Digital Marketing & SEO Director | Ezoic
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Carlsbad CA 03/30/2021 We are looking for an opportunity-driven, multi-faceted digital marketer with a strong content marketing background. Were looking for someone entrepreneurial that has demonstrated experience creating content and marketing it across the web. Were looking for someone that can come in and understand our audience and take ownership of how we use the digital mediums to create engaging and attention-grabbing content that helps us educate our audience and better communicate the vast potential and value of our technology. This role is one that includes being a mixture of player and coach. Youll be tasked with owning the Ezoic content marketing strategy and working with a team of creative marketing professionals to generate content that targets our large core audience and taps into our company POV. The role will likely include: * Writing, editing, or optimizing blog content * Managing sources of content and identifying unique marketing opportunities * Scheduling blog and optimizing pages of our website and blog * SEO keyword research and optimization * Researching concepts and developing content plans for others to assist with * Publishing to the web and learning what engages our audiences * Developing content specific to social media platforms * Building content strategies & coaching others to scale your strategy * Attracting non-paid attention to the content * Executing new digital marketing ideas that you think will work Ideal Candidate for the role: Youre intuitive, opportunistic, and understand internet culture. You have a Reddit or Twitter account, leverage all the social media platforms, love to write, and have enough experience to communicate what works to others so they can assist you with scaling your efforts. You consider yourself an expert in using Google Search, know SEO best practices, have experience publishing content to the web (WordPress), and love to dig into the internet to research the answers to questions others might not be able to. Youre a problem-solver that likes to imagine new ideas but likes turning them into reality even more. You move fast and have fun when you arent weighed down by processes or bureaucracy. Most importantly, you can approach content both strategically and practically. You turn ideas into projects and know what to look for if something isnt working. You love challenges and approach them with a I bet I can do that attitude. We are looking for someone who can take something they dont understand one day and turn it into something they can pretend to be an expert on the next. Desired Skills / Experience: * Marketing or Communications degree preferred, but not required if youre awesome * 3-5 years of digital or content marketing experience * Superb writing skills (we will want samples) * Experience with social media platforms, online forums, and communities * Experience planning or researching content ideas/concepts * Understanding of SEO best practices (again, examples) * Basic understanding or experience in WordPress or HTML/CSS * Can independently analyze and solve problems * Proven ability to develop and analyze content strategies * EXAMPLE: You came up with a series of infographics and marketed them across the web and can prove it was effective at generating the attention or outcomes you hypothesized when you came up with the idea. | |
Content Outline Writer (Contract... | Study.com
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Anywhere 03/30/2021 About Study.com At Study.com, our goal is to make education accessible by offering short, fun lessons to the millions of people who visit our site.We have lessons for all grade levels, from elementary school through college.We also offer courses for professionalsseekingto advance in their careers. WhatWereLooking for in aContent Outline Writer Werelooking for passionatecontent outline writerswho canwriteclear outlines using structured headers based onprovidedkeywords and data.Outlines should incorporate SEO best practices and include notes where necessary to help explain what topics should be included wheretoscaffoldlessons for subject matter experts.You shouldbe detail oriented andfamiliar witheducational written content.Our idealcontent outlinewriter is creative,collaborativeand responsive. Applicants shouldpossessthe following: * Bachelor'sdegree or equivalent experience * Experiencewriting,structuring,oreditingcontent * Familiarity withonlineeducational content * A commitment toprovidinghigh-quality,accurateinformation * Basic familiarity with principles of search engine optimization (SEO) and what makes web pages win As acontent outline writer,youllreceive the following: * Payment: Timely, reliable payments twice a month via PayPal * Flexibility: The ability to work a flexible schedule when and whereitsconvenient for you * Support: Access to an incredibly supportive in-house team to answer your questions and lend a hand Thinkyouvegot what it takes towritecontent outlinesfor Study.com? Apply now to fill out an application andsubmityour resume. | |
Marketing Coordinator | Go
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Anywhere 03/23/2021 Job Description At Go, we attribute much of our success to the strength of our marketing team. To build on this momentum, were searching for a highly qualified marketing coordinator to help us evolve. From day one, this individual will contribute to existing marketing programs while assisting with the development of new initiatives aligned with company and client goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media. The marketing coordinator must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines. This position will span both consumer (end-user) and client (business) outreach. This is a highly collaborative role interfacing with creative, product and sales teams. Objectives * Assist in the development and implementation of the companys go-to-market strategy * Ensure all marketing efforts serve immediate and long-term business goals, identify improvements for processes, content, and lead generation * Prepare marketing activity reports and metrics for measuring program success * Assist in developing market research, competitive analyses and consumer trends * Share best practices, local marketing ideas and tactics with the team Key Responsibilities * Support the Marketing Director in evaluating the marketing plan and strategy by assembling and analyzing campaign performance metrics and generating insights * Interface with outside partner agencies (social media, PR. media) to coordinate activities and evaluate performance, provide tactical support as needed * Maintain an inventory of brand and sales materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed * Continually seek and research new sources of prospective customer data, and provide recommendations to sales and marketing leadership * Work closely with the creative team to assist in the creation and execution of client-facing communications strategy Skills and Qualifications * Bachelors degree in marketing, advertising, or communications preferred, but not required * Past work experience as a marketing coordinator or similar role * Hands-on experience with digital marketing, content marketing, and social media marketing * Experience with consumer research * Experience working with data (reporting, insights) to drive marketing decisions * Excellent writing, communication, and presentation skills Location * Team Go is a remote-first company. We hire from (almost) everywhere, and you can work from (almost) anywhere. * The Marketing Coordinator should be able to overlap significantly with Portland, OR (PDT, UTC-7) About Team Go We use technology to inspire and empower humanity, and to enrich real-life relationships with friends, family, and community because we believe in a world where social technology unites us and makes us happier. We started on this mission by putting together a team of people to fix social isolation and bring people together to do things they love. By looking at how people make plans with one another, we built the Go app around peoples existing behaviors: sharing plans with our friends, inviting friends to collaborate, finding time to hang out, and the last (best) part: making it all happen in real-time, in real life. We also want the local businesses in your community to be part of the conversation, which supercharges the Go app and helps you find what you love to do and do it with the people you already know. | |
Digital Marketing Manager (Remot... | Squadle Inc
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Boston MA 03/18/2021 Squadle is a workflow automation company committed to delivering a flexible, user-friendly platform which enables multi-unit operators, convenience stores, and retailers to simplify complex operations and streamline food safety. We are revolutionizing the way people work. Your Role: Our rapidly growing team is looking for a Digital Marketing Manager to drive customer acquisition goals across our digital channels. In this role, you will be responsible for managing content distribution with a focus on customer acquisition and retention. We are looking for an experienced marketer who is both detail oriented and creative, helping Squadle to improve our marketing automation while also creating amazing content for our prospects and customers alike. If youre looking for a career defining growth opportunity where you can make an impact and accelerate your career, this is the perfect opportunity for you. Job Responsibilities * Your core responsibility will be to manage the performance of our digital marketing channels, monitoring key KPIs and optimizing marketing assets to improve performance * In this role you will be responsible for managing outbound campaigns, while also creating compelling content and identifying new channels to drive inbound leads * Create captivating content for distribution across our digital channels, including blog posts, eBooks, webinars, and thought leadership articles to drive brand and product awareness * Seamlessly work with the best-in-class marketing tech stack to ensure our marketing funnel is delivering an amazing customer experience throughout the entire funnel * Partner closely with Sales, clearly articulating our product ROI to qualified leads through new content and collateral * Collaborate with Customer Success to effectively deliver training material that enriches the Squadle customer experience * Reporting to the VP of Marketing, you will be key player in a highly visible role Your Background * 2-5 years experience managing digital marketing programs in B2B software, with a track record of exceeding KPIs * Robust experience with marketing automation platforms, with 1-2 year of HubSpot experience * Experience with WordPress or similar website platform, with ability to design and optimize landing pages * Experienced copywriter, with ability to optimize for SEO keywords * Ability to creatively design and deploy email campaigns and website pages The Squadle Experience * Remote friendly working environment * Competitive salary * Health, dental and vision insurance * 401(k) * Unlimited PTO * Company Paid Holidays | |
Wordpress and Social Media Conte... | Ceramic Pro
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San Diego CA
03/18/2021
Company DescriptionCeramic Pro is the global leader in nanoceramic surface protection. We offer a range of ceramic coating and paint protection film products each formulated for specific surfaces. Our ceramic coatings and PPF are designed for automotive, marine, aviation and industrial applications. The coating formulas are molecularly designed for surfaces such as paint, vinyl, polymers, glass and more. Ceramic Pro coatings bond to surfaces at a molecular level, filling in any nano-pores and creating a hydrophobic surface that is impervious to contamination. Naturally, our KAVACA PFF comes pre-coated with our flagship ceramic coating. This makes our products ideal for critical applications across all industries. Ceramic Pro is the global leader in nanoceramic surface protection. We offer a range of ceramic coating and paint protection film products each formulated for specific surfaces. Our ceramic coatings and PPF are designed for automotive, marine, aviation and industrial applications. The coating formulas are molecularly designed for surfaces such as paint, vinyl, polymers, glass and more. Ceramic Pro coatings bond to surfaces at a molecular level, filling in any nano-pores and creating a hydrophobic surface that is impervious to contamination. Naturally, our KAVACA PFF comes pre-coated with our flagship ceramic coating. This makes our products ideal for critical applications across all industries.Job DescriptionThis is a full-time position, requiring the candidate to work in-house, with work hours Monday through Friday - 8:00am through 5:00pm. They will be tasked to work under the supervision and direction of our Marketing Director & Senior Website Manager, creating new website pages, uploading blog content, making edits and revisions to existing website pages and content within. They will also be tasked to write unique content for multiple GEO-based landing pages throughout the United States. This aspect will require good research skills, an understanding of our products and their benefits, and strong writing skills. PRIMARY RESPONSIBILITIES: * Update content involving landing pages, geolocation pages, etc. * Create, modify pages via WordPress. * Work alongside our Senior Website Manager * Perform website maintenance on our WordPress site. * Work with Google Analytics , Google Tag Manager, other analytics tools * Identify website issues and make recommendations on how to quickly resolve the issues * SEO ExperienceQualifications* Minimum of 4-years of Wordpress Website Development and Maintenance * Providing at least 3 samples of previous Wordpress websites created and maintained * Providing samples of previous marketing content writing * Understanding of SEO best practices (mainly with backend development such as META descriptions, tags, and SEO title tags). * Experience with eCommerce platforms (Shopify & WooCommerce). * Bachelor Degree in Digital Marketing, Journalism, or Communications preferred (but not required). * Must live or relocate to the San Diego metro area.Additional InformationREQUIRED SKILLS: * Proven knowledge of WordPress & Content Writing * Understanding of WordPress blogs * Ability to add, modify or delete pages in WordPress * An eye for words, pictures, spacing, placement * Must be passionate about the automotive industry * Knowledgeable with WordPress development, themes, plug-ins, content management * Spanish is a Plus Salary: 50k+ yearly DOE. |
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