TalentZoo.com |  Beyond Madison Avenue |  Digital Pivot |  Beneath the Brand Archives  |  Categories
Media Trends: Americans Trust Local News More Than National Media
By: Bulldog Reporter
Bookmark and Share Subscribe to the Flack Me RSS Feed Share
Supply-side TV-ad platform Videa recently revealed the findings of a recent nationwide survey of consumer perspectives on local and national news sources. According to the study, 61 percent of the 1,145 U.S. consumers surveyed indicated that they have some—or a lot of—trust in the information they get from local news organizations.

Fifty-nine percent of those surveyed cited that they get their local news from television somewhat or very often—compared to 38 percent, 36 percent, and 36 percent for those who say the same for social media, print media, and local radio stations. In fact, those who said they got local news content from television very often (36 percent) is nearly twice the next highest source (social media, 19 percent very often), twice or more for print media (18 percent very often) and local radio stations (15 percent).


Bookmark and Share Subscribe to the Flack Me RSS Feed Share
blog comments powered by Disqus
About the Author
This article was originally published on Bulldog Reporter. A link to the original post follows the article.

Flack Me on

Advertise on Flack Me
Return to Top