What’s the Drill for Dealing with the Changing of the Guard? |
By: Muck Rack |
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It happens in every newsroom and in every PR office – the changing of the guard.
Given the current operating environment, change is not only a constant, it’s the new norm.
Newsrooms downsize, shift focus, go digital, go big and go small. Communications departments and public relations agencies do much the same. Through it all there is constant turnover on beats, at the lower levels and in the senior ranks.
So, what’s the playbook for what to do when you have to deal with a changing of the guard?
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This article was published by Muck Rack Daily. A link to the original story follows this post.
www.muckrack.com

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