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Presenting to be Discovered on the Web
By: Doug Bedell
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There's such a vast amount of information on the Internet, it makes you despondent sometimes thinking about it all, and how much you may be missing in terms of sharpened insights, creativity and following. Two things: Shake it off, you'll never be that creative anyhow. And, two, organize you own web presentation so that people will have a better chance of being attracted to your offerings. Any PR practice can do the kind of thing Digg did to stand out over Reddit, as reported by Arik Hanson on Business2Community.    

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About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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