Malcolm Gladwell's New Book: 'David and Goliath' |
By: Doug Bedell |
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Mitch Joel on Six Pixels of Separation advises us that Malcolm Gladwell's new book, "David and Goliath," comes out on October 1. Mitch is halfway through it and advises that it's "a beautiful book about underdogs and misfits and how they win against giants." Sounds like a new PR text. Mitch's post includes several Malcolm Gladwell videos.
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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.

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