You have started your new job, are a week into it, and realize you are either in over your head or your company is offering little training and support — worst case, both. Being thrown into the deep end in a new job with unclear expectations or mentoring can be difficult and stressful. But there are specific steps you can implement to take the reins and get a handle on the situation.
Is Google Glass starting class warfare? A recent attack on a reporter for Business Insider suggests that Google Glass may be a sign of increasing tensions between the gadget-haves and the gadget-have-nots. Kyle Russell recently told CNN of the March attack. ...
Good marketing is about filling a need. Megan Grassell did just that when she started Yellowberry, a bra company for young girls. Frustrated by the lack of age-appropriate bras for her younger sister......
Everyone has an opinion on advertising, from the heads of marketing to the heads of advertising to the regular people like us. The end of the world is coming. Apple’s in a tussle with TBWA/Chiat/Day (Media Arts Lab). The wonderful partnership between them is suffering. Why is this happening? W...
I got a kick out of the Digiday article “The White Lies Agencies Tell Clients,” but it also rubbed me the wrong way. With solid communication skills and an atmosphere of honesty (yes, even when it’s uncomfortable), no agency should ever have to tell a client a lie — even a little, tiny white...
