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Original and insightful articles from the biggest names in the business
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In the Devil to Pay series, Richard Laermer explains WHAT a real life successful service business is and WHY the old rules are out the freaking window.
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TODAY'S TOP HEADLINES - UPDATE Monday, November 23, 2009
Horizon Wins Crown Media (Adweek)
L.A. office has planning/buying for Corona, Modelo, St. Pauli Girl, and others.
Ogilvy Taps Carla Hendra (AdAge)
Hendra to head new global-strategy arm - Seifert responsible for U.S. and N.Y. ops.
Then There Were Two - Pizza Hut Review Cuts Deeper (Adweek)
Final contenders are Gotham, NY and Martin Agency, Richmond - both IPG shops.
TALENT ZOO MEDIA BLOG NETWORK Monday, November 23, 2009
Beneath the Brand: Keep Branding Simple
 
Beyond Madison Avenue: Crowdsourcing on Cloud Nine: GeniusRocket Breaks the Mold
 
Digital Pivot: Tweets 10-Feet High?
 
Flack Me: Detroit: A Ghastly Advisory to Us All
 
MONDAY FEATURED COLUMNIST
“Wimplash”—The Real Reason for the Recession
It is easy to curl into the fetal position and wait out until the warmer economy bubbles up, but if you do you are missing out! You see, friends, recession actually creates opportunity.
THIS MORNING'S TOP HEADLINES Monday, November 23, 2009
Bloomberg Contacts Shops (Adweek)
Bloomberg has reached out to agencies to develop its biggest-scale marketing campaign.
Featured Jobs November 23, 2009

Copy Strategist - Beauty Care, Libby Perszyk Kathman, Cincinnati, Ohio
Market Researchers (Pharma and Health & Be..., Trend Influence, Atlanta, Georgia
PPC Online Media Strategist, The JAR Group, New York, New York
+ See More
SATURDAY FEATURED COLUMNIST
Grammar and Proofreading Challenge
Have you ever received a text message with a sentence that reads something like, “I cant wait to here youre great news!” and suddenly your good news isn’t so exciting any more? You’d rather focus your attention on the multiple punctuation, spelling, and grammar mistakes in your friend’s text. They’re so annoying!
TODAY'S TOP HEADLINES - UPDATE Friday, November 20, 2009
Farfar's Nicke Bergstrom Joins Mother, NY (AdAge)
Scandinavian creative adds digital clout to agency's growing mix of marketing services.
TALENT ZOO MEDIA BLOG NETWORK Friday, November 20, 2009
Beneath the Brand: Three Modern Ways to Brand Your Business
 
Beyond Madison Avenue: WWII in HD: Tone matters
 
Digital Pivot: Tweets 10-Feet High?
 
Flack Me: Last Chance to Attend 'Oprah'
 
FRIDAY FEATURED COLUMNIST
Using Phone Interviews To Your Advantage
Phone interviews are very subjective. While there are many best practices in terms of asking good questions, there are virtually no consistent practices in how interviewers score the results.
RECENT NEWS Friday, November 20, 2009
Three Finalists Emerge for VW (Adweek)
Draftfcb, G2, and Harte-Hanks compete for $3 mil direct marketing account.
DirecTV Hires PepsiCo Veteran as CEO (WSJ)
DirecTV selected Michael White as CEO, bringing in an outsider to sustain its momentum.
Oprah Winfrey to Leave Talk Show in 2011 (ABC News)
Winfrey informed her staff of her decision late yesterday in a company meeting.
FEATURED JOBS Friday, November 20, 2009
Account Executive / Account Manager, Audacity, Inc., San Diego, California
Art Director, Avalere Health, Washington, District of Columbia
Director of Shopper Marketing, Acosta Sales and Marketing, Jacksonville, Florida
TODAY'S TOP HEADLINES - UPDATE Thursday, November 19, 2009
Saatchi Wins U.S. Duties for Enfamil Brand (AdAge)
Expanding relationship with Mead Johnson Nutrition's to $300 mil global acct.
TALENT ZOO MEDIA BLOG NETWORK Thursday, November 19, 2009
Beneath the Brand: Millenials and Boomers Meet in the Dressing Room
 
Beyond Madison Avenue: The Pros of Pro Bono
 
Digital Pivot: Heineken Continues Campaign of How NOT to Use Its Products.
 
Flack Me: Tiny Houses, Big Vision
 
THURSDAY FEATURED COLUMNIST
What Lessons I Learned from Seeing Oprah
A couple years ago I saw that movie with Morgan Freeman and Jack Nickelson called Bucket List... I liked being reminded of the value of having bucket lists. And making sure, I knock off as many as possible things while I can.
RECENT NEWS Thursday, November 19, 2009
Lowe-Deutsch Conflict Spurs Zicam Review (AdAge)
With the merger of two IPG shops, J&J business became a conflict.
Verizon Wins First Round With AT&T (AdAge)
Judge says there's no evidence 'There's a Map for That' ads are misleading.
Captain D's Seats 3 in Finals (Adweek)
The restaurant has named 3 finalists in a review of creative duties on its advertising acct.
Cadillac Narrows Contenders List (AdAge)
BBH, Publicis and Martin Agency go on to next round. Pitches due in January.
FEATURED JOBS Thursday, November 19, 2009
Creative Director, Rivet, Chicago, Illinois
Communications Director - Pandora Internet..., Pandora Media, Inc., Oakland, California
Marketing Specialist, BowTie Inc., Irvine, California
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BEYOND MADISON AVENUE
BEYOND MADISON AVENUE
The ad industry's cutting edge blog.
DIGITAL PIVOT
DIGITAL PIVOT
A blog about new and digital media.
FLACK ME
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Public Relations from the inside out.
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BENEATH THE BRAND
A blog for leading marketers.



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