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Truly, 'Thank-Yous' Are Appreciated, So Send Them
By: Doug Bedell
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Time to inject a little gentility into PR practice. January, it turns out, is “National Thank You Month,” which makes it, suggests Jacqueline Whitmore, an etiquette expert, “the perfect opportunity to pause and express your gratitude.” Seriously, the way we acknowledge others is an important component of relational finesse, and sometimes overlooked. (See below.)

“Nothing,” Jacqueline advises, “conveys heartfelt thanks or leaves a lasting impression better than a handwritten note.” That’s partly because, we suspect, they’re relatively rare. Jacqueline has a story about how she landed a “dream job” as the result of penning and adorning a heartfelt thank-you after an interview. But whether there’s a likely reward for a given note or not, it’s well worth taking a little time to acknowledge respectful treatment by another.

And, oh yes, it’s well past time that we thank you all for visiting Flack Me as much as you do. Truly.

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About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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