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Original articles from Erin Allsman.
 
What Goes Around Comes Around
Is measurement of new PR tactics really any different? With this in mind, here are a few helpful hints to accurately measure a non-traditional public relations campaign.

Standing Out
With financial markets collapsing all around us, a real estate crisis of gargantuan proportions and an economic environment similar to – if not worse than - the Great Depression era, it is no surprise...

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