|e-Commerce Channel Manager||Zebco, a W.C. Bradley Co.
||Tulsa OK 02/18/2019 e-Commerce Channel Manager Location:Tulsa, OK, US Company:W.C. Bradley Co. Zebco the company that taught America to fish! Own and smash our digital channel sales and build a best-in-class strategy and processes for our e-tail market. You will work with outstanding creative and marketing teams, as well as the sales and product teams that know our merchandise inside and out. Primary focus will be on the big fish for the channel, and relentless development of best practices, processes and methodologies to meet our demand for channel opportunities. Growth in sales for the channel will be key hope you are hungry - this is a hands-on role, and an opportunity to build on our tremendous brands. The job requires travel, collaboration with diverse teams, both internal and external, and a high level of grit. Adaptability, creativity, organization, a bias for action without hesitation and accountability must be showcased to win the role This role is based in Tulsa, OKyep, thats right, Tulsa. Affordable living and a plethora of great restaurants, shopping, outdoor and indoor recreation! Relocation assistance is available for our chosen candidate. Here comes the rote job description stuff: Job Summary Leverage digital capabilities and online channels to optimize the product assortment, pricing and consumer engagement strategy, and new product commercialization process. Partner closely with both customers and internal cross-functional teams to develop and execute key eCommerce programs and initiatives. Duties and Responsibilities * Develop and execute a digital and e-Commerce channel strategy. * Lead strategy road maps that drive product sales and programs for e-Commerce customers which drives engagement with consumers. * Manage and execute strategic and tactical plans that drive transformative revenue growth in product categories. * Develop, manage, and maintain strong relationships with key stakeholders, both with our distributors and e-Commerce customers. * Understand and support established sales policies and procedures to provide proper and effective treatment to customers. * Ensure on-time launches, promotions, and maximize opportunities to drive incremental e-Commerce channel sales. * Manage the content required to support the product assortment for multiple customers; work with internal and external partners to develop approved product imagery and descriptive copy. * Build connections with brand, category and marketing communications to support the strategic growth of the eCommerce channel. * Develop robust plan to differentiate product assortment across online customer base to reduce channel conflict. * Deliver best-in-class commercialization to maximize conversion rates. * Supports content initiatives to drive better search results. * Manage direct relationship with strategic accounts; conduct joint business planning meetings and develop annual growth plans key interfaces. * Provide leadership on projects that impact e-Commerce channel operations with an emphasis on process, logistics, and customer support. * Other duties as deemed necessary. Qualification Requirements Minimum Education: * Bachelors degree in Business Administration, Marketing, or a related field of study. Minimum Experience: * Five (5) years of progressive experiencemanaging an e-Commerce channel in the consumer products industry. Licensure/Certification(s): * None. Knowledge, Skills and Abilities * In depth knowledge of the company's product portfolio. * Knowledge of channel/distributor sales techniques and best practices. * Proficiency using a Personal Computer (PC) to include Microsoft Word, Excel, and PowerPoint. * Strong communication skills and the ability to effectively communicate in English both verbally and in writing. * Strong business acumen skills and the ability to correctly apply and understand business acumen during professional conversations. * Strong interpersonal skills and the ability to develop, maintain, and effectively manage complex business relationships to the business unit's benefit. * Analytical skills and the ability to apply analytics in meeting sales objectives. * Time management skills and the ability to successfully manage multiple competing demands. * Ability to command presence in a meeting or group setting. * Ability to effectively interact and communicate with persons of various personality types at all levels within and outside the Company. * Ability to be a self-starter and highly motivated. * Ability to apply innovation to meet business unit objectives. * Ability to be energetic. * Ability and willingness to learn, improve, and broaden professional skills. * Ability to travel regularly domestically. * Ability to maintain regular and predictable attendance. * Ability to work in a constant state of alertness. Physical Requirements Normal office environment with limited travel required in the United States and/orCanada. Nearest Major Market:Tulsa Nearest Secondary Market:Oklahoma Job Segment:Outside Sales, Marketing Communications, Communications, Marketing Manager, Manager, Sales, Marketing, Management|
|Sr. Product Manager--Apparel||Zebco, a W.C. Bradley Co.
||West Jordan UT 02/18/2019 Sr. Product Manager--Apparel Location:West Jordan, UT, US Company:W.C. Bradley Co. At Badlands, we push the envelope brands that live and breathetechnology,performanceandquality. The No. 1 priority is customer satisfaction. Badlands is a place where a simple hunting story can spawn an entire new product line, or a phone call with a customer can lead us in a direction we never imagined. Its a place of visionand an unconditional desire to make the best hunting gear on the planet. We are proud to be a part of the Zebco Brands family, and the W.C. Bradley Co. We have an opportunity for a driven and focused Senior Product Manager for our Badlands Apparel products. Check us out online; commitment to innovation and quality is in every item we produce. This role is responsible for supporting execution of the growth, profitability and financial return of the apparel product portfolio through innovation in design and manufacturing, as well as consumer insight. You will develop and evaluate new product ideas, enhance existing products, and translate research discoveries into market successes. Use your expertise in textiles and textile manufacturing technologies to drive a long-term vision of a complete and cutting-edge product line. This role is based in beautiful West Jordan, Utah in the SLC metro area. Join us in our mountain views and rewarding work! Relocation assistance is available. Job Summary Responsible for supporting the growth, profitability and financial return of the companys assigned product portfolio through innovation and consumer insight. Contribute to building a profitable product portfolio that aligns with product and brand strategies, company/business unit objectives, and consumer needs. Provide project leadership on complex product development projects, from concept to delivery, to a cross functional team through the product development process. Responsible for product/manufacturer sourcing. Duties and Responsibilities * Identify and develop new products delivering against unmet consumer needs and increase consumer satisfaction. * Lead moderately complex to complex product development projects; deliver high quality products through innovation. * Participate in the identification and selection of product sourcing partners. * Conduct consumer research to refine product and/or brand categories to best meet consumer needs. * Continuously refresh the assigned portfolio of products; ensure products align with consumer needs; ensure products meet brand and style guidelines. * Collaborate with and lead a cross-functional team through the product development process; coordinate with multiple departments (i.e., sourcing, operations, engineering, and materials). * Ensure a well-rounded product development process is utilized to include consideration for environmental, regulatory, competitor products, consumer trends, and unmet consumer needs. * Collaborate with marketing in support of new product introductions; prepare product for commercial retail to include the development of packaging, artwork, promotional campaigns, and sales materials. * Manage target consumer mix to maximize sales and optimize profits. * Ensure product development, manufacturing, and fulfillment is cost efficient; * Develop, monitor, and maintain accountability for all project plans to include timetables, deliverables, and budgets. * Develop and execute product strategies that are aligned with the brand and product segment; continuously analyze Point of Sale (POS), sales data, and financial margins against forecast and modify strategy accordingly to maximize product Return on Investment (ROI). * Manage the product lifecycle for one or more products, or brand categories; to include SKU rationalization and E&O disposition. * Keep a current and up-to-date knowledge of industry and consumer trends; develop and maintain a strong partnership with sales team(s) and distribution channels. * Other duties as deemed necessary. Qualification Requirements Minimum Education: * Bachelor's degree in Business Administration, Marketing, or related field of study. Minimum Experience: * Five (5) years of marketing experience within the consumer products industry. Licensure/Certification(s): * None. Knowledge, Skills and Abilities * Knowledge of product development/management and branding. * Knowledge of consumer research methodologies. * Knowledge of marketing concepts, strategies and standard practices. * Knowledge of the product development lifecycle from concept to Point of Sale. * Proficiency using a Personal Computer (PC) to include Microsoft Word, Excel, Visio, and Outlook. * Proficiency using product development software (i.e., Stage Gate). * Strong project management skills and the ability to coordinate the work of multiple teams. * Leadership skills and the ability to drive engagement of others towards a common goal. * Strong problem-solving skills and the ability to derive solutions through analysis. * Analytical skills and the ability to be detail oriented. * Financial and budgetary management skills. * Strong verbal and written communication skills and the ability to effectively communicate in English. * Ability to use and understand the business acumen within the consumer products industry. * Ability to travel domestically and internationally. * Ability to maintain regular and predictable attendance. * Ability to work in a constant state of alertness. Physical Requirements Normal office environment with less than 25% domestic and internationaltravel required. Nearest Major Market:Salt Lake City Job Segment:Apparel, Garment, Merchandising, Artist, Marketing, Fashion, Retail, Creative|
||San Francisco CA 02/11/2019 The Account Coordinator is responsible for providing overall day-to-day customer service and support to ensure that client goals and objectives are met. This individual will play a critical role in supporting the account management team with new or existing accounts and provide client satisfaction by optimizing revenue and encouraging account growth. Responsibilities: * Resolve a high volume of queue-based tasks with a primary emphasis on productivity and accuracy against strict deadlines and SLA's * Understand client goals and strategize action plans to best fulfill client needs * Assist Account Manager in business support and management. * Provide excellent and timely responses to customer requests to ensure customer satisfaction. * Serve as point of escalation for issues that arise including reporting discrepancies, creative policing, and trafficking requirements * Communicate with internal teams regarding strategy and business needs and create tracking plans to support those endeavors and help to prioritize accordingly * Manage reporting for priority accounts and deliver post campaign analytics * Gather screenshots for campaigns on ad hoc basis * Generate delivery reports for campaigns * Must be able to handle multiple projects and clients simultaneously * Must be able to work under tight deadlines and have strong attention to details * Required to learn new technologies and systems as the need arises * Perform project based work * Assist in development and maintenance of account management SOPs Who are we looking for? * Experienced:2+ years in support or client service roles * Knowledgeable:1+ years in digital marketing agency or publisher and ad tech platforms * Driven:Results matter and you get stuff done, you execute like an owner of the business * Intuitive:You know your audience and are a highly skilled written and oral communicator with the ability to formulate structured communications in a complex environment * Agile:Ability to think and react quickly with a proven track record of managing multiple daily tasks successfully, as well as long-term strategic projects in a fast-paced growth environment * Passionate:You are committed to delivering world class client service * Meticulous:You have a keen eye for detail, you know that details matter * Team Player:Strong focus on collaboration and relationship management across multiple departments * Local:Position is in San Francisco, CA|
|Assistant Director, Corporate Pa...||Lincoln Center for the Performing Arts, Inc.
||New York NY 02/08/2019 POSITION Assistant Director, Corporate Partnerships DEPARTMENT Corporate Relations OVERVIEW Lincoln Center for the Performing Arts (LCPA) serves three primary roles: it is the worlds leading presenter of superb artistic programming, is a national leader in arts education and community relations, and functions as the manager of the Lincoln Center campus, which is home to 11 separate resident organizations. LCPA presents over 350 performances annually throughout our different performance series including American Songbook, Great Performers, Live from Lincoln Center, Mostly Mozart Festival, Midsummer Night Swing, Lincoln Center Out of Doors and White Light Festival. In addition, LCPA supports an array of programs for Lincoln Center Education including its community and family programming. Further, LCPA supports initiatives related to events at the David Rubenstein Atrium, LC Kids, as well as numerous key institutional initiatives and projects. The Corporate Relations team is part of the overall Planning and Development team, which is charged with galvanizing financial support for LCPAs programs and initiatives. The Assistant Director, Corporate Partnerships reports to the Managing Director, Corporate Relations and plays a significant role in packaging, pitching, and activating sponsorships with corporate partners and driving new business development, particularly multi-year agreements. PRIMARY RESPONSIBILITIES Create compelling pitch materials, such as proposals, decks, and related documents and/or collateral that will influence and inspire potential partners and play a driving role in pitching to potential sponsors/partners and driving the acquisition of new partners. Strategically connect with projects (e.g. activation, initiatives, or engagement opportunities) that align with new and existing LCPA programs Identify opportunities for upselling and manage the process for renewals. Conduct research on prospective corporate sponsors/partners and devise strategy around approaching and securing partners. Develop customized partnership programs for clients across multiple industries Manage existing and prospective client relations, including activation, hosting, or reengagement Serve as the internal point person/liaison for all sponsor-related activities or needs Monitor and report on trends in the corporate partnerships space, identifying strategic opportunities for connections or tie-ins to LCPA Manage and execute sponsor activations and private events QUALIFICATIONS 7-8 years in business development, strategic partnerships, corporate relations, or integrated marketing Sales or agency experience required; demonstrated track of record of success in closing 5 and 6-figure gifts. Interest in performing arts required Demonstrated experience in the planning, development, implementation and management of comprehensive, successful sponsorship programs in fast-paced corporate, media/entertainment environments Superb organizational skills and ability to juggle multiple accounts and projects simultaneously Proven track record of high-touch relationship management with a variety of stakeholders, from project managers to C-suite Strong communication abilities, both oral and written, and a proven record of motivating others to action Excellent judgment and critical thinking skills, with ability to both identify potential opportunities that are in line with Lincoln Centers brand and negotiate mutually beneficial partnerships Advanced proficiency with Microsoft Office Suite and other presentation tools and materials (such as KeyNote, Prezi, etc.) required Ability to work evening and weekend events as required SUBMISSION PROCEDURE Please submit a resume and cover letter (with salary requirements and outlining your interest in Lincoln Center) to the email@example.com inbox. Submissions without cover letters will not be reviewed. Please list: Assistant Director, Corporate Partnerships in the subject line. Internal Candidates should contact a member of the Human Resources Department directly. Lincoln Center for the Performing Arts is an equal employment opportunity employer and is committed to maintaining a non-discriminatory work environment and does not discriminate against any employee or applicant for employment on the basis of race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law. LCPA is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.|
|Manager, Email Marketing and Ana...||Lincoln Center for the Performing Arts, Inc.
||New York NY 02/08/2019 POSITION Manager, Email Marketing and Analytics DEPARTMENT Marketing OVERVIEW Lincoln Center for the Performing Arts (LCPA) serves three primary roles: it is the worlds leading presenter of superb artistic programming, is a national leader in arts education and community relations, and functions as the manager of the Lincoln Center campus, which is home to 11 separate resident organizations. LCPA presents over 350 performances annually throughout our different performance series including American Songbook, Great Performers, Live from Lincoln Center, Mostly Mozart Festival, Midsummer Night Swing, Lincoln Center Out of Doors and White Light Festival. In addition, LCPA supports an array of programs for Lincoln Center Education including its community and family programming. Further, LCPA supports initiatives related to events at the David Rubenstein Atrium, LC Kids, as well as numerous key institutional initiatives and projects. Reporting to the Senior Director, Marketing, the Manager, Email Marketing and Analytics will lead the in-house, day-to-day operation of our email marketing campaigns at both the strategic and operational level. These campaigns include but are not limited to all LCPA performance series, membership strategy, educational programs, and brands at Lincoln Center for the Performing Arts. This role also serves as the teams data and analytics specialist, leveraging first-party data to drive decisions to both optimize and personalize communications with our patrons. PRIMARY RESPONSIBILITIES Email Responsibilities: Strategize, create, and implement email campaigns to maximize all ticket-selling activities and communications for LCPAs email lists. Lead and advise other departments in their use of WordFly, including strategy, list segmentation, creative and messaging, and deployment. Embrace a data-driven test-and-learn approach to email creative, list targeting, and messaging. Collect assets for email campaigns across teams, including copy, creative assets, and any other special requirements. Project manage email campaigns, implementing the appropriate feedback and approval process, ensuring accuracy of copy, segmentation, etc. as well as timely deployment. Report regularly on email performance and make recommendations for optimizing campaigns. Grow our lead generation capabilities online and on our campus. Data & Analytics Responsibilities: Keep abreast of industry trends in analytics, marketing automation, CRM, and email marketing. Leverage LCPAs CRM, digital advertising, web, and sales data to create actionable insights for the Marketing team. Create and maintain dashboards in Tessitura Analytics for Marketing and other departments. Drive the Marketing teams approach to customer acquisition and retention through goal-setting, recommendations, and evaluation. Work closely with Associate Director, Marketing and Tessitura Operations on driving innovation in LCPAs use of its first-party data. Evaluate and move forward LCPAs use of marketing automation tools. Work closely with the Digital team to ensure that data analytics tools, such as Google Analytics, Tag Manager, and Google Optimize, are implemented properly and informing website improvements. QUALIFICATIONS 3-5 years of work experience, with a focus in analytics and/or digital marketing; nonprofit or performing arts marketing a plus Experience working across multiple teams to build and deliver projects. Strong experience with Google Suite (Analytics, Tag Manager, Optimize), Excel, Tessitura, and email marketing platforms (particularly WordFly) required. Proficiency in Adobe Creative Suite required; HTML/CSS, SQL, Tableau skills a plus. Exceptional project management skills and superb detail orientation. Data driven, coupled with demonstrated success finding creative solutions to challenges. Strong relationship building abilities and customer-centric in approach to creating compelling marketing campaigns. Inquisitive and innovative, especially in regard to keeping up to date with industry best practices and implementing new strategies. Adaptable with the ability thrive in a fast-paced, collaborative environment. Knowledge of and passion for the performing arts highly preferred. Bachelors degree or equivalent combination of education and experience. SUBMISSION PROCEDURE Please submit a resume and cover letter (with salary requirements and outlining your interest in Lincoln Center) to the firstname.lastname@example.org inbox. Submissions without cover letters will not be reviewed. Please list: Manager, Email Marketing and Analytics in the subject line. Internal Candidates should contact a member of the Human Resources Department directly. Lincoln Center for the Performing Arts is an equal employment opportunity employer and is committed to maintaining a non-discriminatory work environment and does not discriminate against any employee or applicant for employment on the basis of race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law. LCPA is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.|
|Marketing Manager/Senior Marketi...||Foundation for Economic Education
||Atlanta GA 02/06/2019 About FEE The Foundation for Economic Education (FEE) is an educational non-profit whose mission is to inspire, educate, and connect future leaders with the economic, ethical, and legal principles of a free society. These principles include: individual liberty, free-market economics, entrepreneurship, private property, high moral character, and limited government. FEE has been trusted by parents and teachers since 1946 to captivate and inspire tomorrows leaders with top-rated in-person seminars, resources for classrooms, and perspectives on relevant and worldly topics. About the Role Marketing directly leads and supports the mission and vision of FEE. We are customer focused and data driven. Were looking for an experienced and versatile marketing manager who is hungry to help FEE grow transformationally. Our ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with deadlines and changing needs. If you love the rewarding challenge of building a brand, we want to hear from you. This is a full-time position based in Atlanta, reporting to the Director of Marketing. Objectives of this Role * Identify new target audiences, strategies and tactics. Develop marketing plans with specific objectives across different channels and segments. * Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration. * Create more effective and efficient marketing campaigns, improve processes and facilitate automation. * Partner with email, seminar marketing and social teams to design, test and evolve lead nurturing tactics. * Contribute to developing the analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics. Responsibilities * Develop new strategies and procedures for product promotion, communications, outreach, social media, advertising, etc. * Conceptualize and execute on multi-channel campaigns across the customer journey, ensuring the alignment of communications and messaging across all channels. * Work in partnership with the content, media, and seminar teams to develop marketing and advertising support. * Identify the effectiveness and impact of current products and marketing initiatives with tracking and analysis, and optimize accordingly. * Advise on gathering customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified prospects. * Train and coach junior members of the marketing team. Skills and Qualifications * Bachelors degree in marketing, business, or related field; masters degree in marketing, business, or communicationsa plus * 4- 8 years of experience in creating and implementing comprehensive marketing plans and campaigns * Proficiency with online marketing and social media strategy * Experience with marketing automation and CRM tools such as Hubspot and Salesforce * Excellent written and verbal communication skills, including copywriting and editing * Strong project management, multitasking, and decision-making skills * Metrics-driven marketing mindset * Marketing experience in the for-profit sector is desired * Experience with a 14 26 year old target is preferred * Passion for FEEs mission To Apply Qualified candidates should submit the following application materials in one PDF document: * Resume * Cover letter detailing your interest in this position/the mission of FEE, your relevant marketing experience, and salary requirements Applications should be submitted to Talent Market via this link:talentmarket.org/apply-for-your-dream-job/ Questions can be directed to Claire Kittle Dixon, Executive Director of Talent Market, who is assisting with the search: email@example.com. While we thank all applicants in advance for their interest in this position, we are only able to contact those to whom we can offer an interview. Only direct applications will be considered. No phone calls, please. Talent Market is a nonprofit entity dedicated to promoting liberty by helping free-market nonprofits identify talent for critical roles. We provide free consulting and recruiting services to free-market think tanks, policy organizations, research centers, and capacity-building institutions dedicated to advancing the principles of limited government and free enterprise.|
|Sr. Manager, Ad Operations||Zypmedia
||San Francisco CA 01/17/2019 The Senior Manager, Ad Operations is responsible for supporting the ZypMedia Operations team by overseeing day-to-day processes, managing teams, implementing strategy, opening offices and interfacing with the leadership team to help scale the operations team as the business scales. This person will also work closely with Media Strategy, Campaign Management, Analytics, and offshore teams to implement training programs, QA processes and jump in as needed to solve problems and provide backup. The overall goal of this person is to ensure that customer satisfaction is trending at a very high level with minimal delays and the team is meeting and beating all SLAs. This is the most important position at ZypMedia as this person will play a key role in running the business and shaping the future of the company. This is a unique position where you will get first-hand experience in scaling a business from the ground up. This position requires a self-starter who is not afraid of taking responsibility and taking projects to completion with minimal guidance. Curiosity, problem-solving skills and eagerness to learn new things and be a driving force are all necessary to succeed in this position. Responsibilities: * Be the SME on all things Ad Operations know inner workings of all teams, processes, and SLAs * Create and improve internal operation processes * Analyze data and trends to optimize various internal processes * Generate product marketing material (internal and external) * Analyze data to improve campaign performance and create blanket guidelines for analytics team * Jump in and assist teams as needed to ensure the timely and successful delivery of our solutions according to customer needs and objectives * Resolve issues that arise including reporting discrepancies, fulfillment issues, creative policing, customer complaints, and conflicts. * Help grow offshore teams and implement training programs site visits to offshore locations * Identify inefficiencies across various teams and processes and work with leadership team to provide recommendations and solutions * Create QA process and implement across all teams * Lead the process to understand client and market needs and implement programs to achieve those goals * Travel and represent ZypMedia with various partners and clients Who are we looking for? * Experienced:5+ years in ad operations, client services, and team management * Knowledgeable:4+ years in digital marketing agency or publisher and ad tech platforms, SEM/SEO experience a plus * Driven:Results matter and you get stuff done, you execute like an owner of the business * Intuitive:You know your audience and are highly skilled written and oral communicator with the ability to formulate structured communications in a complex environment * Agile:Ability to think and react quickly with a proven track record of managing multiple daily tasks successfully, as well as long-term strategic projects in a fast-paced growth environment * Passionate:You are committed to delivering world-class client service * Meticulous:You have a keen eye for detail, you know that details matter * Team Player:Strong focus on collaboration and relationship management across multiple departments * Local:Position is in San Francisco, CA|
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