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Assistant Producer / Marketing

Plum Productions, Chicago, Illinois

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Believe in Yourself (Especially When No One Else Does)

Career Oxygen | Paul MacFarlane
May 22, 2013

Your t-shirt/bumper sticker version of this column is this: A DEFINITE GOAL X BELIEF X PERSISTENCE = SUCCESS If you stop reading here, commit this to memory and repeat it over and over and do exactly what it says, without fail, you're all set.

Social Media \'Likes\' Don\'t Equate With Action

Social Media 'Likes' Don't Equate With Action

Doug Bedell
May 22, 2013

UNICEF (the United Nations Children's Emergency Fund) is making a good point about the growing appeal of social media as a PR tactic, and we have Stuart Bruce to thank for pointing it out. "Likes don't save lives," says UNICEF in an affecting Web commercial, referring, of course, to Facebook, "Money...

The Bargain

The Bargain

Dwayne W. Waite Jr.
May 22, 2013

We usually don't cover the themes of Mad Men episodes here, but we thought a certain point was made during the last episode that was too good to forget. When Don had his "epiphany" in his office and called Peggy and her sidekick in, Don talked about the relationship between the entertainment, the...

Overcoming A Controversial Past

Overcoming A Controversial Past

Tori Mends-Cole
May 22, 2013

Although Coca-Cola’s chief historian categorically denies it, most people have heard about Coca-Cola’s long-ago switch from cocaine to caffeine. Now the most-recognized brand in the world, Coca-Cola was first invented to be a medicinal cure-all for various diseases and even impotence. ...

Learn About Someone Online Without Being Obvious

Learn About Someone Online Without Being Obvious

Aprel Phelps Downey
May 22, 2013

Social media networking is all the rage these days! With the click of a mouse or tap of a finger you can find out where a potential business partner goes for networking events or how that next client truly engages in the outside world. Social media also allows you to keep tabs on people you associat...