PR May be 'Dead,' Though the Need for Good Communication Isn't

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By: Doug Bedell

We’re not in a position to conduct a roundtable on new books related to public relations. But every so often, one appears that seems worth calling attention to. So it is with Trust Me, PR Is Dead, by Robert Phillips, “a former Edelman executive”.

The review we’ve seen makes the book sound like it goes well beyond PR in its critique of today’s society. But you can check that out and determine if Phillips’ book seems of interest to you.

Trust me, though, the need for enlightened PR, that is, communication well-practiced, is as alive as ever.

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About the Author

Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.

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