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Stepping Into the PR Limelight
By: Doug Bedell
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The key factor to understand about public relations is that you're always just short of being in the public eye, favorably or unfavorably. It's as though PR is a veil between fantasy and reality. Out in San Francisco (again), Greg Gopman, CEO of AngelHack forgot how readily a techie can insert himself into the city's awareness when he ranted against the homeless on Facebook. It wasn't pretty, and it was foolish. 


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About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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