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Original articles from Britt Benston.
 
Hey Idea People, Got Any Idea How to Make Money?
Used to be that, for an idea person, there was a patented formula you’d use to get a better job: Book not good enough? Well then, do some spec or freelance campaigns that show off your creative abilities. Reel not good enough? Shoot a spec spot (just make sure people don’t detect that it’s spec). But nowadays...

Thank you Lürzer’s Archive
Thank you Lürzer’s Archive for showing us lately that advertising can still amuse. Thanks Archive for showing the art in communication arts.

And immediately following your Super Bowl Sunday will be...Monday
Used to be that, when you’d go to a party, you’d inevitably end up telling somebody that you’re in advertising; "what you do" is unavoidable conversation fodder.

Wall Street Ate Madison Avenue. Now What?
So, how many whiney columns like this does it take to reinvent an industry? Well, maybe this will be the last. Or possibly the first in a whole new series of whiney columns.



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