| Puns and PR: Domino’s Pizza’s Cheesiest Publicity Stunts |
|
By: The Drum |
|
 |
 Pizza delivery ought to be a simple game, sell pizza, deliver pizza, rinse and repeat, but one brand has been seizing headlines on an almost monthly basis with its attempts to seemingly turn the industry upside down… Domino's Pizza.
Earlier this year, the company reported that it had shifted 89m pizzas internationally over 12 months, 2.6m of these were even the infamous pineapple-topped variant. But Domino's is hell-bent on growth and is keen to be seen as the industry disruptor, a fast food firm, and a tech platform. To aid with this, and most recently, the company enabled voice ordering through the Amazon Alexa assistant.
KEEP READING HERE
|
|
This article was published by The Drum. A link to the original appears at the end of this post.
www.thedrum.com
 |
SEM Manager
Zypmedia
San Francisco, California |
Copywriter, Marketing, Insights and Commun...
University of St. Thomas
Saint Paul, Minnesota |
Marketing Manager
Engel & Volkers Banner
Sugar Mtn, North Carolina |
Restaurant & Retail Marketing Manager
BELCAMPO
Oakland, California |
Marketing & Communications Director
Museum of Contemporary Art Cleveland
Cleveland Hts, Ohio |
Paid Search Analyst
Cox Media Group
Dedham, Massachusetts |
Public Relations Manager
Sphero
Boulder, Colorado |
Marketing Specialist
DAKCS Software Systems
West Haven, Utah |
Digital Marketing Specialist (eCommerce)
GraphicAudio - The Cutting Corporation
Rockville, Maryland |
Graphic Designer
Pizza Lucé
Minneapolis, Minnesota |
Creative Services Manager
MSC Industrial Supply
Melville, New York |
Senior Strategist
Landor Associates
Chicago, Illinois |
Client Manager
Landor Associates
Cincinnati, Ohio |
Senior Client manager
Landor Associates
Chicago, Illinois |
Client Manager
Landor Associates
New York, New York |
Advertising Jobs
New Media Jobs
Creative Jobs
Marketing Jobs
Geek Jobs
|
|
|
