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A Smart Way to Get Your Client in the News: Surveys and Studies
By: Muck Rack
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On a pretty regular basis, there are stories in the media based on surveys and studies.

You might wonder where these come from and how they get in the media.

The press release or PR pitch based on a study or a survey are good ways for a PR client or company to use their intellectual know-how to showcase their expertise.

Many times, the kernel of the idea is just sitting there in plain view. Other times, entities like banks and colleges do routine reports based on their periodic research.

KEEP READING HERE


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About the Author
This article was published by Muck Rack Daily. A link to the original story follows this post. www.muckrack.com
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