JOB SEARCH RESULTS:
| Website Manager | Cofense Inc.
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Leesburg VA 04/19/2018 We are looking for amarketing savvy and technical web site manager to support our online presence and digital strategy needs within our Wordpress web environments. The Web Experience role is responsible for everything on our site including maintaining the companys Wordpress website entities. This role would do everything from daily content and production updates to development of new sections and content to optimizing performance, tracking detailed marketing metrics, and owning the entire website lifecycle. * Collaborate across Marketing teams to identify and Implement new capabilities, enhancements, and user experiences for new & existing webpages from concept to completion * Manage updates and optimizations via WPEngine and Wordpress for plugins and 3rdparty web software, add-ons and applications pertaining to marketing * Work directly with organic search engine optimization (SEO) consultants to manage SEO updates across web assets and implement new SEO content accordingly * Work to develop appropriate KPIs for weekly, monthly and quarterly reporting across all web assets * Collaborate with Demand Generation team to help build out Pardot conversion-driving landing pages, templates and forms. * Make on-going recommendations for improving site functionality, user experience (UX) and aesthetic * Create, update, and edit PHP files for WordPress templates, feeds, and plugins * Work in tandem with marketing designers and the Marketing Communications team to enhance the visual identity of our brand across web and digital entities * Other duties as assigned The above statements are neither intended to be an all-inclusive list of the duties and responsibilities of the job described, nor are they intended to be a listing of all of the skills and abilities required to do the job. Rather, they are intended only to describe the general nature of the job. This job description is not a contract of employment, either express or implied. Employment with Cofense will be voluntarily entered into and your employment is considered at will. Cofense reserves the right to alter the job description at any time without notice. Knowledge, Skills, and Abilities Required * Experience managing websites within a WordPress environment with WPEngine * Experience with reporting on website performance and marketing metrics, including Google Analytics, site traffic, referral traffic for CRM/marketing automation platforms, lead capture and conversions, etc * Hands on experience withall things frontend: HTML, CSS3, Sass, jQuery, and whatever comes next * Experience with web content management; creating or updating web assets such as landing pages, blog content, headers and footers, PDFs and media, web banners, etc * Familiarity with design and layout tools Adobe Creative Suite including InDesign, Illustrator, and Photoshop a plus. Sketch and Zeplin application experience highly desired * Understanding of implementing standard web design processes (concepting, wireframing, staging, styling, testing, production) * Knowledge of Salesforce, experience with Pardot a plus * Familiarity with robust email deployment and delivery systems * Strong understanding of cross-platform and cross-browser issues * Ability to manage and deliver multiple projects and timelines in a fast-paced, high-volume marketing environment. * Knowledge and opinions on user experience across web and mobile platforms * Self-starter * Accountable-Taking ownership of your projects * Strong communication skills * Attention to detail * Working closely with other teams and communicating well. * Strong desire to Learn, grow, and have fun! Preferred Experience * 3-5 years of professional experience * Your web designs, sites and experience will speak volumes! Compensation * Competitive salary * 401k with company match * Health, vision, dental, disability, life insurance * Telecom expense reimbursement Location * Leesburg, VA Cofense is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis [protected class] including, but not limited to: veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information or any other protected class under federal, state, or local law. | |
| Business Development Director | Landor Associates
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San Francisco CA 04/18/2018 Focus. Drive. Substance. Careful listening. At Landor, thats how we approach business development. We are currently seeking a Business Development Director to join our San Francisco office. Could this be you? About us Landor builds some of the worlds most agile brands brands that thrive on change. Landors branding services include strategy and positioning, identity and design, brand architecture, prototyping, innovation, naming and verbal identity, insights and analytics, environments and experiences, engagement, activation, and interactive. Who you are... You are a catalyst that makes it all come together.Youre hungry, personable and an eloquent storyteller who can influence and inspire others. You oversee the ideas, actions, materials, and approaches that will positively influence Landors opportunity, to be chosen as the prospective and lapsed clients partner who will identify and drive solutions leading to business growth. You are comfortable leading a small new business support team to help close in-bound and out-bound leads in partnership with San Francisco Managing Director, San Francisco Senior Leadership Team, Chief Growth Officer, and WPP pitch team members across the network. Together, you will ideate,develop, coordinate, and execute new business proposalstrategies and methods that ensure our chance with clients as they develop brand-led business solutions. You respond to RFPs, partner with thepitch team, manage the flawless pitch process, environment and approach, and develop content for pitch presentations. You lead the upfront analysis of the clients business, identify challenges, become the expert on the problem presented, and work closely with the client on new and diverse challenge tracks they face, but have not yet identified. You partner with your team to classify and evangelize win/loss insights to further build win-rate success. You work closely with the Managing Director, SF Senior Leadership Team (SLT) and others to develop outreach strategy and marketing programs events, speaking engagements, and other forms of networking to build relationships with new prospects. You manage the regular updating of the Client Central system to ensure accurate new business reporting, manage/support/contribute to all global requests for information, surveys, and contributions, and build strong relationships with the regional and global new business and marcom community. You partner with the Finance Director to contribute to the creation of the monthly, quarterly and/or annual plans that include performance and revenue targets and metrics. What we're looking for... A business development professional who over the last 10+ years demonstrated solid knowledge of key branding disciplines, including brand/corporate identity, 3D, environments, naming, digital, innovation and tech, concrete senior leadership experience, while solving client business challenges successfully; demonstrated expertise in creativity, identifying ways to win new business, and excellent knowledge of PowerPoint, Keynote and other presentation formats. You met challenges head-on and deal proactively with them to find a solution, no matter what it takes. You are team-oriented across all levels and functions and influence and inspire others by asking why not? instead of why?. To learn more about Landor and our San Francisco studio, click here www.landor.com. | |
| Sales and Marketing Administrati... | Quality Archery Designs
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Lynchburg VA 04/10/2018 Quality Archery Designs is a leading manufacturer in archery accessories since 1992. Quality is not just part of our name but our mission. We continually strive to provide customer service which is second to none through our product and our people. As our company continues to grow and expand in this passion driven industry we are looking for self motivated and driven individuals that can handle the rigorous demands and timeframes of an innovative company always striving to maintain our position at the top. Position:Sales & Marketing Administrative Assistant Minimum Education Required: Bachelor degree or equivalent work experience considered Responsibilities & Accountabilities (but not limited to): This person must be extremely organized, disciplined, self motivated and show thoughtful initiative in improving the department and keeping the Marketing/Sales department on task, scheduled and organized. This person will be responsible for: Manage databases and related technology to include ecommerce Coordinate corporate travel, events and tradeshow participation Maintain website, social media content for relevance in the industry Oversee site success with Google analytics tool. Assist in order entry for accounts Manage VIP, promotional, editorial & marketing product distribution Manage out of office notifications & communications for Marketing Director & Sales Manager Maintain calendar, contacts, voice mails for Marketing Director & Sales Manager Develop, organize, plan and assist in Sales & Marketing Strategies Working with Marketing Director & Sales Manager to create presentations across a broad spectrum of media to include power point, print, electronic and social Develop intern talent in marketing and administration disciplines Investigate industry news Function as Marketing & Sales primary administrative contact Update & communicate news to enhance members value properly. Maintain routine activities for Marketing & Sales. Follow and research return on investment resulting from media engagement Liaison with sponsorship, editing and VIP relations Coordinate audio video productions Software requirements:Microsoft Office, All Orders, QuickBooks and knowledge of Adobe Suite is a plus Minimum Experience:Some prior experience as an executive/administrative assistant Personality:Must possess excellent time/project management, office/departmental management and communication skills. Must be able to multi-task many projects from start to completion with excellent organizational skills. Position Reports To:Global Sales Manager Deadline for resume submission: Position will remain open until filled. Salary range:Negotiable based on experience, education, & training. We do not discriminate on the basis of race, religion, national origin, gender, age, handicap, or veteran status. All qualified applicants will be given equal opportunity. Selection decisions are based on job-related factors. In an effort to promote a healthy lifestyle and work environment QAD INC is Tobacco free | |
| Manager Promotions | Cox Media Group
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Memphis TN 04/10/2018 The Promotion Manager leads the departments marketing goals and initiatives to take the stations brand to the next level.The Promotion Manager must have superior writing, shooting and editing skills, and be able to supervise a team of talented producers, editors and designers to ensure strategic brand reinforcement in all messaging. They must have experience in multi-platform promotion: on-air, web, social and mobile. The Promotion Manager will work the Creative Services Director to leverage research to develop and produce spot-on image campaigns, topicals, special reports and POBS across all platforms.The Promotion Manager must be a strong communicator and team player to work in collaboration with the news department to successfully execute news brand strategies. ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned. * Manages the execution of long-term and daily strategic plans under the direction of the Creative Services Director. * Ensures that day-to-day assignments and projects are on schedule and meeting deadlines per strategic plans. Approves daily copy and spots for air as needed. * Uses research to create the right tone and language for all marketing messages. * Supervises the team of Producers in the execution of the daily topical process and production. * Facilitates daily full team touch-base meetings to review that days schedule and assignments. * Works closely with news management team to achieve successful rating results. * Strong collaboration with the Digital Team to leverage web and social to recruit viewers to the TV screen. * Presents strong collaboration and teamwork with all departments to achieve station goals. * Acts as liaison between news and marketing for topicals and sweeps content to ensure daily results are achieved. * Executes log strategy and maintains log inventory for the department. * Develops and maintains daily, weekly and monthly calendars for department staff, outlining assignments, deadlines for on-air, on-call scheduling, radio and web marketing under the direction of Creative Services Director. * Write and produce on-air promotion, including image, investigative and special promotion, while also acting as a backup on topicals. * Writes and produces marketing messages for digital, radio and cable during sweeps. * Works with CSD to plan and execute the web and social media plan for selling the FOX13 News brand in and out of sweeps. * Works closely with Traffic department to maintain all promo contract orders, and manages daily execution of promo inventory on the log. * Liason with iHeart Radio partner to ensure daily promotion is being executed on both FOX13 air and iHeart stations. * Liaison with the media buyer, and works with outside production vendor to ensure the correct FOX13 marketing gets produced, and trafficked properly. * Works with the Community Affairs Director to allocate staff resources in the production of FOX13 Family Focus initiatives. * Liaison for FOX and syndicators in the execution of their promotion on FOX13. Ensures that station executes contracted requirements. Maximizes and maintains strong relationships. * Liaison between Marketing and Sales to ensure that advertiser-related promotion is executed properly per sales packages including production timelines, deadlines for content and execution of on-air commitments. * Supports the FOX13 mission and values statements, and to represent FOX13 in a highly professional manner. Qualifications BA in Journalism, Production, Marketing or Broadcast related field. Excellent communication, organization, and writing skills are required. Prefer 3 years of experience working in Creative Services at a television station. Should have hands on experience promoting a local news product. Must be creative in writing, shooting (Canon Cinemas Cameras), editing (Adobe Creative Suite). Must have experience in graphic design, as it relates to producing compelling/eye-catching promos. Knowledge of how Advanced After Affects, Photoshop, Cinema 4D, and Illustrator can be used in the graphic production of promos. Experience using INews/ ENPS. Must be able to show writing, producing and design experience across all media platforms to promote the station. Previous supervisory experience in directing workflow, motivating and training staff preferred. | |
| Digital Media Booker | KEF Media
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Memphis TN 04/06/2018 KEF Media, a leader in broadcast and digital publicity services, seekes qualified freelance digital media bookers. You have a solid track record of placingclient PR content on high profile social media platforms serving all vertical audiences. You are well-connected, a self-starter,can multi-task and work efficiently to produce digital results that will matter to our clients.Fluency in Spanish is a plus. Your location is unimportant. We offer competitive compensation on an hourly or flat project fee basis. Visit our web site for more information about our company. Resume and work samples to kfoley@kefmedia.com. We will respond only to qualified candidates. No telephone calls please. | |
| Client Director | Landor Associates
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San Francisco CA 04/04/2018 We need a skilled planner and trusted advisor.We need an improviser who knows that ambiguity and changing priorities are common.We need a team player. We need an optimist. We are hiring a talented and resultsdriven client director with a breadth of experience among a variety of clients, especially within the tech sector. So, what does it take? About us Landor builds some of the worlds most agile brands brands that thrive on change. Landors branding services include strategy and positioning, identity and design, brand architecture, prototyping, innovation, naming and verbal identity, insights and analytics, environments and experiences, engagement, activation, and interactive. The role We exist to help brands compete in an ever-changing and highly competitive world.To do our work effectively, we must have the highest standards and the most efficient practices. This is where client directors come in.They establish, build and maintain key relationships. They help drive and manage their clients brands and are accountable for the delivery of world-class brand-led business transformation. This role primarily focuses on leading, maintaining, and building upon our current tech clients, as well as manage and lead non-tech focused clients for variety. What we are looking for Over the last 8+ years, client directors have flawlessly executed and managed a variety of tech and non-tech brands, developed teams, and grown existing and new clients all via client services excellence and at the highest levels of client satisfaction. As a consummate professional in allthey do/say/write,they have brought gravitas to all situations internally and externally and collaboratedseamlessly with other functions in the office and the region, including strategy, design, naming and verbal identity, research, activation, and brand engagement. As a client lead, they have steered and inspired a team of people, and, along with that team,ensuredthat all projects are delivered on time, on budget, and on scope.Client directors have driven new business initiatives and pursuits, in partnership with other directors, including qualifying leads, developing proposals,andorganizing and leading the pitch process through to the win. In the technology space specifically, they have createdthought leadership (led client engagements/relationships and networked withprospects). Candidates must demonstratethe ability to interact with clients and senior management on all levels, including the C-suite. And they must possessstrong communication, negotiation, presentation and organizational skills, supervisory experience, deep passion for brands and branding,andexperience facilitating or leading marketing/brand management teams. | |
| Advertising and Exhibit Sales Re... | National Conference of State Legislatures
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Montclair CO 04/04/2018 JOB TITLE: Advertising and Exhibit Sales Representative PROGRAM: Member Outreach and Marketing LOCATION: Denver, CO SALARY: $5000.00+/month depending on experience GENERAL DESCRIPTION: The Advertising and Exhibit Sales Representative performs professional sales and marketing tasks. This position is responsible for developing and maintaining the advertising revenue base of State Legislatures magazine and maintaining and growing exhibit booth sales for the annual Legislative Summit. This work requires a high degree of initiative, independence, and persistence. RESPONSIBILITIES AND DUTIES: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Typical duties include most of the following: * Initiate, develop and maintain relations with potential advertisers in the magazine and online. Coordinate those contacts with other NCSL staff involved in fundraising or marketing efforts. * Renew existing and recruit new exhibitors for the annual Legislative Summit with a goal to increase the hall each year. Coordinate those contacts with other NCSL staff involved in fundraising or marketing efforts. * Research and identify potential advertisers and develop a targeted sales approach to identify new advertisers. * Research and identify potential exhibitors and develop a targeted sales approach for identifying new exhibitors. * Work closely with the Meetings staff to map the exhibit hall space for maximum sales opportunities. * Coordinate the insertion and placement of ads with the magazine staff. * Coordinates with meeting staff on placement of booths in the exhibit hall. * Develops initiatives to maintain or expand the advertising and exhibitor base. WORK ENVIRONMENT: This job operates in a professional office environment. This role routinely uses standard office equipment such as laptop computers, copy machines, scanners and smartphones. PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. This is largely a sedentary position that requires the ability to speak, hear, see, lift small objects up to 30 lbs., open filing cabinets and bend, stoop, or stand on a stool as necessary. Requires the ability to travel locally, regionally and nationally, including overnight and weekends. OTHER DUTIES: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. QUALIFICATIONS: Experience and Education * A bachelor's degree in marketing, advertising, or business plus at least three years advertising sales and/or exhibit sales experience. National sales experience is a plus. * Skill and competence in written and oral communications, particularly demonstrating the ability to persuade others. * Ability to work collaboratively is essential. * Strong interpersonal skills and ability to deal with diverse individuals. Knowledge, Skills and Abilities * Skill and competence in sales skills and relationship building * Skill and competence in writing and communicating verbally * Skill and competence in working effectively internally in a team and externally with constituents * High attention to detail and organization * Flexibility to adjust well to shifting priorities and assignments BENEFITS: NCSL offers an outstanding benefits package including low cost health, dental and vision coverage, a 401(a)-retirement plan with 10% contribution after 6 months and full vesting, life & disability insurance, 3-weeks paid vacation with 5+ years of paid full-time work experience, paid leave, pet insurance, discounted bus / train passes, in-office dry cleaning pick up, access to 24-hour fitness memberships, and more! TO APPLY: Interested candidates should send a cover letter and resume highlighting skills and qualifications to: https://ncsl.applicantpro.com/jobs no later than Monday, April 16, 2018. NCSL IS AN EQUAL OPPORTUNITY EMPLOYER. | |
| Brand Director | Virginia Tourism Corporation
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Richmond VA
04/02/2018
Brand Director
RICHMONDVirginia Tourism Corporation (VTC) is seeking an experienced brand director to create, develop, implement and evaluate the states tourism brand and media advertising campaign, with the goal of increasing awareness of Virginia as a year-round vacation destination intent to visit and multi-day visitation. The Brand Director will supervise a brand management team and a marketing agency of record in the development of a comprehensive advertising plan, including advertising strategies, creative executions, media buying and analysis and research methodologies to support overall VTC tourism visitation goals. The Brand Director will be responsible for developing and maintaining relationships with key VTC staff to ensure that all advertising programs are fully integrated with VTCs ongoing sales, public relations, and web-based marketing campaigns. This position will also provide leadership and consultative services to Virginia tourism industry leaders. The successful candidate will be responsible for managing all aspects of the Brand Department. To perform this job successfully, an individual must be able to perform each key duty and demonstrate the following: * Extensive knowledge of best practices for leisure and tourism. * Ability to advise others, both internally and externally, on highly complex and sensitive projects. * Proven record of successful budget and project management experience. * Strong communication skills displaying a high degree of proficiency in synthesizing and communicating data from a variety of disciplines. * Exceptional organizational skills, ability to handle multiple tasks on own, meet deadlines and manage priorities. * Knowledge of software, Microsoft Office suite, and other presentation programs. Supervisory experience and public speaking experience are required. Legislative experience is a plus. Working knowledge of the Microsoft Office suite, with demonstrated ability to generate/manipulate data using spreadsheets, is preferred. Knowledge of Virginias travel products preferred. Education equivalent to a Bachelors Degree or higher in marketing, recreation, tourism or related field is preferred. Salary minimum: $70,000. All candidates may apply through our website http://www.vatc.org/administration/employment/ Application deadline: April 16, 2018. EOE/M/F/D/V |
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| Designer | Oden
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Memphis TN 03/28/2018 Designer Its time. Youre ready to take your considerable design skills to the next level. To do your best work for global brands and Fortune 500 companies. Ready to learn. Ready to contribute. Ready for teamwork. Youre ready to be a part of a long-standing and progressive marketing firm. To lead and inspire co-workers and clients alike. To think strategically. To work creatively in the warm embrace of an employee-driven culture. And to live passionately in a city recently declared a top city for its live/work/play environment, a city that frequently appears in best of lists, including most eccentric, most fun, most hospitable and best bang for the buck. Youre ready for Oden in Memphis. And, as chance would have it, were ready to hire. ESSENTIAL FUNCTIONS AND RESPONSIBIITIES * Develop creative design directions and original concepts that balance strategy and graphic appeal * Provide solid strategic rationale when presenting concepts to internal teams and clients * Work collaboratively with other designers, information architects, copywriters, editors, production artists, account members, freelancers, and clients SKILLS/ABILITIES * Expert understanding and proven ability to apply fundamental design principles (composition, typography, color, etc). * Critical thinking and ability to prioritize, organize, manage information, and complete projects. * Outstanding written and verbal communication skills. * Proficient with Mac hardware and Adobe Creative Suite and Microsoft applications. * Digital experience a must. QUALIFICATIONS Education: * Bachelors degree in design, fine arts, or a related equivalent professional experience required. Experience: * 7-10 years professional design experience. * Corporate or agency experience preferred. If you are ready to be a team player, to take the lead on projects, and to reach your professional potential, we invite you to apply. For more information on Oden, visit oden.com. We offer a competitive compensation and benefits package and a team-oriented, employee-driven culture. Please submit samples or a link to your portfolio in addition to resume. | |
| Senior Media Planner & Buyer | Brand Story Experts
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Bradenton FL 03/27/2018 BSE Senior Media Planner/Buyer Brand Story Experts - Bradenton, FL Position Summary: The BSE Media Director is responsible for the planning of all media for BSE clients, in addition to research, development, and presentation of media plans and media buying for BSE. This position will lead the Media Department at BSE. This position will stay up to date on media trends, best practices and the ever-changing world of digital placements. This position will manage the existing media team as well as clients & will work to fine tune systems and processes to create an effective & powerful media department within BSE. We are looking for someone to take ownership of this department and create powerful media plans & partnerships that provide results for our clients. Responsibilities: * Provide consultative strategic direction to clients and identify appropriate programs and services to meet our client goals/needs. * Oversee campaign planning, optimization strategies, and campaign performance success for BSE clients. * Negotiate cost-effective media schedules that maximize a campaign, place and maintain media schedules across spot television, spot cable, radio, outdoor, print and digital/programmatic. * Develop media plans to include recommended media mix, budget summaries, flow charts, and added-value opportunities. * Present proposals with media and cost schedules to clients. * Manage the BSE media team projects, serve as a mentor, and provide guidance/leadership to the Media Buying Assistant and the Social Team. * Assist, guide & direct media training for Media Buying Assistant in all media. * Lead the development of RFPs with various media partners across the country, present the final buy recommendation, buy summaries, and campaign measurements. * Stay up-to-date with emerging trends and identify areas of development within emerging markets. This includes webinars, conferences, etc. BSE will approve conferences throughout the year to stay up to date on current trends and best practices. * Manage, review, and analyze client facing deliverables on a monthly basis. * Evaluate and recommend target audiences, demographically, geographically and by behavior. * This position will be responsible for all client interactive media buys across all digital channels including display, mobile, video, social media (Facebook, Pinterest, Twitter, Snapchat and LinkedIn), email marketing, and search engine marketing utilizing various pricing models (CPM, CPC, CPL, CPA, etc.). **This position will have a support staff to assist in executing plans. * Lead and guide the Social Media team to effectively produce social media campaigns that are meeting clients KPIs. * Perform daily/weekly/monthly campaign optimizations such as adjusting bids and budgets; shifting placements; adjusting targeting, etc. * Troubleshoot any problems that arose across campaigns, projects, vendors, or platforms. * Continually review media usage statistics and trends, using that information to drive marketing strategies. * Build and maintain collaborative marketing process with BSE media team as well as clients. * Present annual marketing strategies to clients. * Report media evaluations to Operations Manager and Clients in the form of metrics and post-buy analyses. Desired Skills and Experience: Must have 4 to 6 years experience in planning and negotiating traditional media with TV/Radio/Online Experience Must have online media buying and Programmatic experience Must have experience negotiating media based on KPIs such as CPP, GRPs, Reach, Freq. Experience in Strata preferred but not necessary Must have strong working experience with client budgets, excel & data analysis. Strong math/analytical skills Proven ability to multi-task on various accounts Strong ability to shift priorities quickly in a deadline driven environment | |
| Chief Marketing Officer | Americans United for Life (AUL)
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Arlington VA 03/26/2018 Americans United for Life (AUL), a national nonprofit pro-life legal and public policy organization, seeks a Chief Marketing Officer (CMO), located in Arlington, VA, to develop a significant new marketing initiative for AUL. A strategic marketing leader with a passion for life who can create and nurture relationships that change culture, an imperative for public support for pro-life laws, the CMO will know how to connect peoples deepest conviction on life with AULs mission to secure legal protections. Developing new campaigns and products, the CMO will craft, curate, and promote AULs brand identity, translating AULs mission and values into ideas, images, and words; integrate AULs communications, development, and relations, shaping AULs messaging and branding; leverage AULs legal strategy into branding and marketing opportunities; and plan and execute on-location engagement in Washington, DC, and nationwide. The position reports to the President & CEO. To learn more and to find out how to apply, see the recruitment video and opportunity profile at www.aul.org/cmo. | |
| Marketing Specialist | Deeper Africa
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Boulder CO 03/22/2018 Marketing SpecialistDeeper Africa, Boulder, Colorado Deeper Africa provides high-end wildlife safaris for discerning travelers in East Africa and Southern African. Our clients are knowledgeable travelers with a passion for nature and wildlife and a dedication to conservation and culture. Twice winning Travel + Leisure Worlds Best Safari Outfitters award and recognized by Conde Nast as a top safari specialist, Deeper Africa is a leader in enhancing and revitalizing the African safari experience. We need a high energy, highly-skilled, marketing specialist to communicate our message across all platforms. Responsibilities: Responsible for all aspects of marketing and message communication, including design, content, and implementation. Key areas: * Web content maintenance & website re-designDevelop and improve web content. Assist in an upcoming project to transfer to a more robust platform. * Social media presence--Assure that our marketing message is broadcast consistently with quality information, elegance, and style. Includes Facebook, Instagram, and other applications. * Digital MarketingDesign and implement digital marketing campaigns. * Writing and Copy Editing Create, design and implement high quality itineraries for use in advertising and customer support. Assist with copy and photos for marketing itineraries. * Branding - Assure brand quality and recognition through improved design and high-quality messaging. * Public RelationsCollaborate with our public relations firm on press releases and magazine copy by providing innovative story ideas with high quality graphics and photography. * TeamworkAbility and willingness to work with a diverse team, work across cultures, and to pitch in and work hard when needed. * TechnologyMust be proficient with digital marketing software & applications, Microsoft Office Suite, Adobe Acrobat, Adobe Photoshop, Adobe In Design, Dropbox, Email Campaign Management Software, such as Mail Chimp and Campaign Monitor. Need proficiency with Dropbox (or comparable photo management software). Not required, but a plus if familiar with HTML/CSS coding. Specific Duties: * Digital Marketing. * Organize and manage photo library, newsletters, and contact data bases. * Reorganize our photo library and develop a method for rapidly retrieving photo stock as needed. * Write and edit marketing copy. Work under deadlines. * Calendar marketing and advertising dates and assure that deadlines are met. * Produce consistent, timely and thoughtful content for all media platforms. * Collaborate with graphic designers, public relations professionals, and IT providers. * Flexibility and willingness to participate in a wide range of duties from the mundane to sublime. Deeper Africa is a demanding, competitive, high-energy environment. Superior quality is our stock-in-trade. Essential Characteristics: 1. Attention to detail, especially in written and oral communication; 2. Punctuality Must be in the office during business hours and focused on tasks 3. Willingness to work long hours if needed 3. Ability to multitask and work under pressure 4. Ability to solve problems, think strategically and identify opportunities 5. Excellent writing, proof-reading, and editing skills. Minimum Qualifications: * Minimum of five years relevant marketing experience. * Minimum of one year of experience in the travel industry, or a related field especially if relevant to sub-Saharan Africa. * Three references, including supervisors you worked with in the last five years. To apply please give us: * Your resume. * Three references, including a prior supervisor, with contact information. * At least one example of your writing skills demonstrating proficiency in style, grammar, and clarity. Examples may include written marketing materials, web content, blog posts, publications, reports, or any other relevant material. * A portfolio of your digital and traditional media work. | |
| Marketing Automation Specialist | ExamSoft Worldwide
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Dallas TX 03/20/2018 ExamSoft Worldwide is seeking a talented and self-motivatedMarketing Automation Specialistto assist in planning, overseeing, and managing the execution of email and digital marketing campaigns. The Marketing Automation Specialist will report to the Director of Marketing. This position will collaborate with all members of the marketing team to develop and execute strategy around marketing campaigns. The Marketing Automation Specialists main role will assist in planning, overseeing, and managing the execution of email marketing programs. This role requires strong knowledge and experience in email deployment using marketing automation techniques and platforms such as HubSpot. Prior email experience must include campaign setup, audience segmentation, email deployment, HTML editing, and delivery monitoring. The Marketing Automation Specialist role will include a heavy emphasis on campaign performance reporting. This role will also include working with multiple teams to assist with lead generation initiatives, SEM, SEO, social media, website and landing page creation, and CRM management, maintenance, and reporting. ExamSoft offers a market-leading assessment-management solution that supports the entire testing process, including exam creation, administration, delivery, scoring, and analysis. The software delivers powerful, actionable data to assess learning outcomes. ExamSoft is a growing company that hires smart and talented people who are excited about personal growth, the positive impact they have on education, and enjoy working in a challenging and fun work environment. Responsibilities: * Manage all email marketing processes through the use of HubSpot and integration with CRM (Salesforce), including creation, delivery, and reporting of emails, as well as list building, importation, and segmentation * Manage new email strategies to improve overall channel performance, including creative optimization, AB Split testing, developing automated and triggered campaigns * Develop effective trigger and drip nurtures that align with overall marketing and sales goals. * Lead the use of HubSpot to proactively assess digital marketing efforts and performance, strategize revisions to processes and tactics as necessary * Be the marketing and sales teams primary resource in the use of Salesforce to manage campaign, prospective client, and opportunity information, and creation of reports to illustrate that data * Track lead progression through the sales funnel (through CRM and marketing automation platform) and make recommendations for improvements for increased sales conversion rate * Own the tracking of the marketing teams digital performance effortscollect, aggregate, and present campaign data regularly to stakeholders, and make suggestions for improvements based on that performance * Collaborate with sales and operations teams to assist with email and digital campaign needs * Assist with the creation and management of companys marketing site and landing pages * Assist digital team with the production and execution for digital media to include SEO/SEM, lead gen, display, social media strategies, and marketing collateral Qualifications: * Bachelors degree or higher in marketing, communication, or related field * 2+ years proven working experience with marketing automation * Experience using marketing automation software platform Hubspot required * Experience with Salesforce required * Experience with email HTML and email sequel query * Excellent understanding of direct marketing best practices, including email best practices and industry standards, list management and targeting, knowledge of dynamic content and campaign automation * Strong communication skillsboth written and oral * Strong time management skills * Strong self-starter and management track record | |
| Digital Paid Media Director | Lockwood Strategy Lab
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Dallas TX 03/15/2018 Lockwood Strategy Lab is a digital campaign lab that specializes in digital organizing and marketing strategies to help create change and build progressive political power in the world. Our work empowers progressive organizations and campaigns to use digital tools and channels to reach, inspire and mobilize people to take action. We believe in integrity, innovation, and unabiding persistence -- and those values guide the work that we do on every project we are grateful to partner on. With the start of a new year, and looking ahead to hundreds of elections across the country we plan to fight our hearts out to win, we are looking for dynamic, creative people with backgrounds in digital marketing and campaigns to join our team full-time. All positions can be based in Washington DC, New York, or can be filled remotely for the right candidate. The ideal candidate will have: * 5-8 years experience building digital-first paid marketing or organic online user engagement programs * A history working with political campaigns or advocacy organizations is desired but not required * Experience building strategic campaign plans from start to finish that maximize results for acquisition, brand lift, turnout, fundraising and/or sales * A successful track record of managing multi-channel digital campaigns that achieved program objectives with quantifiable results * A reputation for running empowered, efficient teams * A passion for storytelling, content creation and creative risks * The ability to deliver feedback effectively and gracefully * The ability to turn ambitious ideas into clear tasks and deliverables * A knack for experimentation and testing * Strong project and time management skills * A commitment to finding creative solutions to problems * Strong partnership, people, and communication skills * A drive to constantly learn, evolve, and share best practices. | |
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