|Wish You’d Known Ivy Lee? We Do
By: Doug Bedell
We’ve been taking a look into PR history these past couple of posts. First there was Jacob Riss, now Ivy Lee. You may know of Ivy Lee as an early PR man, but you may not know the story of what’s billed on BusinessWired as the first press release, issued by Lee on behalf of the Pennsylvania Railroad almost 110 years ago. Journalists welcomed it, of course.
Also, there’s Lee’s fervent declaration that, “This is not an advertising agency. If you think any of our matter ought properly to go to your business office, do not use it.”
Incidentally, here are AMTRAK’s statements on its train crash at Philadelphia Tuesday evening, released in the form of blog posts.
(Photo via Wikipedia Commons)
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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