| 5 Ways to Battle Fake News and Maintain Brand Integrity |
|
By: Meltwater |
|
 |
 Fake news. The term has become almost overused this past year, as stories from less than legitimate news sources ran rampant during the 2016 presidential election.
How is fake news defined? “The word fake means not genuine—a forgery or a counterfeit. It implies an intent to deceive,” says a recent Slate article. It’s used to describe unsubstantiated stories or media sources.
Add to that Oxford Dictionaries word of the year, “post-truth,” an adjective defined as ‘relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief.’
KEEP READING HERE
|
|
This article was first published by Meltwater.com. A link to the original article follows the post.
www.meltwater.com/blog
 |
Client Associate
Landor Associates
San Francisco, California |
Client Manager
Landor Associates
San Francisco, California |
Senior Manager, Naming and Verbal Identity
Landor Associates
New York, New York |
Senior Manager, Naming and Verbal Identity
Landor Associates
Cincinnati, Ohio |
Strategy Director
Landor Associates
Cincinnati, Ohio |
Graphic Designer
ThirdChannel
Boston, Massachusetts |
Freelance Producer
MCD Partners
Chicago, Illinois |
Traffic Manager
Media Logic
Roessleville, New York |
Director of Marketing
Giving Assistant
San Francisco, California |
Illustrator
Virginia Economic Development Partnership
Richmond, Virginia |
Associate Creative Director
Well Done Marketing
Indianapolis, Indiana |
Brand Intern
Virginia Tourism Corporation
Richmond, Virginia |
Analyst, Insights + Analytics
Landor Associates
New York, New York |
Director of Strategic Communications and A...
IFES
Arlington, Virginia |
Software Engineer, Full-Stack
The Nielsen Company
Needham, Massachusetts |
Advertising Jobs
New Media Jobs
Creative Jobs
Marketing Jobs
Geek Jobs
|
|
|
