Satellite Radio—Another Threat to Advertising? Some subscribers describe it as a “music lover’s paradise.” Like TiVo users in the TV arena, those few million people who have picked up satellite radio over the last three years are genuine enthusiasts.
The TiVo Revolution: Are You Ready? Are digital video recorders (DVRs) all hype? Or are they changing the way people view TV? We believe there is a revolution happening in our industry and it is being led by TiVo, the most prolific DVR in the marketplace today.