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4 Ways Instagram Can Amplify Your PR and Branding Efforts
May 5th, 2016 by Bulldog Reporter
Instagram is certainly not the new kid on the block anymore. With 400M-plus active users a month, it has established itself as a robust engagement platform and one of the most popular social media networking platforms out there, not far behind Tumblr...

Want to Know What Facebook Really Thinks of Journalists?
May 4th, 2016 by Gizmodo
Depending on whom you ask, Facebook is either the savior or destroyer of journalism in our time. An estimated 600 million people see a news story on Facebook every week, and the social network’s founder Mark Zuckerberg has been transparent about his goal to monopolize digital news distribution.
PR Lessons from Beyoncé: How to Master Social Media
May 3rd, 2016 by Bulldog Reporter
No interviews, magazine covers or late-night talk shows led up to the release of Beyoncé’s “Lemonade.” Instead, Queen Bey turned to social media to promote the weekend release of her visual album. Through videos and photos, she tipped off her “bee-hive” and set the internet on fire.
4 Ways Data Can Improve Your Communication Strategy
May 2nd, 2016 by Cision
With more content in the marketplace than ever and attention spans now shorter than goldfish, how can you know what messages your audience will actually pay attention to? Data can tell you. At their recent Cision webinar, “Cracking the Code to Modern PR Decision-Making,” Cision’s K.C. Brown and Lone Rock Strategic...
The Shrinking Wall Between Editorial and Advertising
April 29th, 2016 by Mike Bush
There seems to be a growing trend in the media that’s blurring the lines between editorial and advertising, and no, I’m not discussing Native Advertising. For PR Pros, this trend is creating awkward conversations with clients, the need for apologies, and even questions like “But aren’t you a reporter?” In the past six months, I’ve pitched stories to media (like everyone else in PR).
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