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Original articles from Andrew Jaffe.
Maybe the Judge was Right: the Advertising Industry Does Need a New Ethics Code After All
Many people in the advertising industry were taken aback by the unusual sentence levied against Shona Seifert, the former Ogilvy & Mather executive convicted of conspiring to defraud the U.S. government in a recent case involving inflated time sheets and the filing of false claims.
Now, Here's the Only Time a Search Consultant Will Give You a Straight Answer
I recently moderated a panel on the subject at the AAAA's New Business Summit in New York. One thing I'm sure of: the way agencies approach a pitch and the ways clients view the finalists are 180 degrees different.
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