Talent Zoo

Awesome Jobs, Great Companies, & Hot Talent
menu button
 
Original articles from Diane McKinnon.
 
Will I Stay or Will I Go?
In the era of financial meltdown, “staycations,” slashed budgets and cost-cutting on all sides of the marketing ecosystem, what is the value of business travel?

User-Generated Content — Are we really putting the Me back in media?
One of the buzz phrases bouncing around the marketing world over the last couple of years is “user-generated content.” The proliferation of web sites such as MySpace, Flickr, and YouTube that combine individual content and social networking, and the blogosphere in general, has created a tidal wave of online content created by individuals hoping to reach out to an audience much larger than their friends and neighbors. In fact, users are often reaching out to an anonymous mass audience because they don’t even know their neighbors.

FEATURED BLOGS

BEYOND MADISON AVE.
The ad industry's cutting edge blog.
Go Beyond »

DIGITAL PIVOT
A blog about new and digital media.
Pivot Over »

FLACK ME
Public Relations from the inside out.
Get Flacked »

BENEATH THE BRAND
A blog for leading marketers.
Start Branding »




TalentZoo.com Advertising