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Original articles from Toni Louw.
 
12 Secrets to Selling the Agency's Credentials
Here are some key ideas when branding and selling one’s agency to potential clients.

Differentiating Your Agency with Intelligence
This document addresses the age-old question asked by agencies worldwide, "How do we differentiate ourselves from our competition?"

Presenting in the 21st Century
Presentation skills training. Oh, how this conjures up being trained in “eye contact," “voice modulation," and "gestures"—great phone and PDF file presentation applications are they not?

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