement * Experience in editing and writing video content * Proficient in Photoshop, InDesign, and Illustrator * Experience with overseeing a website redesign * Supervisory experience If you are the ideal candidate and have the education, training, and experience described below, APPLY TODAY! REQUIRES: Associates degree or 60 semester units or the equivalent of college level coursework in Marketing, Communications, Journalism, Entertainment and Tourism, or a related field AND two years of public relations experience which includes marketing, advertising, writing and editing, administrative support, customer service, and/or sales experience is required. Bachelors degree is highly desirable. Bilingual ability in Spanish or Mandarin is highly desirable. APPLY IMMEDIATELY. For more information or to apply online visit http://www.buenapark.com/hr, or contact the Human Resources Departments Job Hotline at (714) 562-3515. Applications will be accepted by the Human Resources Department on a continuous basis with a first review date of June 4, 2018. Apply early. Interested parties are strongly encouraged to submit application materials as soon as possible. AA/EOE|
|Online Content Creator-Writer||Heil-Brice Retail Advertising
||Newport Beach CA 05/22/2018 If you love digging into topics and turning your research into compelling digital content, and if you know how to make dry facts read like lush, emotional stories, you are perfect for this position. We're constantly creating content for clients on all platforms and we need people who have great natural writing skills to help create this content. One day, you could be creating a two thousand word blog post, the next day you might be working on social posts and digital display ads. We are a well-established marketing and advertising agency with clients ranging from retail to travel, entertainment and technology, so we can promise youll never be bored. You'll be part of a fun environment with great people who love what they do. Prior writing experience and either a journalism or creative writing background is preferred. Part of the assignments will be translating technical concepts into easy to understand posts, so accuracy and a commitment to flawless execution is important. Please include samples and links youre proud to share.|
|Paid Media Manager||Ready Set Rocket
||New York NY 05/22/2018 What You'll Do As the Paid Media Manager, you will join a team of experts in digital strategy, design, creative ideation and development. You will be fully responsible for the execution of acquisition campaigns for our clients across all acquisition channels. Additionally, youll manage digital marketing deliverables including initial planning, implementation, monitoring, optimization, analysis and reporting of complex acquisition marketing goals across a range of high-profile clients. What You'll Contribute * Develop media plans for campaigns against client goals (branding / engagement, sales/ conversions, audience growth, etc) * Develop short and long term digital advertising strategy for clients with the goal of driving new customer acquisition (sales growth), brand engagement, and customer retention through prospecting and remarketing campaigns utilizing search, programmatic, paid social, video, and mobile advertising tactics * Manage the entire marketing deliverable cycle including initial planning, creative briefing, implementation, monitoring, optimization, analysis and reporting * Manage paid search, paid social, display and other paid media channels * Work with marketing team to generate weekly, monthly and quarterly performance reports and dashboards, and recognize and troubleshoot data anomalies * Own relationship with digital advertising/marketing technology vendors * Provide analysis of results and optimization ideas to Account teams in order to surpass client goals * Ensure that all client documentation is spot on, following internal documentation and approval processes * Help facilitate client meetings and provide online marketing expertise as needed * Maintain an understanding of industry trends and provide relevant insights to teams as to how they might affect client accounts Our Requirements * 3+ years of experience in managing large scale paid media campaigns with a minimum budget of at least $100k+/month * Currently employed as a Marketing Manager or similar role * College degree in Communications or related field required * Experience with optimization of paid media campaigns to hit CPA, ROAs and Engagement goals * Expert knowledge of paid search platforms including Google AdWords, Bing Ads, AdWords Editor and Bing Ads Editor * Expert knowledge of Facebook Advertising and Facebook Business Manager * Expert knowledge of Google Analytics required, experience with additional analytics/measurement/tag management platforms preferred * Strong overall Digital Marketing knowledge, with a hunger to learn more * Extremely data and detail oriented * Extremely analytical, detail-oriented and organized * Expert knowledge of Microsoft Excel * Ability to handle multiple tasks in a fast-paced environment, under tight deadlines * Excellent verbal and written communication skills required for this role * Demonstrated mastery of online marketing tactics including the execution of keyword builds, bids and bid optimization strategies, implementation of new tactics, and related activities. * Demonstrated track record of success in the industry * Strong history of managing large digital marketing campaigns * Experience creating reports and recommendations based on account performance * Agency experience preferred * Team player with an entrepreneurial spirit|
|Content Manager and Copywriter||Wonderlic Inc.
||Vernon Hills IL 05/21/2018 Our ideal candidate will have 3+ years of experience in a corporate environment, crafting lead-generating copy such as blog posts, social media, email campaigns, client stories, product descriptions, case studies, white papers, and PPC landing pages. This ideal candidate will also have some inbound marketing experience. This is a full-time, in-office salaried position. Responsibilities * Create content for both print and digital marketing platforms, including email and web copy, digital advertising, social media content, presentations, thought leadership pieces, case studies and client stories. * Write compelling B2B marketing copy using effective messaging and direct response tactics in order to achieve lead generation and conversion goals. * Create and modify copy on an ongoing basis to maximize website optimization for both SEO and PPC. * Edit and revise content based on internal or external feedback. * Support multiple departments to fulfill their marketing communication needs. * Bring innovation, creativity, and freshness to our marketing team and stay on top of trends in the B2B marketing profession. * Manage multiple projects and focus on solutions to improve quality and efficiency as a project progresses. * Take ownership of assignments and regularly communicate work status while helping to remove bottlenecks. * Work cooperatively in a team environment; participate in project planning sessions with team members and key stakeholders. * Work directly with the marketing team to shepherd projects through review process and proofing for production. * Act as liaison between Wonderlic and other outside vendors on projects as needed. Job Requirements * 3+ years of content creation for digital marketing and traditional media * World class writing skills with the ability to write in a variety of voices * Excellent grammar, punctuation and proofreading skills (on both your work and the work of others) * Solid knowledge of writing for SEO * Proficiency in PowerPoint, Word and Excel * Highly organized Bonus Skills * Google Analytics, Hootsuite, Wordpress, LinkedIn, Twitter, Facebook * Act-On or similar marketing automation platform * A/B copy testing * Experience interviewing clients and industry experts * Business-to-Business experience is preferred, but not mandatory|
|Principal Marketing Copywriter||Capital One
||Richmond VA 05/21/2018 At Capital One, were building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they aresucceeding. Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good. Principal Marketing Copywriter Are you a writer who communicates concisely but thinks big? A meticulous wordsmith with the ability to distill complex information into simple relevant messages? A leader who can mentor and motivate others? If so, lets chat. Were seeking a natural storyteller with integrated marketing experience. A copywriter who drives the development of powerful, engaging copy. Someone who enjoys executing creative strategies and solutions while inspiring and managing a team of fellow creatives. The right candidate understands how to create work across multiple channels. Direct mail, digital, print, socialwe want to see it all. What were looking for. * A strong writer and true creative problem solver with the ability to produce original, brand-elevating copy. * Someone with a range of writing skills to complete assignments, such as writing compelling headlines, to succinct product benefits, to long-form storytelling. * A mentor and leader of talented teams in a cross-functional environment. * Ability to approach assignments from a customer-centric perspective while also understanding higher-level business and marketing objectives. What we stand for. Spark Business harnesses the same sentiment many small business owners swear by. To shoot for the stars and never settle. We believe typical banks have taken the small business owner for granted and provide them little value. As an integral member of the team, youll help us change that. Were more than a credit card in your wallet. Were a trusted partner in your purchasing. Our passionate team of creatives, marketers, product managers, analysts, and researchers ensure our customers are at the center of everything we do. On our journey to help small businesses succeed, were making significant investments in our products, technology, and customer experience. Why youll do to help make a difference. * Possess a positive attitude and readily partner with all types of people. * Be just as comfortable with a clever headline as you are with longer copy. * Have a clear understanding of tone and the ability to quickly adapt your writing style. * Understand the importance of creative strategy and use it to create powerful work. * Handle multiple projects at once and meet aggressive deadlines. * Help guide and manage other creatives and their projects. * Understand the benefits of process and use it to your advantage. Basic Qualifications: * Bachelors degree or military experience. * At least 2 years of brand marketing experience. * At least 6 years of experience as a copywriter. Preferred Qualifications: * 2 years of experience leading creative teams. * 6 years of brand experience in multi-channel marketing.|
|Assistant Athletic Director, Cre...||University of Miami Athletics
||Miami FL 05/21/2018 The Assistant Athletic Director, Creative Services is responsible for managing the creative direction and visual brand standards for University of Miami Athletics, working with the graphic design, video content and digital strategy departments to generate compelling creative for one of the most iconic brands in collegiate athletics. The Assistant Athletic Director, Creative Services also assists the Senior Associate Athletic Director for Communications & Digital Strategy in setting the overall creative vision for the athletic department and ensuring that vision aligns with the departments ongoing brand strategy. Primary Duties and Responsibilities: Lead a team of graphic designers, videographers and digital strategists. Develop creative strategy for both long and short-term projects for all 18 sports, as well as internal department requests. Write creative briefs that outline project deliverables and assignments from start to finish. Manage the ideation, storyboarding and production of traditional and digital creative, including collateral, graphics, video and social media. Help concept and generate original creative that tells a story, showcases the student-athlete experience and engages all of UMs target audiences. Ensure creative matches the look, feel and tone of the UM Athletics brand. Collaborate with other departments within UM Athletics to help them leverage creative to achieve their goals. Help develop and implement the departments social media strategy, both to grow audience on all platforms and drive revenue goals. Keep department up to date on current creative trends. Help foster a creative and innovative atmosphere that encourages collaboration among team members. Manage the departments creative assets. Responsible for maintaining compliance with NCAA, Atlantic Coast Conference, institutional and departmental rules. All other duties as assigned by the Senior Associate Athletic Director for Communications & Digital Strategy. Knowledge, Skills, and Abilities: Excellent team leadership Strong attention to detail Ability to work under time constraints and meet assigned deadlines Exceptional interpersonal, presentation, oral and written communication skills Experience with a variety of creative software applications, with an emphasis on Adobe Photoshop, After Effects, Premiere and/or Cinema 4D Education Requirements (Essential Requirements): Bachelors degree required. Work Experience Requirements (Essential Requirements): 6-8 years of increasing experience in an agency, consumer brand, and/or athletics setting or related field. Experience as a functional creative lead in a team environment. Creative background in a visual medium, be it graphic design or video production.|
|Lead Strategist||Slingshot, LLC
||Dallas TX 05/17/2018 Do you want to wake up every day excited by the challenge ahead of you? Do you want to go to bed satisfied because you put your all into making a real impact on your clients business? Are you the roll-up-your-sleeves type thats looking for more than a job, but rather a place to change the way we market in this Age of Distraction? Well, then we should talk. Lets talk about your insatiable passion for developing actionable strategies that lead to measurable results for clients. Lets talk about a process that gets to meaningful insights that convince clients to believe and inspire creative to imagine. Lets talk about how we can cut through in this age of DVRs, SMS, VR, POS, CPC and all the other BS. Still interested? Well, we also need more than just talk. We want someone who doesnt just walk the talk they have to run it. As in own it. We want a team leader who pulls their weight, delivers on promises and holds the agency and clients accountable for doing the same. We want someone who partners with the creative team all the way through execution, not just a drive-by briefer. Not everyone is up for the challenge, but if youre still reading and this sounds like your cup of tea, then please read on. Job Overview/Ideal Candidate This role is a senior level position, and we are seeking a person that can lead the process to identify and articulate consumer insights and own the process from start to finish. You have tremendous passion and innate curiosity about what makes consumers tick. You are passionate about coming up with a smart idea and sharing and collaborating with the team to build on it together. You have passion for the creative work and creative process and about solving the challenge of Marketing in the Age of Distractiontm. As thought leader, you are the strategic link between the clients business goals, consumer insight, and creative execution. As a powerful storyteller, you are a constant student of consumers and brands, keeping your finger on the pulse of trends and inserting fresh, inspired and creative thinking into the agencys communications strategies for our clients. You have a knack for finding real insights that provide inspiration for the Creative Department. You are the rare blend of thinker and doer and thrive in a dynamic entrepreneurial environment. Essential Duties and Responsibilities * Incorporates relevant insights to build and tell a holistic strategic story based on solving the business problem at hand for clients and new business pitches * Develops accurate and insightful conclusions from data analyses; confidently and clearly presents findings and sells conclusions and recommendations to clients * Establishes trust and confidence as the client-facing strategic development leader * Owns and merchandises the strategic development process internally and externally * Keeps up with emerging consumer and cultural trends and packages it for agency/client consumption * Recommends and implements research for consumer insight and strategic development * Knowledgeable in primary and secondary, quantitative and qualitative research methodologies and determines the right approach for the challenge. Analyzes findings and/or selects/manages 3rd parties to complete these tasks. * Authors singular, incisive, and inspired creative briefs based on crystal clear insights * Leads and orchestrates inspired creative briefings and presents creative briefs for agency/client approval * Partners with account management and creative leadership to shepherd briefs throughout the process * Inspires and guides creative concepts to meet strategic goals * Partners with account management to develop annual marketing strategies and plans * Invites and champions open, explorative dialogue with all agency colleagues on behalf of the clients business * Leads, when appropriate, the development of Proposals and/or Statements of Work; serve as a sounding board for approaches and solutions to quickly respond to opportunities and ensure Agencys competitiveness * Develops agency intellectual strategic property (articles, white papers, etc.) * Establishes themselves as a thought leader with regard to public speaking forums, conferences and associations * Ensures proper training in strategic development of all direct reports * Mentors junior staff members on crafting and applying insights to work, tools and processes Professional Skills and Attributes * Evidence of success in developing brand positioning strategies or platforms, getting them approved by clients/key stakeholders, and delivering in market through communication or product development efforts * Displays a natural curiosity about consumer behavior and insights, ability to deal with ambiguity, work autonomously and a preference for a fast-paced, entrepreneurial environment * Established record of building and cultivating strong collaborative relationships across departments and key client partners to consistently elevate the quality of thinking * Quantitative and qualitative research expertise * Excellent communication skills: writing, verbal, and large-group presentations. Able to author effective strategy documents and client presentations * Highly self-motivated and excellent attention to detail * * Able to analyze various sources of data and draw actionable insights * Able to initiate and manage research and data vendor relationships * Demonstrates an advanced understanding of how brand strategy should be used to guide integrated campaign development * Proven track record of recognizing and being able to nurture good ideas (that arent always their own) * Strong facilitation skills and ability to lead a diverse team to a common goal * Knowledge driven person who excels at knowing / applying macro business and industry drivers, consumer insights, emerging consumer trends, and gaps within the competitive environment Qualifications: * Bachelors degree or equivalent experience minimum * Experience: 8+ years in Brand Strategy or Account Planning roles * Must have agency experience * Preferred experience leading marketing strategy efforts for clients across different business verticals (i.e., CPG, retail, healthcare, travel & tourism, B2B)|
||Memphis TN 05/17/2018 Odenis seeking an account director/strategist. The role is both strategist and provider of high-quality account service. This professional will serve as account team leader with responsibility for service, growth, and development of Fortune 1,000 clients. The ideal candidate will demonstrate the ability to gather information about a client problem or opportunity, assess the situation, and develop or lead the development of a marketing plan to solve the problem or leverage an opportunity. RESPONSIBILITIES * Provides direction and guidance to clients in developing brand strategies. * Serves as lead strategist in planning and implementing traditional and digital communications and tools to strengthen and grow the brand. * Collaborates with creative and technology leads to deliver solutions that are on target with client needs and expectations. * Possesses strong strategic and negotiation skills, with the ability to plan and present agency work/proposals and rationale. * Stays apprised of client brands, business goals, and competitive landscape, as well as trends in branding and marketing. * Proactively communicates with team and clients to gather information, provide project updates, and obtain feedback and approvals. * Develops, builds, and maintains relationships with clients at multiple levels, particularly with decision makers. * Participates in Odens targeted business development process. * Leverages expertise, skills, and experience to develop and grow account team skills and abilities. * Takes overall responsibility for account financial management and performance. QUALIFICATIONS Education * Bachelors degree in marketing, communications, PR, advertising, or related field. Masters preferred. Experience * Ten+ years professional marketing experience; a proven record of accomplishment leading and developing account teams. * Agency experience essential. * Demonstrated ability to develop, write, and present marketing plans and strategic communications effectively. * Experience delivering marketing communication solutions in a B2B environment. * Proven record of accomplishment of building and sustaining client relationships. * Proficiency in current business communication technologies.|
|Analytics Account Manager||Empirical Path
Empirical Path seeks a full-time or part-time Account Manager with only one or two years of experience; strong client service, project management, and communication skills; broad web analytics implementation and reporting skills; and basic development and data science skills to lead analytics consulting engagements with colleagues in our offices in Atlanta, GA; Albuquerque, NM and Washington, DC. Remote candidates in the U.S. are more than welcome.
Empirical Path is a web analytics consultancy that has served dozens of media, technology, ecommerce, not-for-profit, ad agency and other clients since 2002. We are experiencing rapid growth as a Certified Partner of Google for a number of products including Google Analytics Premium and Google BigQuery. We are also a partner of Tealium, Klipfolio, Webtrends, Parse.ly and Mixpanel. Our founding partners seek to invest in the development of an entrepreneurial Account Manager into a partner in the business.
ResponsibilitiesThe Account Manager is primarily responsible for leading current consulting engagements to help clients understand their audiences, enhance their digital user experience, and increase their online conversions. He or she will secondarily develop additional business from current and new clients and assist in marketing the firm. The Account Manager will deliver services personally and via specialized colleagues for multiple engagements at all stages, including: * Managing client relationships * Understanding client needs * Drafting proposals, timelines, and budgets * Planning and directing audits and implementations of web analytics tools * Identifying opportunities to capture additional user behavior data * Planning and directing enhancements to web analytics tools and processes * Implementing A/B split testing code and experiments * Creating Key Performance Indicators * Planning and directing integration of data sources with web analytics and business intelligence tools * Designing web analytics reports, visualizations, and dashboards * Finding and communicating actionable trends and segments * Articulating data-driven recommendations * Answering ad hoc questions
Desired Skills* College degree or MBA. * Web analytics certification or other training. * Experience implementing and customizing Google Analytics, Adobe Analytics, Webtrends, Mixpanel, Parse.ly and other web analytics software. * Familiarity with Google Tag Manager, Tealium, Adobe Dynamic Tag Manager, Segment or other Tag Management Systems. * Experience reporting on analytics and other data via APIs using spreadsheets (via AppScript, SuperMetrics, etc.), visualization tools (such as Klipfolio, Tableau, Cyfe, Logi Analytics, QlikView, etc.), and database and data warehouse platforms (such as Google BigQuery, Amazon Redshift, etc.). * Experience with split testing tools such as Google Optimize, Adobe Target, Visual Website Optimizer, Optimizely, etc.
|Marketing Manager - Award Winnin...||The Peak Properties Group
||Aurora CO 05/11/2018 The Peak Properties Group is an Aurora based real estate team with 4 locations across the front range, supporting a large team of real estate agents. At Peak strive to be innovative and to go the extra mile to really set us apart in the marketplace. We are looking for a Marketing Assistant to help freshen up our image and to take the brand to the next level. We always like to make sure we have a clean crisp (NOT STUFFY) image that our clients can relate to and our agents can have fun with. This position seeks a strong leader that has an eye for design and knows that in today's market we have to relate to our consumers on multiple levels. Key Responsibilities and Duties: * Promote property through marketing initiatives; * Maintain social media presence at property level and at a corporate level; * Maintain accurate information on company website; * Design and create marketing materials for agents and the company; * Design promotional web landing pages to track effectiveness of other marketing initiatives; * Draft Press Releases, represent the company to media outlets; * Maintain all active listing marketing and provide weekly marketing updates to clients; * Write and maintain the company blog * Support all agents in open house and other events on a weekly basis with marketing materials and social posts. * Seek to maximize resale income, set goals and track vs. internal and external benchmarks; * Seek to minimize marketing expenses, develop annual forecasts and submit monthly reporting; * Accomplish financial objectives by paying bills, preparing an annual budget with assistance, scheduling expenditures, analyzing variances, initiating corrective action; * Regularly update skills by participating in educational opportunities, reading professional publications, maintaining personal networks, participating in professional organizations; * Accomplish organization goals by eagerly accepting ownership over new and different tasks; * Exploring opportunities to add value to job accomplishments; * Marketing Manager shall conduct services in a polite and professional manner at all times; Customer Service Expectations: * Positive, solutions oriented personality required when interacting with colleges, suppliers and trades; * Be cool, caring and driven to accomplish big things; * Take ownership of projects and expect that everyone is results driven Technical Skills: * Extensive Mac/Apple knowledge; * Adobe Photoshop and Illustrator experience; * General to advanced computer skills ( extensive working knowledge of social media, blogs, and other media outlets) Education Requirements: * Bachelor's degree in marketing preferred; * Portfolio of projects or work completed; * Real Estate industry knowledge is a bonus|
|Implementation Manager||Landor Associates
||New York NY 05/10/2018 What does it take? A great brand needs a stand-out strategy, creative muscle and the rightbehaviorsto make it real. We are hiring an Implementation/Production Manager to join our New York office. Have you got what it takes? About Us Landor builds some of the worlds most agile brands brands that thrive on change. Landors branding services include strategy and positioning, identity and design, brand architecture, prototyping, innovation, naming and verbal identity, research and analytics, environments and experiences, engagement and activation, and interactive and media design. The role The Implementation/Production Manager role at Landor allows you to draw on a variety of skills and experience to develop visual identity systems, assets, and print and digital guidance materials in partnership with the design team, and use existing brand systems to produce on-brand production files. What we are looking for A graphics professional, who brings us a minimum of 5 years of experience, has expert skills with Adobe InDesign and Illustrator, and has worked seamlessly with design teams to develop and flawlessly execute brand identity systems and production deliverables including mechanicals and brand guidelines.We need a detailed-oriented candidate, ideally with experience developing online brand centers or portals. We want excellentinterpersonal skills, ability to build and maintain strong relationships, internally and externally, and strong organizational skills. We seek someone who takes pride in being a team player and someone who is driven to work in an ever changing, fast-paced environment building the worlds most agile brands. To learn more about Landor and why you need to join us, click herewww.landor.com.|
|Google AdWords Specialist Needed...||N2 Publishing
||Wilmington NC 05/10/2018 Are you a results-driven professional who is knowledgeable (and a little nerdy) about the latest and emerging trends in digital marketing especially in Google AdWords? Are you looking to advance your skills in an environment where your contributions and continued growth are celebrated and encouraged by teammates? Do you dream of a job where your positive attitude, work ethic, and great personality (if you do say so yourself!) are appreciated and valued? If your idea of never working a day in your life is spending time with a great team while furthering a company mission that you truly believe in, this may be the last job description you ever have to read...so keep going! N2 Publishing currently seeks a Google AdWords Specialist. This is a part-time role with lots of growth potential, including a potential opportunity for full-time work, based out of our Home Office in beautiful Wilmington, NC. This position generates effective solutions that help our sales team and advertisers optimize their online presence through the use of Google AdWords campaigns. Were looking to fill this position by the end of June, with interviews starting right now (seriously, were growing fast!). So what are you waiting for? Apply today! To land this gig, you need: * a strong understanding of how to set up multi-level Google AdWords campaigns * experience working with multiple AdWords client accounts * 3+ years of online marketing experience * to be Google AdWords certified * a we attitude, not a me attitude * confidence in making independent decisions based on the presented data and your knowledge and training * to be comfortable conveying written and oral reports to clients and team members Its not required, but wed love it if you also: * have experience working with PPC campaigns * possess knowledge of Google Analytics * are capable of writing landing page copy, testing performance, and tracking conversions We offer: * a part-time position with room for growth and competitive compensation * a flexible work schedule * a 401(k)-retirement plan with an employer match * two Lunch & Learns each month - we buy the food! * monthly company socials with free appetizers * free unlimited access to daily on-site fitness classes and a nutritionist * benefits for full-time team members include a full, unique health care package, paid time off, and much more. This could be you! One more thing you should know about us: N2 is passionate about our culture. We provide a drama-free culture built on trust, respect, and humilitybut, every other job ad youve read probably says something like that, right? Were definitely proud of our people and the culture that weve built, but its been pretty humbling to see other organizations like Fortune, Entrepreneur, Glassdoor, Outside Magazine, and Inc. Magazine recognize us for our culture and growth. Pretty cool, right?!? We think so. People are promoted based on consistent performance and cultural fit; we intentionally develop our talent so that we can promote from within the organization...in fact, about 95% of our leadership positions are filled from within the organization. This is possible because we hire great people and offer a great leadership development program that includes free courses on topics like public speaking and situational leadership, as well as many clubs. We are emotionally-healthy people who genuinely enjoy working with each other. If this sounds like the job AND the work environment for you, we cant wait to meet you. Apply today at application.n2pub.com! N2 Publishing is proud to provide equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, N2 Publishing complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.|
||Nashville TN 37214
As an Interactive Designer at iostudio, you will apply your design genius to everything interactive from Web to mobile apps and social platforms. Agency experience is a must. You will concept together with Art Directors, Developers and Writers. If all this sounds good and you're looking for a place to be a part of a growing creative team that's hungry and hardworking, send us your stuff.
Job SummaryThe Interactive Designer creates interactive products from concept to production through research, user stories, workflows, wireframes, interface design, prototypes, and testing across all required platforms to create user-friendly, intuitive applications to enhance user experience based on the agency's needs.
Responsibilities* Create interactive experiences with a focus on usability, user experience, incorporating user data, and industry best practices. * Lead user experience discussions with the team members and clients, with a user-first approach regarding interface and experience design, in order to guide projects from concept to completion within specified time frames. * Coordinate with project management and appropriate stakeholders to prioritize delivery of assets, style guides, prototypes, and other visual aids in order to assist and guide the production process. * Coordinate with agency front-end and back-end Developers to design, test, and troubleshoot interactive solutions. * Gather actionable feedback and user data to implement appropriate design changes. * Participate in new business activities as assigned * Engage in possible overnight travel to attend occasional client meetings and conferences * Participate in the creation, execution, and evaluation of A/B tests of interactive designs. * Abide by the operating policies and procedures of iostudio * Keep the company current with industry trends, best web research and evaluation practices, and emerging technologies. * Complete and submit daily time reports The above statements describe the general nature and level of work being performed by individuals assigned to this classification. This is not intended to be an exhaustive list of all responsibilities and duties required of personnel so classified.
Education and Experience* 2+ years of design experience required, preferably in an agency environment * Completion of a design program or equivalent at a portfolio school For consideration, please submit resume and salary requirements directly to the job posting on the iostudio careers page at www.iostudio.com/careers. RESUMES MUST BE ATTACHED IN .DOC OR .PDF FORMATS ONLY. This contractor and subcontractor shall abide by the requirements of 41 CFR 60-1.4(a), 60-300.5(a) and 60-741.5(a). These regulations prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, sexual orientation, gender identity or national origin. Moreover, these regulations require that covered prime contractors and subcontractors take affirmative action to employ and advance in employment individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. "EEO is the Law" poster and poster supplement links: https://www.dol.gov/regs/compliance/posters/eeopost.pdf https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf iostudio does not offer VISA sponsorship for any position.
|Media Planner||Vladimir Jones
||Colorado Spgs CO 05/08/2018 Vladimir Jones has an exciting opportunity for a Media Planner! This position can be based in our Colorado Springs or Denver office. The Media Planner is responsible for preparing and implementing client media plans of all types for existing and prospective clients. This includes audience identification, research, development and presentation of media plans & buys. The Media Planner/Buyer is an expert at understanding emerging trends and best practices across the omni-channel media world. Essential Duties and Responsibilities: * Research, develop, and plan media for specified clients * Possess and maintain an understanding of media planning and buying across mediums including television (national and spot), radio, print, digital, programmatic, mobile and social media * Present media plans to internal and client audiences * Gather, organize and present competitive research and spending data * Demonstrate strong problem-solving abilities and foster innovative solutions * Work closely with research and account service team members to frame and participate in strategy development, set goals and participate in the measurement process * Negotiate best possible rates, special parameters, value-added sponsorships and promotions and justify all media recommendations * Take a lead position in the campaign review process leading teams to better performing work Communication Skills: * Communicate in a clear, coherent and professional manner * Develop and facilitate strong relationships across the agency, and in workflow * Represent the team and the agency in a positive manner in all endeavors Qualifications: * 3+ years of agency experience in media planning and buying, including digital and/or social experience * Strong written and verbal presentation skills and style * Ability to manage people and projects smoothly and efficiently * Excellent interpersonal skills, demonstrating energy and passion for the work * Effective problem-solver and generator of innovative solutions * Focused on delivering great work, no matter project size or complexity * Versed in applicable software and technology platforms * Proficient in Microsoft Office applications and media research/planning tools|
|Director, Yale Center for Custom...||Yale University
||Hamden CT 05/08/2018 Yale University offers exciting opportunities for achievement and growth in New Haven, Connecticut. Conveniently located between Boston and New York, New Haven is the creative capital of Connecticut with cultural resources that include three major museums, a critically-acclaimed repertory theater, state-of-the-art concert hall, and world-renowned schools of Architecture, Art, Drama, and Music. General Purpose: Reporting to the Faculty Director, the Center for Customer Insights, the Program Director will manage and grow the portfolio of marketing and insights projects with leading corporations, with a particular focus on Discovery Projects. In this role you will have the opportunity to help some of the best organizations in the world solve complex marketing challenges using behavioral science and analytics. Youll also work alongside some of the most cited scholars in the fields of marketing, behavioral science and customer analytics. Required Education and Experience: Bachelor's degree and seven years of related work experience or equivalent combination of education and experience. Qualifications: * Demonstrated success operating with flexibility in a fast-paced and dynamic work environment. Strong sense of urgency and highly self-motivated to proactively and continuously move projects forward. Intellectual curiosity and openness to new and interesting ways of applying faculty research to marketing and insights. * Proven project management skills to lead projects & guide MBA teams. Comfortable with all aspects of project management from idea generation to data analysis & presentation. Excellent planning skills; attention to detail, information organization, timeline tracking & comprehensive communication across many teams and at all organizational levels. * Superior interpersonal and communication skills to interact effectively with stakeholders inside and outside of Yale. Proven organizational skills, including the ability to organize and manage multiple projects and processes simultaneously. Ability to work in a fast-paced, results oriented environment. * Team player who works well with YCCI staff and faculty. * Ability to identify and anticipate organizational needs, establish priorities, and then plan, execute and deliver on varying simultaneous projects in a timely manner while working in cross-functional teams with little supervision. * Preferred Education and Experience: Extensive experience in marketing or brand management with a Fortune 50 company. Some knowledge or interest in behavioral science or big data analytics. Global orientation; experience working across countries and regions, and fluency in more than one language. Application: For more information and immediate consideration, please apply online at https://bit.ly/2jpCiNX Please be sure to reference this website when applying for this position. We invite you to discover the excitement, diversity, rewards and excellence of a career at Yale University. One of the country's great workplaces, Yale University offers exciting opportunities for meaningful accomplishment and true growth. Our benefits package is among the best anywhere, with a wide variety of insurance choices, liberal paid time off, fantastic family and educational benefits, a variety of retirement benefits, extensive recreational facilities, and much more. Yale University considers applicants for employment without regard to, and does not discriminate on the basis of an individuals sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Yale discriminate on the basis of sexual orientation or gender identity or expression.|
|Online Community Moderator||American Nurses Association
||Silver Spring MD 05/07/2018 Independently facilitates the day-to-day operations of the web-based Learning Communities for the ANCC Programs. Serves as the primary point of contact for customers and vendors by providing customer service support. Ensures a safe and legal community environment, promotes excellent customer service, and in collaboration with the Director, ANCC Governance and Program Support, cultivates a strong community around the ANCC brand. Professionally represents the learning communities, ANCC, and the American Nurses Association to customers and the public at all times. DUTIES: * Communicates general membership information to potential and existing customers via phone, email, web site, and in person at scheduled events. Proactively follows up with customers expressing interest through the ANCCs web site. Facilitates membership contract processes. Generates invoices for memberships. Interfaces with the finance department to ensure healthcare organizations are charged appropriate membership fees and are invoiced correctly. * Generates online login information for members via Personify database. * Forwards login information to the organizations designated contact and/or members. Updates and maintains all records, spreadsheets, and databases associated with membership. Serves as a primary contact point for healthcare organizations and/or members by providing technical customer service support. * Reviews and moderates all user-generated content and user profiles. Engages members and fosters strong community spirit and contributes opportunities for community engagement. Scans online postings, communications, and news feeds for politically sensitive or inappropriate communications used via the site. Reviews web site content and consults with appropriate persons or groups for edits and/or clarification as necessary. Tests, implements, and provides feedback on new applications, products, and/or information added to the Learning Communities. Collaborates with staff to facilitate posts, advertise, and register customers for web-based educational activities. Posts and collates post-educational activity surveys and shares results with staff as directed. * Collaborates with the platform development team (Higher Logic and Personify), ANA Information Technology (IT) department, internal content and program experts (i.e., all ANCC program staff, ANA marketing staff, and consultants), and external experts on project work and as required. * Keeps abreast of current web-based industry standards, social media strategies, and trends in online communities. Identifies quality assurance opportunities for improvement of the online communities operations. Communicates pertinent industry information to the Director, ANCC Special Projects and Program Support and ANA IT staff as appropriate. * In collaboration with the Director, ANCC Governance and Program Support, develops and maintains ISO-related documentation and processes. Participates in performance improvement activities, ensuring ANCCs Governance and Program Support department meets requirements for ongoing ISO registration and certification. * Produces and provides professionally prepared reports as requested. Engages in and becomes cross-trained in other functions of the Governance and Program Support division to ensure smooth and uninterrupted support for all ANCC social media applications. Performs other related duties as assigned. QUALIFICATIONS REQUIRED Education Bachelors degree preferably in Communications, Computer Science, Journalism, English, or Business or an equivalent level of professional experience in online communities, web content management, and/or social media. Related Work Experience Minimum of three years experience heavily involved with an online community, web content management, and/or social media venues. Must have demonstrated experience with concurrent task coordination with attention to detail. Direct customer service/customer support experience. Knowledge of credentialing, nursing, and/or healthcare industry is a plus. Skills * Demonstrated experience with a variety of databases (Personify), webinar technology, web content management systems and social media platforms (Facebook, Twitter, YouTube, Instagram, and LinkedIn). * Strong organizational and administrative skills to prioritize coordinate, and follow-through on multiple complex tasks and projects concurrently within defined timeframe * Detail oriented, with ability to create and manage complex spreadsheets and/or databases; proficient in Microsoft Office products * Superior customer service and teamwork skills and abilities * Strong critical thinking and problem solving skills * Excellent verbal and written communication skills; excellent web-based communication skills * Requires discretion in managing confidential information * Ability to work both independently and in team-oriented environments * Knowledge of web industry trends, technology, and social media Additional Qualifications Experience in managing online discussion boards a plus. Experience in using RealMagnet or similar e-mail list-serve or marketing platforms desired Ability to travel by air or motor vehicle as required. Ability to attend conferences with overnight stay as required.|
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