| Why Storytelling is Crucial for Authentic Communication |
|
By: Muck Rack |
|
 |
 You’ll often hear that public relations is an industry built on relationships.
This is true, and one of many elements that goes hand in hand with healthy relationships is authenticity. The word authenticity itself can bring to mind half-baked attempts to be genuine with audiences, without actually cracking the veneer of curated social media posts (#blessed) and glossy corporate stories sans reference to typical 80-hour workweeks required of employees.
Because of this, consumers are left feeling dubious and duped.
KEEP READING HERE
|
|
This article was published by Muck Rack Daily. A link to the original story follows this post.
www.muckrack.com
 |
Creative Director
Brabender Cox
Washington, District of Columbia |
Design Director
Cox Media Group
Pittsburgh, Pennsylvania |
Project Manager - Digital Innovations
JCDecaux North America
New York, New York |
Associate Director, Social Media
Northwestern University
Evanston, Illinois |
CREATIVE DIRECTOR
Merrick Towle Communications
Calverton, Maryland |
Associate Director, Sales and Promotions
Kennesaw State University
Kennesaw, Georgia |
Director of Digital Marketing & E-Commerce
DEMDACO
Leawood, Kansas |
Senior Account Executive
PureRed Ferrara
Nashville, Tennessee |
Creative Director
Spectrum
Tampa, Florida |
Retail Marketing Manager
CORT
Chantilly, Virginia |
Photographer
State Farm Mutual Automobile Insurance Company
Bloomington, Illinois |
Technical Marketing Copywriter
Axosoft
Scottsdale, Arizona |
Media Planner/Buyer
Anonymous Employer
Phoenix, Arizona |
Account Director/Strategist
Oden
Memphis, Tennessee |
Digital Marketing & Content Manager
Field2Base
Morrisville, North Carolina |
Advertising Jobs
New Media Jobs
Creative Jobs
Marketing Jobs
Geek Jobs
|
|
|
