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Original articles from Greg Christensen.
 
On the Side: The Creative Gold Mine of Side Projects
The more side projects I’ve taken on in my career, the more I realize their importance. And I’m convinced one of the best ways managers and mentors can boost morale in an agency is to encourage side projects.

The Mentor Effect: Making a Home for Creatives
Most junior creatives follow an almost-clichéd trajectory: They get a job, work hard for a couple of years, start building their book, and move to a new shop.

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