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Original articles from Stoney deGeyter.
 
7 Things Clients Look for In an SEO
SEOs can tell potential customers what they think they should be looking for in an SEO firm, but what the client actually looks for often turns out to be something entirely different.

Search Engine Friendly is NOT Search Engine Optimized
Most web design and development companies don't know the first thing about SEO or creating SE friendly websites. And most who claim to are liars. Sorry, but that's just the way it

Guide for Writing Optimized Text
Optimized text (OT) is first and foremost marketing copy for the website. Each optimized page must be written with the client’s products or services in mind.

Mining for Keyword Gold!
We've found that by knowing all the main and/or relevant core terms, you’re better able to find all the most important keyword phrases

Investing in SEO: Clients vs. SEOs
Being in the business of search engine marketing I sometimes get overwhelmed with the sheer number of hours necessary to fully market a site online.

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