|CEOs, Make Time for a Presence on Social Media
By: Doug Bedell
CEOs, get over the notion that you don’t have the time, nor savvy, for being on social media. Your enterprise’s success is about developing presence in the marketplace, and there’s nobody who can help with that better than yourself. Yes, build your Twitter and/or Facebook rounds into your daily routine, just be out there so that the public can best size up what your organization’s about. Shawn Paul Wood makes these points in a post on PR Newser, and they’re good ones.
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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