Digital Marketing Manager | Symbridge
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Greenwich CT 04/14/2021 Symbridge, a digital asset exchange, is seeking to hire a highly motivated and passionate Digital Marketing Manager to support the marketing and sales organization. This is an incredible opportunity to join a fully funded, innovative, early stage Fintech that will transform digital trading platforms. Are you a self-driven individual that thrives in an ever-changing environment? Are you a sharp multitasker who can juggle multiple projects at once? As the digital marketing manager, you will develop and execute demand generation programs and community development strategies that will build awareness and generate qualified leads in our target client segmentation and markets. What makes this a great opportunity: * Advanced blockchain technology platform in the digital asset exchange space * Opportunity to make an impact and have your voice heard * We are an equal opportunity employer What youll do: * Plan and execute inbound lead generation and client acquisition strategies through multichannel campaigns, including email, webinars, social and search * Develop trigger-based and nurture outbound email tracks that engage our target audience with the right message at the right time * Own website and landing page development and optimization * Measure and report performance of all digital marketing campaigns and assess against ROI and KPIs * Brainstorm with regards to creating new and creative growth strategies for the company * Identify trends and insights, and optimize spend and performance based on the insights * Evaluate emerging technologies and provide thought leadership/perspective for adoption What youll need to have: * 3 years experience in demand generation and media planning * 4+ years integrated marketing * B2C marketing experience * Experience with marketing automation (Pardot or Hubspot), CRM, CMS, Search and Display, Paid Social and analytics platforms * Nimble and agile team player with the ability to thrive in a fast-paced environment where direction and goals can pivot quickly to meet business objectives * Outstanding communication and negotiation abilities with excellent organizational skills and exceptional problem-solving skills * Must have strong analytical skills coupled with a "data-driven" thinking mentality * Must have the ability and desire to stay "up to date" with the trends / best practices in online marketing and digital asset trading What would be nice to have: * Cryptocurrency or blockchain marketing a plus * Financial services or FinTech experience * Experience with website and landing page best practices, including SEO, UX, and testing/optimization methodologies to maximize conversions Educational Requirements: * Bachelors degree in Marketing or related field What youll get: * Competitive and appealing compensation and time off paid package * Generous medical benefits coverage * 401K Plan | |
3D Modeler and Animator | Virginia Economic Development Partnership
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Richmond VA 04/13/2021 The Virginia Economic Development Partnership (VEDP) is seeking an experienced 3D modeler and animator to build and deliver creative assets that will visually communicate learning concepts through various mediums. They will work collaboratively with instructional designers and project managers within the world-class Talent Solutions Divisions Talent Accelerator Program. The ideal candidate is a conceptual and critical thinker who has experience working with production teams, transforming ideas into creative visual solutions for complex learning concepts. The 3D Illustrations and animations you create will ultimately be used in new-hire training for our manufacturing clients that is fully customized to their unique processes, equipment, procedures and standards. This training will be part of a comprehensive suite that includes training in leadership, collaboration, quality systems, and automation technologies. This is a unique opportunity to work with the worlds most prestigious companies as they deploy leading edge technologies at their new or expanding Virginia locations. You will do this as an employee of VEDP, which offers a highly attractive compensation package, featuring a defined benefit retirement program that fully vests in just five years. Ultimately, our divisions goal is to create a top ranked program that competes with existing industry leaders. The position will report directly to the Managing Director of Visualization Services, Talent Accelerator Program. Responsibilities: * Translate complex ideas and/or processes into easy-to-understand visual explanations through illustration, 3D modeling, animation and motion graphics. * Conceptualize and build a variety of models and content for course videos and learning modules. * Actively collaborate with internal instructional designers, project managers, and the video production team, as well as external production teams to create visual solutions that meet learning objectives. * Create these visual solutions using 3DS Max, Substance, PhotoShop, Illustrator, After Effects and Premier. * Help build and maintain a comprehensive and searchable creative asset library of animation and graphic assets. Experience required: * At least 2-3 years of experience modeling, animating, texturing, unwrapping, rigging, rendering and compositing in 3DS Max, Maya, Solidworks, (or similar/equivalent software), for use primarily in technical training. * Ability to interpret and graphically illustrate varied content for a broad range of subject areas such as manufacturing, distribution and professional services. * A strong foundational knowledge of design, typography, color, layout and visual timing. * Ability to collaborate within a team to foster an environment of innovation, creativity and trust. * Excellent attention to detail. * Excellent organization and time management skills and the ability to work efficiently, independently and on multiple projects concurrently. * Ability to work in a fast-paced environment and flexible to changing priorities. * A strong conceptual and critical thinker. * Bachelors degree in a relevant field is required; advanced degree is a plus. Experience desired: * Substantial experience developing and delivering graphics services, technical illustrations, etc. to support training in manufacturing environments. * Experience working in the Adobe Creative Suite, esp. Illustrator, PhotoShop, After Effects and Premier. * Substantial experience in an organization whose core business is developing and delivering training services to external clients. * Experience developing with SolidWorks and AutoCAD. * Experience developing for Google Glass, Microsoft HoloLens and virtual reality applications for manufacturing environments. Skills: * Collaborative and operationally-minded contributor who inspires innovation, delivers results and can also leverage opportunities to improve efficiencies and effectiveness. * Verbal and written communication expertise. * Excels under pressure, in a fast-paced, high-profile work environment. * Enjoys meeting needs/deadlines of internal and external customers. All candidates must apply through our website https://www.vedp.org/about-vedp. A valid Virginia drivers license is required. Application deadline:April 30, 2021. VEDP is an Equal Opportunity Employer. All applicants are considered for employment without regard to race, sex, color, national origin, religion, age, veteran status, political affiliation, genetics, or against otherwise qualified individuals with disabilities. It is VEDPs intent that its employment and personnel policies and practices conform to all applicable federal, state and local laws and regulations regarding non-discrimination and affirmative action. Applicants requiring more information or requiring assistance may contact VEDP Human Resources at 1-804-545-5634 or vedphr@vedp.org. TDD 1-800-828-1120 | |
Digital Product Manager | Ad Council
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New York NY 04/06/2021 Summary: A Digital Product Manager at the Ad Council works with our VP and Director to implement the digital product strategy and roadmap for a subset of Ad Council campaigns. We are looking for a talented, passionate digital professional who wants to help us build best in class digital products for social good. In this role, you will get to work with the top advertising, digital, social and media agencies in the country as well as talented web developers and user experience leaders in the field. You will be part of a team that values innovation, collaboration and is passionate about our end users. You will work on projects ranging in size and scope from managing the production of a landing page to robust websites with many interactive features. Digital products include: websites (mobile first, accessible), mobile apps, chatbots, ongoing website maintenance and optimization, campaign toolkit websites and other internal Ad Council projects. You will manage the development and optimization of products that either live on our enterprise CMS - Brightspot - or microsites that live within a campaign sponsor's website or on their servers. This is currently a remote position with a team that is based out of NYC. What you'll do: * Work collaboratively with designers, copywriters, account, developers and other teams on social good digital products * Drive the campaign digital product strategy and conceive an overall product roadmap that will bring the strategy to fruition with Director or VP * Drive the execution of the roadmap and deliver against campaign KPIs and objectives with Director or VP * Communicate effectively to the larger campaign team to keep everyone informed of progress * Work with research and analytics teams to establish digital product KPIs and ensure that they are being achieved * Work with product vendors to develop SOWs and timelines and deliver products within scope and budget * Work on other digital product team initiatives such as managing our external UX committee or Game for Good initiative partnering with the video game industry * Represent the Ad Council and our digital work at industry conferences and thought leadership events Minimum Qualifications: * 3-4 years in project management * 2-3 years of digital product management experience * Familiar with Google Analytics * Strong oral and written communication skills * Experience working on websites with any CMS platforms * Exercise good judgment; operate with warmth, a collaborative approach and 'can do' mindset while working in a remote environment * Previous experience prioritizing tasks and meeting deadlines while handling several projects * Ability to work with colleagues and projects in the East Coast time zone (if remote) Preferred Qualifications/Requirements: * Ad Agency experience * Familiar with website accessibility standards and best practices * Experience working with any enterprise level CMS * Design/Production background with an interest in UX * Strong ideation skills coupled with the ability to communicate and influence stakeholders. * Ability to collaborate and build successful relationships across multiple functions and business areas Who we are: The Ad Council is where creativity and causes converge at scale. We are a New York-based national non-profit organization, bringing together the brightest minds in the marketing, media, advertising and tech industries to create changed around the most critical social issues facing our country. The Ad Council initiates, produces and activates communications campaigns that drive awareness and behavior change, creating a lasting impact on American life. We produce content that ignites new ideas, increases the health, education, and safety of our nation, and literally saves lives. We are behind the iconic social good communications programs featuring Smokey Bear, "Friends Don't Let Friends Drive Drunk" and the viral campaign "Love Has No Labels" that celebrates diversity and promotes inclusion. We work hand in hand with the leading non-profit organizations, government agencies, corporate brands and media companies to develop over 40 national social good campaigns each year including Suicide Prevention, Gun Safety, Bullying Prevention, STEM for Girls, Pet Adoption and Texting and Driving Prevention. The Ad Council team uses all the tools in communications arsenal including developing PSAs and social media content, engaging talent, gaming, conducting media relations and grassroots marketing, and creating chat bots, digital and live events to raise awareness around social causes. We also have the opportunity to work with our Board of Director companies such as Amazon, Facebook, Google/YouTube, Vice and R/GA to leverage the latest tactics, tools and platforms that will have the most significant social impact. To learn more about the Ad Council and its impactful campaigns, visit www.adcouncil.org, like us on Facebook, follow us on Twitter or view our PSAs on YouTube. We are deeply committed to diversity, equity & inclusion: At the Ad Council, we value and celebrate the unique characteristics and perspectives that make each person who they are. Diversity is the foundation of our work and allows us to reimagine how we reach our audiences. It is not simply our belief, but our duty, to cultivate a team that is representative of the American people. Only then can we drive true, measurable, and life-changing impact on the most important issues facing our country today. The Ad Council is an Equal Opportunity Employer. Qualified applicants will be considered for employment without regard to race, creed, color, citizenship status, religion, sex, sexual orientation, gender identity, marital status, age, national origin, genetic information, status as an individual with a disability, status as a protected veteran or any other legally protected status. Contact Us: To apply online: https://www.adcouncil.org/Working-With-Us/Join-Us The Ad Council invites all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation for any part of the application or hiring process, please contact please submit your request through one of the following methods listed below: Fax (212) 922-1676 or US Mail to the Advertising Council Attn: Talent team 815 2nd Avenue; 9th Floor New York, NY 10017 EEO is the Law Apply Here PI133418526 | |
Marketing Specialist | American Academy of Orthopaedic Surgeons (AAOS)
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Rosemont IL
04/02/2021
You are known for your ability to be nimble and adaptable while beingstrategic. You balance this with a willingness torollup your sleeves to be tactical. You enjoy collaborating with many functional areas in an organization and alwaysdeliver outstanding customer service to your internal clients.
If this sounds like you, please read on!
The Marketing Specialist will plan, develop and implement integrated marketing campaigns for select AAOS products, courses, services and related programs, as assigned. This includes working with internal and external stakeholders to ensure marketing objectives are met through the strategic and tactical integrated marketing communication plans; working with MarCom and AAOS Channels to execute deliverables; utilizing creative and operational resources within allocations and budget; using key metrics to assess if programs are meeting goals; and refining and tweaking plans based on metrics and results of programs.
The Marketing Specialist will support the needs of education, commercial solutions, and quality program/products, and additional areas, as assigned. Collaboration with internal clients and peers within the Marketing, Communications, and Membership department is critical. The Marketing Manager will be act as Marketo administrator, therefore, a solid foundation and working knowledge of Marketo is essential.
* Provide marketing planning and support for assignedAAOSproducts, programs,services,and projects. Developstrategicapproaches,applytacticalschedules,and craft creative strategiesfor marketing plans to achieve business goals.
* Responsiblefor overallmarketingproject management, including executing marketing plansandcommunications programs for assignedprojects on schedule. Provide day-to-day coordination of in-house resources and external vendors engaged in activities supporting assignedmarketing projects. Communicateand collaboratewith other AAOSproject and marketing staffto successfully marketassigned AAOSproducts and services.Standardize reporting of key performance metrics and analyze results to optimize campaign success. Including: Drafting creative strategies,developing promotional schedules,writingmarketingcopyfor various media, directing in-house/external creative, print, digital, and distribution vendors.
* Structuring the planning, development, implementation, versioning, deployment, and metrics of promotional email campaigns within our email automation platform (currently Marketo) which works with Personify, our Association Management platform.
* Managing project-related expenses, developbudgets, and maintain financial reportsin a manner consistent with AAOS policy.Preparereports, forecasts,and marketing recommendationsto assistAcademystaff with short and long-term budget planning.Ensure organization reporting throughPowerBIand dashboards are focused on key metrics that are meaningful to leadership and product owners.
* Preparing and/or coordinatingcompetitive marketanalyses, promotional recommendations, marketing strategies,campaignresults, and other context and topics to various AAOSstaff,committees, or governance bodies as necessary.
* Assisting in the internal planning and coordination to support any program/product planning at the AAOS Annual meeting, as well as any external society conference or tradeshow that may be needed to promote Academy offerings. Duties can range from planning, promotion, and budgeting related to the exhibit.
* Trafficking materials internally and externally to obtain approvals, and meeting production schedules through AAOS channels, including maintaining and updating time-sensitive assigned areas of the AAOS website (EpiServer); launching programs and products with PR team; content creation for member communications (articles, podcasts); social media; and/or direct mail
* Adhering to AAOS branding guidelines, help to develop, refine, maintain assigned program/product brand standards and ensure that they are followed in other AAOS channels
Exemplifiesthefollowingessential valuesof the Academy:
* Teamwork: Effective collaboration and team-focus to solve complex problems and drive innovation.
* Empowerment:The authority, information, and skills to make decisions and drive results.
* Accountability: Ownership of process and results that drive decisions and ensure implementation.
* Mindset of Growth/Continuous Learning: Focused on and invested in self and staff development to become more adaptable, making the Academy more agile, innovative, and sustainable.
TRAVEL:
* Up to 10 days per year
QUALIFICATIONS:
Required:
* 4-6 years of progressively responsible marketing experience with emphasis on education, membership, health care, and/or related products/programs
* Experience withautomation software platforms to deploy and manage email campaigns, list segmentation, and nurture campaigns (Marketo)
* Understanding and experience with content marketing strategies and using digital tactics to reach desiredoutcomes
* Demonstrated experience in conceptualizing and executing marketing plans, employing a variety media and vehicles in the integrated marketing communicationsmix
* Outstanding ability in written and oral communication, including promotional copy, presentation and report writing
* Excellent organizational skills and teamwork orientation
* Proficient with layout software applications; Adobe Suite preferred to do/coordinate basic design functions to size/resize images for email, banners, website, and PDFs
* Marketing technology knowledge needed email deployment, list segmentation, PowerBI reporting, website page creation and maintenance (Episerver). Target and retargeting paid ad knowledge, Google Analytics, SEO, SEM, and understanding of social campaigns experience
* Keeping current with best practices in email marketing and automation strategies
Desired:
* Degree in Marketing, Marketing Communications, Strategic Digital Communications
* Association experience, health care marketing experience, or business-to-business marketing
* Understanding of membership marketing
* Client services advertising agency experiencea plus
If this describes YOU, please apply by sharing thefollowing:
-Clearly communicate why you are the ideal candidate for this role, providing specific examples and experiences as proof points.
-Attach your resume, cover letter, salary requirements and any additional materials that support your application.
JOB CODE: HR/MM21 |
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Marketing Manager - Digital Agen... | First Call
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Missoula MT 04/02/2021 Position Summary Plan, manage and operate marketingactivities thatconsistentlygenerate new leads for First Call Web - a small Digital Agency serving Montana and beyond. Learn more here:Missoula Web Design, SEO, Branding, & Marketing Services (firstcall-web.com) (division of First Call Computer Solutions) Job Status: Full Time Pay: $45,000 to $50,000DOE Benefits: * Rich and flexiblemedical/dentalwith a Health Savings Account option.PaidVacation, Sick and Holidaytime * Retirement: 401k with 4% matchand discretionary profit sharing. * Certification assistance&continuing education benefits * Cell phone reimbursement * Paid parking * Kitchen, pool table,snacksandbean juice/wakey wakey/cupped lightning (coffee) * PersonalITpurchasingemployee discount * Team bonding events * Work-life balanceflexibility * Office / Work from home flexibility * GeneralWork Schedule: 8am-5pm M-F * Travel / Driver License Required:Yes (approximately 10-15% of work is in the field) Position Roles and Responsibilities * EstablishMarketingPlanto support First Call Web's business objectives. * Manageand execute theplan * Maintainalignment with the marketing budget. * DigitalInbound marketingexecution * Social Media Posts * EmailDrip campaigns * Blogging and other content posts * Website landing pages * Direct mail * Tradeshows / Association Relationships * Marketing slicks and handouts * Other events Resource Profile * Digital marketing experience * Project planning,managementand execution * Branding, positioning,storytelling * Creative juice * CRM, Inbound Marketing, Content Management Systems,Office, Creative Cloud etc. * Self-motivated * Discipline & focus * Professional appearance * Desire to help grow a small business - fire in the belly! * | |
Keyword Researcher (Contract) | Study.com
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Anywhere 04/01/2021 Study.com is looking for passionate experts with SEO experience to help us optimize our existing lesson content with keyword research. We recently ranked 10th on Virtual Vocations' top 25 list of best partners for remote work in 2021, and we're growing our team of contractors even further! We are looking to build a team to help us renovate our existing lesson library to meet the needs of our diverse users. Our ideal keyword researcher should be self-motivated and thoughtful with excellent research and critical thinking skills. You will analyze the keyword space and select appropriate keywords that will help us to hone a meaningful scope for our lessons. What Were Looking for in a Keyword Researcher You have a sound understanding of SEO and the purpose of creating content to target specific keywords, but you're looking to hone your skills even further. You are a proficient and accurate written communicator with experience researching and analyzing the keyword space for a variety of topics. You thrive in environments that require you to work independently, think critically and incorporate feedback. Our ideal Keyword Researcher is self-motivated, driven, thoughtful, and responsive with strong critical thinking skills. To help us deploy new pages and accurately target powerful keywords, youll need to meet the following criteria: * You have experience conducting SEO keyword research for a variety of topics (and you can demonstrate this) * You have a mastery of the English language and outstanding written communication skills * You have the capacity to work independently while remaining open and responsive to feedback * You are familiar with Google Search Operators (inurl, intitle, site etc) * You have experience working with industry standard tools such as (one or more highly preferred): * Ahrefs * SEMRush * Google Keyword Planner * Moz As a Keyword Researcher, you will be responsible for: * Gaining deep understanding of Study.com pages, and the kinds of topics and content our site specializes in * Matching Study.com URLs to appropriate keywords, taking into account search volume and intent * Suggesting additional target keywords for given pages and topics that Study.com could rank for * Using keyword research and proprietary information to craft page titles in partnership with the in-house team As a Keyword Researcher, you'll receive the following: * Reliable Payments: Timely, reliable payments twice a month * Independence: No waiting, no assignments, and a massive library topics for you to investigate * Flexibility: Work from anywhere, at any time, completely online * Supportive Staff: Access to a supportive in-house team to answer your questions Do you think you can be a Keyword Researcher at Study.com? Click link at the bottom to fill out an application and submit your resume! About Study.com At Study.com, our quest is to make education fun and accessible. Were working to help get the word out about Study.com in a big way! | |
Senior Account Director | Desautel Hege Communications
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Spokane WA 03/30/2021 | |
Digital Marketing & SEO Director | Ezoic
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Carlsbad CA 03/30/2021 We are looking for an opportunity-driven, multi-faceted digital marketer with a strong content marketing background. Were looking for someone entrepreneurial that has demonstrated experience creating content and marketing it across the web. Were looking for someone that can come in and understand our audience and take ownership of how we use the digital mediums to create engaging and attention-grabbing content that helps us educate our audience and better communicate the vast potential and value of our technology. This role is one that includes being a mixture of player and coach. Youll be tasked with owning the Ezoic content marketing strategy and working with a team of creative marketing professionals to generate content that targets our large core audience and taps into our company POV. The role will likely include: * Writing, editing, or optimizing blog content * Managing sources of content and identifying unique marketing opportunities * Scheduling blog and optimizing pages of our website and blog * SEO keyword research and optimization * Researching concepts and developing content plans for others to assist with * Publishing to the web and learning what engages our audiences * Developing content specific to social media platforms * Building content strategies & coaching others to scale your strategy * Attracting non-paid attention to the content * Executing new digital marketing ideas that you think will work Ideal Candidate for the role: Youre intuitive, opportunistic, and understand internet culture. You have a Reddit or Twitter account, leverage all the social media platforms, love to write, and have enough experience to communicate what works to others so they can assist you with scaling your efforts. You consider yourself an expert in using Google Search, know SEO best practices, have experience publishing content to the web (WordPress), and love to dig into the internet to research the answers to questions others might not be able to. Youre a problem-solver that likes to imagine new ideas but likes turning them into reality even more. You move fast and have fun when you arent weighed down by processes or bureaucracy. Most importantly, you can approach content both strategically and practically. You turn ideas into projects and know what to look for if something isnt working. You love challenges and approach them with a I bet I can do that attitude. We are looking for someone who can take something they dont understand one day and turn it into something they can pretend to be an expert on the next. Desired Skills / Experience: * Marketing or Communications degree preferred, but not required if youre awesome * 3-5 years of digital or content marketing experience * Superb writing skills (we will want samples) * Experience with social media platforms, online forums, and communities * Experience planning or researching content ideas/concepts * Understanding of SEO best practices (again, examples) * Basic understanding or experience in WordPress or HTML/CSS * Can independently analyze and solve problems * Proven ability to develop and analyze content strategies * EXAMPLE: You came up with a series of infographics and marketed them across the web and can prove it was effective at generating the attention or outcomes you hypothesized when you came up with the idea. | |
Content Outline Writer (Contract... | Study.com
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Anywhere 03/30/2021 About Study.com At Study.com, our goal is to make education accessible by offering short, fun lessons to the millions of people who visit our site.We have lessons for all grade levels, from elementary school through college.We also offer courses for professionalsseekingto advance in their careers. WhatWereLooking for in aContent Outline Writer Werelooking for passionatecontent outline writerswho canwriteclear outlines using structured headers based onprovidedkeywords and data.Outlines should incorporate SEO best practices and include notes where necessary to help explain what topics should be included wheretoscaffoldlessons for subject matter experts.You shouldbe detail oriented andfamiliar witheducational written content.Our idealcontent outlinewriter is creative,collaborativeand responsive. Applicants shouldpossessthe following: * Bachelor'sdegree or equivalent experience * Experiencewriting,structuring,oreditingcontent * Familiarity withonlineeducational content * A commitment toprovidinghigh-quality,accurateinformation * Basic familiarity with principles of search engine optimization (SEO) and what makes web pages win As acontent outline writer,youllreceive the following: * Payment: Timely, reliable payments twice a month via PayPal * Flexibility: The ability to work a flexible schedule when and whereitsconvenient for you * Support: Access to an incredibly supportive in-house team to answer your questions and lend a hand Thinkyouvegot what it takes towritecontent outlinesfor Study.com? Apply now to fill out an application andsubmityour resume. | |
Marketing Coordinator | Go
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Anywhere 03/23/2021 Job Description At Go, we attribute much of our success to the strength of our marketing team. To build on this momentum, were searching for a highly qualified marketing coordinator to help us evolve. From day one, this individual will contribute to existing marketing programs while assisting with the development of new initiatives aligned with company and client goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media. The marketing coordinator must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines. This position will span both consumer (end-user) and client (business) outreach. This is a highly collaborative role interfacing with creative, product and sales teams. Objectives * Assist in the development and implementation of the companys go-to-market strategy * Ensure all marketing efforts serve immediate and long-term business goals, identify improvements for processes, content, and lead generation * Prepare marketing activity reports and metrics for measuring program success * Assist in developing market research, competitive analyses and consumer trends * Share best practices, local marketing ideas and tactics with the team Key Responsibilities * Support the Marketing Director in evaluating the marketing plan and strategy by assembling and analyzing campaign performance metrics and generating insights * Interface with outside partner agencies (social media, PR. media) to coordinate activities and evaluate performance, provide tactical support as needed * Maintain an inventory of brand and sales materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed * Continually seek and research new sources of prospective customer data, and provide recommendations to sales and marketing leadership * Work closely with the creative team to assist in the creation and execution of client-facing communications strategy Skills and Qualifications * Bachelors degree in marketing, advertising, or communications preferred, but not required * Past work experience as a marketing coordinator or similar role * Hands-on experience with digital marketing, content marketing, and social media marketing * Experience with consumer research * Experience working with data (reporting, insights) to drive marketing decisions * Excellent writing, communication, and presentation skills Location * Team Go is a remote-first company. We hire from (almost) everywhere, and you can work from (almost) anywhere. * The Marketing Coordinator should be able to overlap significantly with Portland, OR (PDT, UTC-7) About Team Go We use technology to inspire and empower humanity, and to enrich real-life relationships with friends, family, and community because we believe in a world where social technology unites us and makes us happier. We started on this mission by putting together a team of people to fix social isolation and bring people together to do things they love. By looking at how people make plans with one another, we built the Go app around peoples existing behaviors: sharing plans with our friends, inviting friends to collaborate, finding time to hang out, and the last (best) part: making it all happen in real-time, in real life. We also want the local businesses in your community to be part of the conversation, which supercharges the Go app and helps you find what you love to do and do it with the people you already know. | |
Digital Marketing Manager (Remot... | Squadle Inc
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Boston MA 03/18/2021 Squadle is a workflow automation company committed to delivering a flexible, user-friendly platform which enables multi-unit operators, convenience stores, and retailers to simplify complex operations and streamline food safety. We are revolutionizing the way people work. Your Role: Our rapidly growing team is looking for a Digital Marketing Manager to drive customer acquisition goals across our digital channels. In this role, you will be responsible for managing content distribution with a focus on customer acquisition and retention. We are looking for an experienced marketer who is both detail oriented and creative, helping Squadle to improve our marketing automation while also creating amazing content for our prospects and customers alike. If youre looking for a career defining growth opportunity where you can make an impact and accelerate your career, this is the perfect opportunity for you. Job Responsibilities * Your core responsibility will be to manage the performance of our digital marketing channels, monitoring key KPIs and optimizing marketing assets to improve performance * In this role you will be responsible for managing outbound campaigns, while also creating compelling content and identifying new channels to drive inbound leads * Create captivating content for distribution across our digital channels, including blog posts, eBooks, webinars, and thought leadership articles to drive brand and product awareness * Seamlessly work with the best-in-class marketing tech stack to ensure our marketing funnel is delivering an amazing customer experience throughout the entire funnel * Partner closely with Sales, clearly articulating our product ROI to qualified leads through new content and collateral * Collaborate with Customer Success to effectively deliver training material that enriches the Squadle customer experience * Reporting to the VP of Marketing, you will be key player in a highly visible role Your Background * 2-5 years experience managing digital marketing programs in B2B software, with a track record of exceeding KPIs * Robust experience with marketing automation platforms, with 1-2 year of HubSpot experience * Experience with WordPress or similar website platform, with ability to design and optimize landing pages * Experienced copywriter, with ability to optimize for SEO keywords * Ability to creatively design and deploy email campaigns and website pages The Squadle Experience * Remote friendly working environment * Competitive salary * Health, dental and vision insurance * 401(k) * Unlimited PTO * Company Paid Holidays | |
Wordpress and Social Media Conte... | Ceramic Pro
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San Diego CA
03/18/2021
Company DescriptionCeramic Pro is the global leader in nanoceramic surface protection. We offer a range of ceramic coating and paint protection film products each formulated for specific surfaces. Our ceramic coatings and PPF are designed for automotive, marine, aviation and industrial applications. The coating formulas are molecularly designed for surfaces such as paint, vinyl, polymers, glass and more. Ceramic Pro coatings bond to surfaces at a molecular level, filling in any nano-pores and creating a hydrophobic surface that is impervious to contamination. Naturally, our KAVACA PFF comes pre-coated with our flagship ceramic coating. This makes our products ideal for critical applications across all industries. Ceramic Pro is the global leader in nanoceramic surface protection. We offer a range of ceramic coating and paint protection film products each formulated for specific surfaces. Our ceramic coatings and PPF are designed for automotive, marine, aviation and industrial applications. The coating formulas are molecularly designed for surfaces such as paint, vinyl, polymers, glass and more. Ceramic Pro coatings bond to surfaces at a molecular level, filling in any nano-pores and creating a hydrophobic surface that is impervious to contamination. Naturally, our KAVACA PFF comes pre-coated with our flagship ceramic coating. This makes our products ideal for critical applications across all industries.Job DescriptionThis is a full-time position, requiring the candidate to work in-house, with work hours Monday through Friday - 8:00am through 5:00pm. They will be tasked to work under the supervision and direction of our Marketing Director & Senior Website Manager, creating new website pages, uploading blog content, making edits and revisions to existing website pages and content within. They will also be tasked to write unique content for multiple GEO-based landing pages throughout the United States. This aspect will require good research skills, an understanding of our products and their benefits, and strong writing skills. PRIMARY RESPONSIBILITIES: * Update content involving landing pages, geolocation pages, etc. * Create, modify pages via WordPress. * Work alongside our Senior Website Manager * Perform website maintenance on our WordPress site. * Work with Google Analytics , Google Tag Manager, other analytics tools * Identify website issues and make recommendations on how to quickly resolve the issues * SEO ExperienceQualifications* Minimum of 4-years of Wordpress Website Development and Maintenance * Providing at least 3 samples of previous Wordpress websites created and maintained * Providing samples of previous marketing content writing * Understanding of SEO best practices (mainly with backend development such as META descriptions, tags, and SEO title tags). * Experience with eCommerce platforms (Shopify & WooCommerce). * Bachelor Degree in Digital Marketing, Journalism, or Communications preferred (but not required). * Must live or relocate to the San Diego metro area.Additional InformationREQUIRED SKILLS: * Proven knowledge of WordPress & Content Writing * Understanding of WordPress blogs * Ability to add, modify or delete pages in WordPress * An eye for words, pictures, spacing, placement * Must be passionate about the automotive industry * Knowledgeable with WordPress development, themes, plug-ins, content management * Spanish is a Plus Salary: 50k+ yearly DOE. |
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Vaccine Campaign Digital Media D... | Ad Council
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New York NY
03/12/2021
About the Ad Council:
The Ad Council is where creativity and causes converge at scale. We are a national non-profit organization, bringing together the brightest minds in the marketing, media, advertising and tech industries to create change around the most critical social issues facing our country.
We've recently demonstrated our incredible power to mobilize the industry against COVID-19. Over the past year we've launched an unprecedented, multi-pronged COVID effort, working with multiple creative agencies to disseminate lifesaving information to the public. Collectively, these efforts have resulted in $395M in donated media, 58M engagements, 28M visits to coronavirus.gov to date.
The Opportunity:
We are embarking on the largest public health intervention in our nation's history. We need a united America to embrace a COVID-19 vaccine as soon as it's available, but we are facing a massive communications challenge fear, misinformation, complacency and distrust.
This is a remote, contract position that will work on the Ad Council's massive national communications initiative to educate the American public and increase uptake of COVID-19 vaccines.
About the position:
We are seeking a Vaccine Campaign Digital Media Director to help oversee the day-to-day digital media activations for the deployment of a multi-prong Ad Council communications campaign, with the overall goal of maximizing the American public's uptake of the COVID vaccine. We are seeking a full-time consultant to start immediately in March 2020, for a duration of 4-6 months (with potential to extend longer).
The Vaccine Campaign Digital Media Director will help oversee media planning, buying and execution across social and search platforms, including Facebook, Linkedin, Pinterest, Snapchat, reddit and Google Adwords. This position is not intended to be activating the campaigns hands-on-keyboard but will work closely with the individuals and agencies managing these platforms as well as key stakeholders from the specific platforms. This role will work closely with our analytics team to ensure we are capturing necessary data as well as optimizing the media in-market and driving online and offline actions. This role will report into the VP, Media while working collaboratively with the project team.
More specifically, the Vaccine Campaign Digital Media Director will:
* Attend weekly, biweekly and monthly calls with platform teams (e.g., Facebook or Google) and respective hands on keyboard manager (HOK).
* Oversee and track deliverables for HOK, ensure strategies ladder up to overall goals of Vaccine Campaign.
* Present strategies internally with campaign teams for final approvals, act as subject matter expert for platforms and be prepared to answer larger team questions.
* Ensure HOK are providing regular reports with key data points for holistic monthly reporting out media efficacy. Monitor creative rotations, media optimizations, budgets, flight lengths, etc. for digital media campaigns.
Skills and Experience:
The ideal candidate will have:
* At least 5+ years of digital advertising experience, ideally 2-3 years at a media agency.
* Experience with managing multi-million-dollar media campaigns.
* Experience managing at least 1 direct report.
* Proficient in paid social and paid search, working knowledge of programmatic.
* Self-starter who excels in a collaborative, entrepreneurial, and fast-paced setting.
* Excellent organizational skills and attention to detail.
* Excellent communication skills (verbal and written).
Timing and Employment Length:
We are seeking a project-based employee starting immediately. This is a contract employee role. This means that, while the position is at all times one of at will employment, the Ad Council anticipates at present that the employment length would be approximately 4-6 months.
Additional background about the Ad Council:
The Ad Council is where creativity and causes converge at scale. We are a New York-based national non-profit organization, bringing together the brightest minds in the marketing, media, advertising and tech industries to create change around the most critical social issues facing our country. We produce and activate communications campaigns that drive awareness and behavior change, creating a lasting impact on American life. We are behind the iconic social good communications programs featuring Smokey Bear, "Friends Don't Let Friends Drive Drunk" and the viral campaign Love Has No Labels" that celebrates diversity and promotes inclusion.
We are deeply committed to diversity, equity & inclusion:
At the Ad Council, we value and celebrate the unique characteristics and perspectives that make each person who they are. Diversity is the foundation of our work and allows us to reimagine how we reach our audiences. It is not simply our belief, but our duty, to cultivate a team that is representative of the American people. Only then can we drive true, measurable, and life-changing impact on the most important issues facing our country today.
The Ad Council is an Equal Opportunity Employer. Qualified applicants will be considered for employment without regard to race, creed, color, citizenship status, religion, sex, sexual orientation, gender identity, marital status, age, national origin, genetic information, status as an individual with a disability, status as a protected veteran or any other legally protected status.
Contact Us:To apply online: https://www.adcouncil.org/Working-With-Us/Join-Us The Ad Council invites all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation for any part of the application or hiring process, please contact please submit your request through one of the following methods listed below:Fax (212) 922-1676 orAd Council Attn: Talent Team 815 2nd Avenue, 9th Floor New York, NY 10017EEO is the LawApply Here: https://www.click2apply.net/OaopDGSBd1pWTGACnzdG PI131926722 |
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Digital Media Director, Contract... | Koppert Biological Systems
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New York NY
03/12/2021
Job Overview:
The Ad Council takes on significant public issues and stimulates action on those issues through communication programs that make a measurable difference in our society.
Over the past several years, Ad Council has grown donated media support on self-service media platforms (Facebook, Snapchat, Pinterest, YouTube, Google Ads, reddit, TikTok, Linkedin, Twitter, Vistar, The Trade Desk) and built an internal team of full-time employees and a suite of freelancers to execute this media.
This is a remote, contract position that will work on the Ad Council's extensive docket of campaigns and oversee their digital media activations across media platforms.
About the position:
We are seeking a Digital Media Director, Contract Employee to help oversee the day-to-day digital media activations for the deployment of Ad Council digital media campaigns running through self-service platforms. We are seeking a full-time consultant to start immediately in March 2020, for a duration of 4-6 months (with potential to extend longer).
The Digital Media Director, Contract Employee will help oversee media planning, buying and execution across social, search and programmatic platforms, including Facebook, Pinterest, Snapchat, reddit, YouTube, Google Adwords and The Trade Desk. This position is not intended to be activating the campaigns hands-on-keyboard but will work closely with the internal team and freelancers managing these platforms as well as key stakeholders from the specific platforms. This role will work closely with several internal teams including analytics and campaign management. This role will report into the VP, Media for the duration of the contract.
More specifically:
* Attend weekly, biweekly and monthly calls with platform teams (e.g., Facebook or Google) and respective hands on keyboard manager (HOK).
* Oversee and track deliverables for HOK, ensure strategies ladder up to overall goals of campaign.
* Act as subject matter expert for platforms and be prepared to answer broader platform questions while providing specific insight into performance expectations.
* Assist with budget tracking doc, ensuring SOWs and invoices are sent to respective campaign teams and freelancers are paid on a regular basis based on monthly media spends.
* Ensure HOK are providing regular reports with key data points for holistic monthly reporting out media efficacy.
* The Managed Platforms team is still relatively nascent, this role ensures the internal processes are being upheld and the HOK teams are making the best usage of the media dollars across the platforms.
Skills and Experience:
The ideal candidate will have:
* At least 5+ years of digital advertising experience, ideally 2-3 years at a media agency.
* Experience with managing multi-million-dollar media campaigns.
* Experience managing at least 1 direct report.
* Proficient in paid social and programmatic, working knowledge of paid search.
* Self-starter who excels in a collaborative, entrepreneurial, and fast-paced setting.
* Excellent organizational skills and attention to detail.
* Excellent communication skills (verbal and written).
Timing and Employment Length:
We are seeking a project-based employee starting immediately. This is a contract employee role. This means that, while the position is at all times one of at will employment", the Ad Council anticipates at present that the employment length would be approximately 4-6 months.
Additional background about the Ad Council:
The Ad Council is where creativity and causes converge at scale. We are a New York-based national non-profit organization, bringing together the brightest minds in the marketing, media, advertising and tech industries to create change around the most critical social issues facing our country. We produce and activate communications campaigns that drive awareness and behavior change, creating a lasting impact on American life. We are behind the iconic social good communications programs featuring Smokey Bear, "Friends Don't Let Friends Drive Drunk" and the viral campaign Love Has No Labels" that celebrates diversity and promotes inclusion.
We are deeply committed to diversity, equity & inclusion:
At the Ad Council, we value and celebrate the unique characteristics and perspectives that make each person who they are. Diversity is the foundation of our work and allows us to reimagine how we reach our audiences. It is not simply our belief, but our duty, to cultivate a team that is representative of the American people. Only then can we drive true, measurable, and life-changing impact on the most important issues facing our country today.
The Ad Council is an Equal Opportunity Employer. Qualified applicants will be considered for employment without regard to race, creed, color, citizenship status, religion, sex, sexual orientation, gender identity, marital status, age, national origin, genetic information, status as an individual with a disability, status as a protected veteran or any other legally protected status.
Contact Us:To apply online: https://www.adcouncil.org/Working-With-Us/Join-Us The Ad Council invites all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation for any part of the application or hiring process, please contact please submit your request through one of the following methods listed below:Fax (212) 922-1676 orAd Council Attn: Talent Team 815 2nd Avenue, 9th Floor New York, NY 10017EEO is the LawApply Here PI131926715 |
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