|Journalists Weigh In on What Works and What Doesn't at Media Events
By: Muck Rack
If you’ve worked in PR for a least a few years, you’ve likely, in some way, been involved with hosting or planning a media event.
Whether it’s a new product launch, holiday gift guide feature or professional panel, there’s one thing that media want, and that’s interesting content to share with their audience.
Jeffrey Eisenband from sports and lifestyle website The Post Game, as well as a digital editorial assistant from Shape Magazine and senior reporter at US Weekly, weigh in on what makes a media event appealing to them and how to get them there.
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This article was published by Muck Rack Daily. A link to the original story follows this post.
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