TalentZoo.com |  Beyond Madison Avenue |  Digital Pivot |  Beneath the Brand Archives  |  Categories
The Science of PR: How PRTech Reporting Proves Value
By: Bulldog Reporter
Bookmark and Share Subscribe to the Flack Me RSS Feed Share
Agencies, PR pros and anyone who is in the business of communications practice art on a daily basis. From managing clients, to building narratives, to working with journalists to secure stories, the most successful outcomes are certainly rooted in the art form of PR.

But along with the art comes science: the systematic knowledge gained through observation and experimentation. Without this aspect of PR, we miss opportunities to tell more compelling stories, impact audiences even more effectively, and ultimately prove the value PR has for businesses.

With the use of PRTech platforms PR professionals have the ability to showcase how their stories’ impact both the brand and the business, while also gaining a keen understanding of the “science” of what they do.

KEEP READING HERE


Bookmark and Share Subscribe to the Flack Me RSS Feed Share
blog comments powered by Disqus
About the Author
This article was originally published on Bulldog Reporter. A link to the original post follows the article.

 
https://www.bulldogreporter.com/
Flack Me on

Advertise on Flack Me
Return to Top