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And Now, A Word From Our Sponsor
Marketers are immune because many of them just can’t quite figure out the difference between appropriate and effective and consumers have become immune because we simply can’t see, hear, or take in all of it all of it anymore.
Toyota Dealers Pull ABC TV Ads (ABC News)
Southest Dealers angered over 'excessive stories'-shift ads to non-ABC stations.
Super Bowl Is Most-Watched TV Event Ever (AdAge)
Super Bowl viewer number estimated at 106.5 mil. - tops 1983 'M*A*S*H' finale.
Rust-Oleum Glides to Mcgarrybowen (Adweek)
The assignment was previously handled by Periscope.
Mindshare Retains Unilever Media (Adweek)
Media shop keeps US & European, adds Canada after review.
Beneath the Brand: Is Brand Keys Psychic?
 
Beyond Madison Avenue: Top Five 2010 Super Bowl Commercials
 
Digital Pivot: Playboy Casts Models Online
 
Flack Me: Anonymity Wastes Blogging Opportunities
 
Mobile Advertising Is On the Move
A recent article stated mobile advertising will generate billions of dollars in revenue by the year 2013. A question was posed, what if anything is really happening in the market?
BBH N.Y. Names Andersen CEO (Adweek)
Greg Andersen becomes CEO, promoted from N.Y. managing director.
Facebook Dominates U.K. Mobile Internet Use (ClickZ)
Social network accounts for 40 percent of page views from U.K. mobile devices.
Betty White, Bud Light, Big Laughs (NPR)
Super Bowl ads go for a good laugh, and others gave assurance.
UPS Is hiring Senior Marketing Managers, UPS, ATL, Georgia
Marketing Manager - Hospitality Group, Big Onion Group, Chicago, Illinois
Accounting/Billing Coordinator, Muse Communications, Inc., Los Angeles, California
Blame It On Equipment Malfunction
Four things are imperative when you start a business. A snappy business name, a good accountant, a trustworthy lawyer and especially a great tavern within two blocks of your office. Three out of four wasn’t too bad in the mid-eighties.
Berlin Cameron Hires Global Brands Chief (Adweek)
Former Grey and TBWA exec Tim Nicholls comes aboard.
Ad Operations Lead, Technology and Solutio..., COXnet, Atlanta, Georgia
Beneath the Brand: Is Brand Keys Psychic?
 
Beyond Madison Avenue: Top 11 Super Bowl Ads of the 21st Century
 
Digital Pivot: Are You Afraid of Your Customers?
 
Flack Me: AP Values Tweets as News Signals
 
Super Bowl’s Guy Moron Has Had Enough to Drink
Like we don’t have enough problems. There’s the deficit problem. The healthcare problem. The energy problem. The global warming problem. Now I fear we have a joke problem. At least when it comes to advertising.
Super Bowl Advertisers Are MIA on Facebook (ClickZ)
Many brands forking over big TV bucks haven't integrated efforts into social sites.
EA Teams Up With Doritos For Bowl Promo (MediaPost)
Fans will have the chance to choose the cover athlete for Madden NFL 11.
Clydesdales Back on Super Bowl (Adweek)
A-B will run five minutes of new creative during the Super Bowl.
Copywriter, MARC USA, Pittsburgh, Pennsylvania
Junior Art Director, USFI, Dallas, Texas
Art Director, Cranford Johnson Robinson Woods, Little Rock, Arkansas
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BEYOND MADISON AVENUE
BEYOND MADISON AVENUE
The ad industry's cutting edge blog.
DIGITAL PIVOT
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A blog about new and digital media.
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Public Relations from the inside out.
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A blog for leading marketers.





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